Learn the importance of online marketing with Brackenfell's leading online business directory - buisness-directory-brackenfell.co.za

1. Why do you need to advertise online with Business
Directory Brackenfell

2. What is online marketing
 First thing anyone would think of when mentioning
online marketing is: Facebook – which can been seen
as one of the most popular social networks in South
Africa.
 Online marketing also includes having your own
personal / business website.
 Pay per click advertising – more known with
companies such as Google adwords.
 Email marketing

3. Expanding on the previous slide
 To recap the following online marketing methods each
business owner in Brackenfell, Western Cape, South
Africa should spent time on each week.
 Online business listings
 Social marketing
 Website / blogging
 PPC
 Email marketing

4. Online business listings
 The best example of a popular and excellent online
business listing website would be : business-directory-
brackenfell.co.za which offers Brackenfell business
owners free top quality business listings.

5. Social marketing
 Every business should have their own facebook
fanpage / page.
 Every business should have a twitter account.
 Other popular networks include LinkedIn and
Pinterest
 Motivate and ask clients to follow you on your social
pages and try keep them updated on a regular basis.
 This helps make a connection with your clients which
in return could mean more business for.
 It is also a very cheap promotion / marketing method.

6. Website / blog
 If you don’t have a website or have an outdated one I
would strongly recommend you getting a website as
soon as possible.
 A website makes your business look very professional
if done right.
 It is also an easy way to get business leads.
 It also helps clients get information about your
service, contact information, what services you offer
and ect.

7. PPC
 Although this marketing method can be very effective
in directly targeting clients it can be very costly.
 I would also not recommend doing this without any
professional help.
 Also only use this method if you have a page, website
or facebook where you can drive visitors to that click
on your ads.
 Only use this if you have a big marketing budget.

8. Email marketing
 This is a very effective marketing method and can even
work if you don’t have a website.
 Simply gather client’s email addresses as they use your
services and on a regular basis send them useful
information, specials ect.
 Do not email them too much, twice a month should be
alright.

9. Conclusion
 When all these mentioned methods are brought
together and done on a regular basis I can personally
assure you that your business revenues will increase
dramatically.
 Don’t wait, start by listing your business at
Brackenfell’s leading online business directory today
for FREE! Business-directory-brackenfell.co.za