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The 2012 Phenomenon




     According to the Mayan calendar,
  the world will end on 12/21/2012!
Maximize your
      Hubspot ROI
by Integrating Your Sales & Marketing
Maximize your
 Hubspot ROI
 by Integrating Your
 Sales & Marketing

    Should be

Maximize your
Hubspot ROI
 by Integrating Your
 Sales & Marketing
It’s Not About
      The Old              nor            The New
(Interruption Marketing)                 (Social Media)

•   trade shows                  •   Blog articles & readers
•   yellow pages                 •   LinkedIn connections
•   Advertising                  •   Twitter followers
•   PR                           •   Facebook friends
•   direct mail                  •   Pinterest boards
•   Email marketing              •   SEO
•   Networking                   •   keywords
•   Referrals                    •   remarkable content
•   cold calls                   •   #1 on Google
•   etc                          •   Alexa rank
The disconnect
happens when...
    We try to apply an
  outbound sales process
To an inbound generated prospect (lead)

 That has a 21st Century
    buying process.
Then   Now
“Does this grow sales?”
Photo credit: freeonlineblogspot.com
Photo credit collegecandy & wordsohmy
•   Looking to score a date for the weekend? By
    sending an initial message on a Tuesday or a
    Sunday, you are twice as likely to get a reply
    than if you send that message on a Saturday.
    (sparkology.com)
Photo credit: Dannyschnitzlein.com
• Talk to us.        • Free trial –
                       attend first two webinars on
 Reply to the          4/5 & 4/12
 follow-up email.
                     • After your trial, register for
                       remaining 2Q12 webinars
• Get yourself and     and application labs.
  your process
                     • Extra help and 1:1 coaching
  evaluated.           is available.
Connect with Us
      •   The Rainmaker Maker
          theRainmakerMaker.com,
          @RainMakerMaker

      •   Mahoney Internet Marketing
          mInternetMarketing.com,
          @MinetMarketing

      •   Brandwise
          getBRANDWISE.com,
          @Brandwise

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How to maximize your hubspot roi

  • 1. The 2012 Phenomenon According to the Mayan calendar, the world will end on 12/21/2012!
  • 2.
  • 3. Maximize your Hubspot ROI by Integrating Your Sales & Marketing
  • 4. Maximize your Hubspot ROI by Integrating Your Sales & Marketing Should be Maximize your Hubspot ROI by Integrating Your Sales & Marketing
  • 5. It’s Not About The Old nor The New (Interruption Marketing) (Social Media) • trade shows • Blog articles & readers • yellow pages • LinkedIn connections • Advertising • Twitter followers • PR • Facebook friends • direct mail • Pinterest boards • Email marketing • SEO • Networking • keywords • Referrals • remarkable content • cold calls • #1 on Google • etc • Alexa rank
  • 6. The disconnect happens when... We try to apply an outbound sales process To an inbound generated prospect (lead) That has a 21st Century buying process.
  • 7. Then Now
  • 8. “Does this grow sales?”
  • 9.
  • 12.
  • 13. Looking to score a date for the weekend? By sending an initial message on a Tuesday or a Sunday, you are twice as likely to get a reply than if you send that message on a Saturday. (sparkology.com)
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 22. • Talk to us. • Free trial – attend first two webinars on Reply to the 4/5 & 4/12 follow-up email. • After your trial, register for remaining 2Q12 webinars • Get yourself and and application labs. your process • Extra help and 1:1 coaching evaluated. is available.
  • 23. Connect with Us • The Rainmaker Maker theRainmakerMaker.com, @RainMakerMaker • Mahoney Internet Marketing mInternetMarketing.com, @MinetMarketing • Brandwise getBRANDWISE.com, @Brandwise