Brian Inkster's lecture to the Students on the Diploma in Legal Practice at the University of Glasgow on IT and Marketing in the Legal Profession with a particular emphasis on Personal Branding. Stuart Baggs, small fish in the big internet pond, bigger fish in that pond, social media and Web 2.0 all get a mention.
Kenya Coconut Production Presentation by Dr. Lalith Perera
IT and Marketing in the Legal Profession - Personal Branding
1. University of Glasgow School of Law Diploma in Legal Practice 27 January 2011 Brian Inkster IT and Marketing in the Legal Profession Personal Branding
6. IT and Marketing the Legal Profession How do you get noticed in that pond?
7. IT and Marketing the Legal Profession ‘Most lawyers are pathologically late adopters of IT. Despite promising, early successes, until the worth of an emerging technology is proven beyond reasonable doubt it will not generally be embraced by the legal world’ Richard Susskind
55. IT and Marketing the Legal Profession Press Releases Legal Articles Webinars Podcasts Guest Blog Spots Also on other websites
56. IT and Marketing the Legal Profession E-newsletters Crofting Law Blog First Time Buyers Blog Facebook page Moviecom.tv ...and coming soon at Inksters
57. IT and Marketing the Legal Profession Result = A bigger fish in the internet pond
58. IT and Marketing the Legal Profession ‘Clearly, and the data in your post makes this point many times over, young lawyers need to teach themselves how to use social media for their careers. They cannot wait for their firms to catch up–not if they wish to build self-sustaining practices, not if they wish to survive this economy and the coming revolution in the delivery of legal services.’ Betsy Munnell commenting on Law Firm Twitteratigate at The Time Blawg
59. Brian Inkster InkstersSolicitors Glasgow inksters.com/brian