Seminar Cradle to Cradle® Practical Applications in Area Development - 9:40 - 9:50 - Introduction - Marleen Lodder (Academic Chair ‘Cradle to Cradle for Innovation and Quality’, RSM)

1. Cradle to Cradle Chair for Innovation and Quality
Seminar Cradle to Cradle® Practical
Applications in Area Development
Introduction – Marleen Lodder

2. Professorships of prof. dr. Michael Braungart in the Netherlands
1. Erasmus University Rotterdam
“Cradle to Cradle for Innovation
and Quality”
Rotterdam School of Management
2. University Twente
“Cradle to Cradle in Industrial
Design Engineering”
3. Technical University Delft
visiting professor of
Building Design Technology
Faculty of Architecture
prof.dr. Michael Braungart Katja Hansen Diana den Held Douglas Mulhall
Senior Researcher Senior Researcher Senior Researcher
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3. Academic Chair ‘Cradle to Cradle for Innovation and Quality’
Department of Decision and Information Sciences
Rotterdam School of Management (RSM)
prof.dr. Michael Braungart Katja Hansen Diana den Held Douglas Mulhall
Senior Researcher Senior Researcher Senior Researcher
prof.dr. Michael Katja Hansen Diana den Held Douglas Mulhall Marleen Lodder
Braungart Senior Researcher Senior Researcher Senior Researcher PhD Student
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4. PhD research ‘Cradle to Cradle and Area Development’
– PhD-candidate Erasmus University Rotterdam (since October 2011)
• Rotterdam School of Management (RSM)
• Dutch Research Institute for Transitions (DRIFT)
– Background
• Master Architectural Engineering, Technical University Eindhoven
• Bachelor Built Environment, Avans Hogeschool „s Hertogenbosch
– PhD proposal
• Vision for Area Development
• Beneficial Area‟s
• Economic-, Ecologic- and Social-Cultural capital
• Process
• Scale and scalability
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5. Seminar Cradle to Cradle® Practical Applications in Area Development
8:30 - 9:30 Registration and Coffee
9:30 - 9:40 Welcome
- prof. dr. Steef van de Velde (Dean Rotterdam School of Management)
9:40 - 9:50 Introduction
- Marleen Lodder (Academic Chair ‘Cradle to Cradle for Innovation and Quality’, RSM)
9:50 - 10:20 The possibilities for Cradle to Cradle on the scale of Area Development
- prof. dr. Michael Braungart (Academic Chair ‘Cradle to Cradle for Innovation and Quality’, RSM)
10:20 - 10:50 NIOO building, a practical application of Cradle to Cradle Inspired Area Development
- prof. dr. Louise Vet (Professor in Evolutionary Ecology, Director Netherlands Institute of Ecology (NIOO-KNAW))
- Coffee break 10:50 - 11:15 -
11:15 - 11:30 Nutrient Certificates a new paradigm counterpart to emissions trading
- Katja Hansen (Academic Chair ‘Cradle to Cradle for Innovation and Quality’, RSM)
11:30 - 11:45 Biodiversity in Area Development, an example
- Steven Beckers (Registered Cradle to Cradle architect/consultant, Founding partner ‘Lateral Thinking Factory’)
11:45 - 12:00 Cradle to Cradle Criteria for the Built Environment
- Douglas Mulhall (Academic Chair ‘Cradle to Cradle for Innovation and Quality’, RSM)
12:00 - 12:15 Infinitely (re)usable building
- Michiel Visscher (Cradle to Cradle consultant Buildings, Royal Haskoning DHV)
12:15 - 12:30 Examples of continuing projects at C2Clab; database & Happy Healthy School
- prof. ir. Peter Luscuere (Academic Chair Building Services, Technical University Delft)
- Lunch break 12:30 - 13:30 lunch sponsored by Cosentino Nederland -
13:30 - 13:45 Cradle to Cradle as Business approach
- Diana den Held (Academic Chair ‘Cradle to Cradle for Innovation and Quality’, RSM)
13:45 - 14:00 Implementing the Cradle to Cradle principles in Venlo
- Bas van de Westerlo (Consultant C2C ExpoLAB, PhD candidate University Twente)
14:00 - 14:15 Park 20|20, a practical application of Cradle to Cradle Inspired Area Development
- Owen Zachariasse (Sustainability Officer Delta Development Group)
14:15 - 14:30 Cradle to Cradle as Business approach – The view from the frontrunners
- Stef Kranendijk (CEO Desso)
14:30 - 14:45 Supply Chain Management RSM Example; The Concrete Case
- dr. Erwin van der Laan (Closed Loop Supply Chain Management, RSM)
14:45 - 15:45 Panel Discussion
- Interactive discussion on the future possibilities of Cradle to Cradle in Area Development.
- Informal get together 15:45 - 16:45 -
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6. RSI-panel
Present today:
– Sander Westerhuis, IBB Kondor, VolkerWessels Telecom
– William van Niekerk, Koninklijke BAM Groep N.V.
– Pallas Agterberg, Alliander
– Ludwig Hoeksema, Berenschot
– Stef van Kranendijk, DESSO B.V.
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7. Questions
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8. Evaluation Form
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9. Sponsors
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10. Contact
Marleen Lodder
PhD candidate | Erasmus University Rotterdam | www.marleenlodder.nl
@LMLodder
@ Rotterdam School of Management (RSM)
Academic Chair ‘Cradle to Cradle for Innovation and Quality’
Burgemeester Oudlaan 50 | T9-18 | 3062 PA Rotterdam | The Netherlands | +31 10 4082022 |
mlodder@rsm.nl | www.rsm.nl
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