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Predatory Credit Cards:
Unsafe, Unsound for Consumers
        and Companies

                    Josh Frank
           joshf@responsiblelending.org
New Research:
             Harm the Customer, Harm the Bank


• Consumer safeguards don’t conflict
  with banks’ safety and soundness—
  the two go hand-in hand

• What’s bad for consumers is bad for
  business

• The Credit CARD Act works
CRL Examined:



• 23 pricing and marketing practices common
  among top 100 credit card issuers in summer
  2009, before the CARD Act took effect

• Credit losses for these companies in 2006
  through 2010
We Looked at Deceptive Practices…


• Hair triggers for penalty rates
• Imposing penalty rates even when consumers paid
  on time
• Manipulating indexes to calculate interest rates to
  the disadvantage of card holders
• Assessing late fees with no relation to default risk
• High minimum finance fee: $2 for penny balance
And at Better Practices…


• Limits to fees for cash advances

• No high-cost, penalty interest rates

• More time after due date before charging late fee

• Longer grace period before interest charged
Some Examples of Wide Variation…
How We Measured…



• Scoring system: how often issuer used good
  practices, how often unfair and deceptive ones:
  Factor analysis

• Doesn’t rely on researcher’s judgment but
  tallies similarity of variables, how they group
We Found:
                     Before CARD Act Reforms…


 Issuer with one unfair and deceptive tactic
  tended to have many
 Practices linked to lender’s type, size :
   --Larger issuer: Worse practices
   --Credit union, regional bank: Better practices
 Better Business Bureau complaints linked to
  certain practices regardless of issuer type, size
Bottom-Line Cause and Effect



 Issuers’ claim that high-cost fees and interest
  were risk-management tools: False

 These fees, rates didn’t mitigate risk, they
  became the risk---they amplified it.
Bottom Line:


 The more often a bank engaged in consumer-
  unfriendly practices, the greater its jump in
  losses during the downturn

 Going into the recession, an institution’s size,
  type or loss rate didn’t predict its change in
  credit losses

 Practices best predictor of loss
Long-term Impact of Practices



                      An Example: The Impact of Practices on Losses

                12%                                                                              11.3%

                10%
Credit Losses




                8%

                6%                        5.0%

                4%        3.2%                                                    3.2%

                2%

                0%
                       Issuer with Safer Practices                          Issuer with Deceptive Practices

                                           Pre-recession Losses      Recession Losses

Note: change in losses is based on regression coefficients using isuers in the 10th and 90th percentile on UDAP score.
Happier Customers = Healthier Banks



 Consumer safeguards don’t conflict with banks’
  safety, soundness—the two go hand-in-hand

 What’s bad for consumers is bad for business

 More evidence the Credit CARD Act works

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Predatory Credit Card Lending: Unsafe & Unsound

  • 1. Predatory Credit Cards: Unsafe, Unsound for Consumers and Companies Josh Frank joshf@responsiblelending.org
  • 2. New Research: Harm the Customer, Harm the Bank • Consumer safeguards don’t conflict with banks’ safety and soundness— the two go hand-in hand • What’s bad for consumers is bad for business • The Credit CARD Act works
  • 3. CRL Examined: • 23 pricing and marketing practices common among top 100 credit card issuers in summer 2009, before the CARD Act took effect • Credit losses for these companies in 2006 through 2010
  • 4. We Looked at Deceptive Practices… • Hair triggers for penalty rates • Imposing penalty rates even when consumers paid on time • Manipulating indexes to calculate interest rates to the disadvantage of card holders • Assessing late fees with no relation to default risk • High minimum finance fee: $2 for penny balance
  • 5. And at Better Practices… • Limits to fees for cash advances • No high-cost, penalty interest rates • More time after due date before charging late fee • Longer grace period before interest charged
  • 6. Some Examples of Wide Variation…
  • 7. How We Measured… • Scoring system: how often issuer used good practices, how often unfair and deceptive ones: Factor analysis • Doesn’t rely on researcher’s judgment but tallies similarity of variables, how they group
  • 8. We Found: Before CARD Act Reforms…  Issuer with one unfair and deceptive tactic tended to have many  Practices linked to lender’s type, size : --Larger issuer: Worse practices --Credit union, regional bank: Better practices  Better Business Bureau complaints linked to certain practices regardless of issuer type, size
  • 9. Bottom-Line Cause and Effect  Issuers’ claim that high-cost fees and interest were risk-management tools: False  These fees, rates didn’t mitigate risk, they became the risk---they amplified it.
  • 10. Bottom Line:  The more often a bank engaged in consumer- unfriendly practices, the greater its jump in losses during the downturn  Going into the recession, an institution’s size, type or loss rate didn’t predict its change in credit losses  Practices best predictor of loss
  • 11. Long-term Impact of Practices An Example: The Impact of Practices on Losses 12% 11.3% 10% Credit Losses 8% 6% 5.0% 4% 3.2% 3.2% 2% 0% Issuer with Safer Practices Issuer with Deceptive Practices Pre-recession Losses Recession Losses Note: change in losses is based on regression coefficients using isuers in the 10th and 90th percentile on UDAP score.
  • 12. Happier Customers = Healthier Banks  Consumer safeguards don’t conflict with banks’ safety, soundness—the two go hand-in-hand  What’s bad for consumers is bad for business  More evidence the Credit CARD Act works