Webinar – Bringing Networks to Life This webinar provides practical advice and tips for creating data visualization applications to increase user engagement. Using real-world examples, visualization expert, Nathanial Benson, outlines the tactics required to build interesting, intuitive and informative data visualizations. Suitable for a technical and non-technical audience.

1. Bringing Networks to Life:
Data visualization for user engagement

2. About KeyLines
• A JavaScript web application SDK
• Pure HTML5 network visualization
• Graph layouts and analytics
• Customizable appearance & functionality
• Full event model
• Fast performance
• Excellent developer support

3. What does data look like?

4. It’s definitely blue, right?

5. Sometimes green…

6. What does data look like?
(Answer: It’s invisible)

7. What is network visualization
• Also known as graph visualization
• Visualizing connected data
• Interactive node-link diagrams

8. Three rules of data visualization
1. Visualization must be efficient
Otherwise users misinterpret data, or miss key insights
2. Visualization must be intuitive
Otherwise users won’t know what they’re looking at
3. Visualization must be engaging
Otherwise users will be bored, or not use it at all

9. Visualization must be efficient

10. Combine Nodes

11. Utilize Filters

12. Display Dependencies

13. • Understand your data model
• Limit your variables
• Limit volume of data
• Aggregate and group where possible
• Use intuitive attributes
• Offer the ‘right’ layouts
Visualization must be efficient

14. George Bush looking at Osama Bin Laden's financial network (AP Photo / Doug Mills)
Visualization must be intuitive

15. Plan Your Interactions

16. Plan Your Emphasis Methods

17. • Define your question
• Plan your interactions
• Plan your emphasis methods
• Use a meaningful color scheme
• Forget using 3D
• Use only functionality that answers the
question
Visualization must be intuitive

18. Visualization must be engaging

19. Consistent Interactions

20. Use Animation (Sparingly)

21. • Know your users
• Seamless integration into existing tools
• Consistent interactions
• Easy chart navigation
• Explore and expand on demand
• Add animation (sparingly)
Visualization must be engaging

22. Thanks! Any Questions?
Nate@KeyLines.com
@Key_Lines