First CASSANDRA Workshop Presentation

1. Building Scenarios for Transforming
Domestic & Organisational Energy
Behaviours and Practices
Challenges and Possible Cassandra Use Cases
By
Dr. Jacob Udo-Udo Jacob
j.u.u.jacob@covernanceenergy.co.uk

2. A BRIEF OVERVIEW OF OUR WORK AT
TWO SCHOOLS

3. Dixons City Academy, Bradford
Brief overview of work

6. This photo album contains sample
pages to get you started.
To add your own pages, click the
Home tab, then click the New Slide
gallery.

7. Gateway Primary School, London
Brief overview of work

8. Monitored spaces

9. 26% Savings

10. “At Gateway, we help save
energy by switching off the lights
and projector when we don’t
need it. When the classroom is
bright enough, we don’t need the
lights. We also like being able to
remind our teachers to turn
things off. Doing this at school
has helped me think about
turning things off at home”.
- Maryann (pupil)

11. - Edel Boyle, Sustainability Teacher, Gateway primary
school
“The consumption data
from each classroom
really helped to keep
pupils engaged. They
told off teachers who
forgot to switch off
unused appliances”.

12. Transforming Energy
Behaviours & practices:
Possible Cassandra Use
Cases

13. •Symbolic
Modeling
Using pseudo figures
and/or images to
represent consumption
data has greater
impacts on behavioural
change.
•Verbal
Instruction
Desired behaviour
described in detail along
with instructions can
change behaviours
•Social Norms
An awareness of the energy
saving behaviours of close
and normative others can
change behaviours.
•Feedback
Information Resource
showing direct consequences
of behaviour can transform
behaviours
•Rewards
Compensation for consistent
performance of desired
behaviour can help entrench
long term behavioural change
•Progress Report
Access to Progress made can
change behaviours. Progress
inspires progress.
Cassandra could be useful in simulating and testing some assumptions about
energy behaviour-change

14. Social Norms: What are Others doing?
• A system that can model
average consumption in a
neighbourhood cluster or
most energy efficient
consumption in a cluster
Domestic
Challenge
• A system that supports a
league table of the most
energy efficient or greenest
office(s) in a stipulated
period
Organisational
Challenge

15. POSSIBLE CASSANDRA USE CASE

16. Are we making any PROGRESS?
• A system that can simulate
customers’ ability to see
their energy savings progress
over a specified period and
possible impacts
Domestic
Challenge
• A system that supports an
awareness of impacts of
recognition of consistent
energy efficiency practice.
Organisational
Challenge

17. POSSIBLE CASSANDRA USE CASE

18. Feedback: What are the direct consequences of
my energy choices?
• A system that supports an
awareness of impacts of live
consumption information to
consumers in multiple
formats
Domestic
Challenge
• A system that supports an
awareness of impacts of live
consumption data on a
dashboard in a staff/student
breakout area
Organisational
Challenge

19. POSSIBLE CASSANDRA USE CASE

20. Rewards: What’s in this for me?
• A system that enables
consumers set personal
targets and rewards
achievement
Domestic
Challenge
• A system that supports easy
and quick generation of
reports on organisational,
departmental and/or
individual progress
Organisational
Challenge

21. Verbal Instruction: What should I do?
• A System that contains
energy saving ideas
customised for each case
and behavioural outcomes
desired.
Domestic
Challenge
• A System that contains tips
and templates of sharp, pithy
messages customised for
each case and behavioural
outcome desired.
Organisational
Challenge

22. Symbolic Modeling: How can we represent
consumption more visually?
• A system that contains
templates for a more
creative representation of
consumption, budgets,
rewards, kwh, Co2, etc
Domestic
Challenge
• As above
Organisational
Challenge

23. Why
symbolic
modeling is
important
today

24. ‘Sensorience’ and new
forms of engagement
Human senses evolve along
with the kind of technology
they are socialised to.
Generally, human senses
have evolved along with the
visual technological
enablements of the 21st
century.

25. In the past 10-20 years there
has been a social and cultural
shift to the visual over
numerical, verbal and textual
forms.
How do we adjust to this?
Electronic communications, starting with the telegraph,
extended the communications process beyond
Transport and the human body.
Energy and our evolving
Visual Culture

26. Budget
Gas & Electricity
?

27. The End
For Image credits: Email j.u.u.jacob@covernanceenergy.co.uk