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The Digital Content Marketplace
for Creators
Imagine a future where content creators could
monetize their social media channels by doing what
they love: create engaging and sharable content.
A future where creators collaborate with
marketers while maintaining full editorial rights to
their channels.
For marketers, this future enables refinement of
audience engagement as markets becomes more
fragmented and cluttered with noise as brand
channels continues to lose engagement.
This is the future CatJira is building.
CatJira aims to be the digital marketplace for content creators. An
online platform that is both a tool for creators to build their profile, as
well as a marketplace for advertisers/marketers to work with
creators.
With CatJira, creators can now build their content portfolio. CatJira will
then process these contents to measure its reach, engagement and
relevance to specific audiences. Relevant contents will be auto-
recommended to advertisers/marketers. This allows
advertisers/marketers to select the right content to sponsor.
Content creators will be able to effectively grow, analyse and
monetize their channels.
Online tools &
Marketplace
Creator-marketer
collaboration
Engaging & sharable
sponsored content
• Creators grow,
analyse & monetize
their channels
• Marketers matched
with creators based
on relevance,
engagement & reach
• Creator & marketer enters
work arrangement for
sponsored content
• Full rights of channels
remains with creators
• Paid engagements are
facilitated with escrow
service
• Sponsored content published
on creators’ channels
• Marketers obtains reports on
relevant metrics of the reach
& engagement of content
CatJira in a nutshell
Richard Moh Sheng
 Digital marketing
 Team development
 Strat. Initiative
 Enjoys cooking
 Programming
 Operations
 Data analysis
 Coffee aficionado
Chief Executive Officer Chief Technology Officer
The CatJira team
@catjira_team
www.catjira.com
Richard Moh
@Richard_Moh
richard@catjira.com
+60 16 802 2801
Reach us at
Let’s build a future for social
media creators together

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Cat jira introduction

  • 1. The Digital Content Marketplace for Creators
  • 2. Imagine a future where content creators could monetize their social media channels by doing what they love: create engaging and sharable content. A future where creators collaborate with marketers while maintaining full editorial rights to their channels. For marketers, this future enables refinement of audience engagement as markets becomes more fragmented and cluttered with noise as brand channels continues to lose engagement. This is the future CatJira is building.
  • 3. CatJira aims to be the digital marketplace for content creators. An online platform that is both a tool for creators to build their profile, as well as a marketplace for advertisers/marketers to work with creators. With CatJira, creators can now build their content portfolio. CatJira will then process these contents to measure its reach, engagement and relevance to specific audiences. Relevant contents will be auto- recommended to advertisers/marketers. This allows advertisers/marketers to select the right content to sponsor. Content creators will be able to effectively grow, analyse and monetize their channels.
  • 4. Online tools & Marketplace Creator-marketer collaboration Engaging & sharable sponsored content • Creators grow, analyse & monetize their channels • Marketers matched with creators based on relevance, engagement & reach • Creator & marketer enters work arrangement for sponsored content • Full rights of channels remains with creators • Paid engagements are facilitated with escrow service • Sponsored content published on creators’ channels • Marketers obtains reports on relevant metrics of the reach & engagement of content CatJira in a nutshell
  • 5. Richard Moh Sheng  Digital marketing  Team development  Strat. Initiative  Enjoys cooking  Programming  Operations  Data analysis  Coffee aficionado Chief Executive Officer Chief Technology Officer The CatJira team @catjira_team www.catjira.com Richard Moh @Richard_Moh richard@catjira.com +60 16 802 2801 Reach us at Let’s build a future for social media creators together