Seo Pow Point

Search Engines & Search Engine Optimization ,[object Object],[object Object],[object Object],[object Object],[object Object]

Topics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What is a Search Engine? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Examples popular Search Engines

How Do Search Engines Work? ,[object Object],[object Object],[object Object],[object Object]

Search Engines statistics ,[object Object],[object Object],[object Object],[object Object],[object Object],% bases on usage

Why is Search Engine Marketing important? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What is Search Engine Optimization? ,[object Object],[object Object],[object Object]

What is a SEO Algorithm? ,[object Object],[object Object],[object Object],[object Object],[object Object]

Steps to developing a good SEO strategy: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What a Search Engine Sees ,[object Object]

Pay Per Click ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

PPC vs. “Organic” SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],“ Organic” SEO Pay-Per-Click

Basic Tips & Optimization Techniques ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What is SEO ( Search Engine Optimization )? ,[object Object],Crawlability / Optimized Code Internal Link Structure Link Popularity / Relevance Key Factors Content Relevance

Where are the Organic Results? Organic Pay Per Click Pay Per Click

Industry Research – Who gets the clicks? The vast majority of clicks -- roughly 60 percent, go to organic listings. Source: Enquiro, 2006 Organic Clicks vs Paid Clicks

Industry Research: Organic SEO is the most popular form of SEM Organic SEO is the most popular form of SEM, with almost three-quarters of advertisers using this method, with paid placement a very close second at 71%

Industry Research & The case for SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],Reasons to conduct SEO *Sources: Iprospect Research, eMarketer

SEO Process ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Technical SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Page Title Alt-Tags Link Title Tags Site-Side Optimization Technical SEO - Example of Page Elements Anchor Text Navigation

Technical SEO - Source Code Title Tag Javascript Meta data

Measuring SEO success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

About CGS Infotech Ltd ,[object Object],[object Object],[object Object],[object Object]

Infrastructure ,[object Object]

Services Provided ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Clients ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Global Partnerships CGS Infotech is having partnership with Network Solutions, Inc, Google and NTT Verio. Susan Baron (Manager - VeriSign - Now Network Solutions) has expressed following sentiments: "Cyberweb Global Services (CGS) is our Premier Partner since 1996. We are certain that you will be as pleased with the performance of CGS Infotech as we are."

Testimonials ,[object Object],[object Object],[object Object],[object Object],[object Object]

Contact Us : ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

THANK YOU ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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