1. YMCA OF CENTRAL KENTUCKY

2. 239 E HIGH ST
LEXINGTON
(859) 255-9622
• Serving Lexington area since 1853
• youth development, healthy living and social responsibility
• provides programs that support the healthy development of people of all
ages
• Five essential and core character values
Respect * Responsibility * Honesty * Caring * Faith

3. MISSION STATEMENT
• To put Christian principles into practice
through programs that build healthy
spirit, mind and body for all

4. WHY I CHOSE THIS ORGANIZATION
•
I respect what they do.
•
I believe in health and healthy living.
•
I like that people of all age have a place to feel wanted and cared about as they work
towards their respected YMCA program.

5. BLOG
•
http://www.ymcacky.org/blog/
• Stay up to date on news and activity
• Allows comments and feedback
• Gives pictures and stories in the YMCA community
• Health tips and articles that promote good health

6. TWITTER – FACEBOOK - YOUTUBE
•
https://twitter.com/YMCAofCentralKY
•
https://www.facebook.com/YMCAofCentralKentucky
•
http://www.youtube.com/user/ymcacky?feature=mhee
•
Connects with community
•
More frequent updates
•
Variety of media

7. IMPACT OF NEW MEDIA
• Instead of using news letters or flyers, new media has
made an impact on the YMCA by decreasing physical
activity and work to promote events or membership

8. CHANGES
•
No Changes
•
Uses old media as well as new media
•
Wide range of viewers
•
Can connect and relate to any generation no matter the age