An example of the events our company creates.

1. CZC Events Present “INDULGENCE” Gourmet Tasting for
Charity supporting Starlight Children’s Foundation NY*NJ*CT
For Immediate Release
Comfort Zone Cooking Service (CZC Events), in partnership with a host of New York City Chefs;
and You present
mailto:czcevent@gmail.com Saturday May 22, 2010 at Skyline Studios NYC 500 West 36th street
New York, New York, 10018. Red Carpet starts at 7:30pm. Event Space holds 1000 attendees and
should be at least 8000-10,000 square feet. Images of (proposed) event space follow
http://skylightnyc.com/
http://www.splashlight.com/
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2. CZC Events Present “INDULGENCE” Gourmet Tasting for
Charity supporting Starlight Children’s Foundation NY*NJ*CT
Event Mission Statement
It is important to us to be able to provide a venue that empowers community residents, businesses,
entrepreneurs and all who are interested in creating cultural, educational and business opportunities for
everyone. This platform will also encourage new ideas, new innovations, and growth. Simultaneously we
maintain the highest levels of professionalism, integrity, honesty, and fairness in our relationships with
our sponsors, vendors, professional associates, and attendees.
“In the midst of a recession “Indulgence; Gourmet Tasting for Charity” is a classic example of the
American spirit of giving back to promote community groups. It‟s simple; this event will provide
corporate companies, entrepreneurs, and small business, a platform to promote their organizations. In
addition, a portion of the net proceeds are being earmarked for Starlight Children‟s Foundation
NY*NJ*CT. http://www.starlight-newyork.org/
Starlight is an international nonprofit organization dedicated to brightening the lives of seriously ill
children and their families through innovative programs that empower, educate, entertain and inspire.
Seeking to address the many challenges seriously ill children and their families face, Starlight offers an
array of in-hospital and out-patient programs and services.
Programs such as Starlight Fun Center™ Mobile Entertainment Units are interactive entertainment
units that include a Sharp Aquos® flat-panel screen, a DVD player and a Nintendo Wii™ system. These
portable units can roll anywhere in the hospital, including right up to a child‟s bedside, so even children
who can‟t get out of bed can still play.
Hospital Happenings® include a variety of themed parties, toys and visits from entertainers, along with
specialized programs.
Great Escapes™ helps build meaningful and lasting memories for seriously ill children and their
families. Children, their siblings and parents attend special outings where they make vital connections
with other families, experience respite from medical routines, and renew their sense of hope.
That‟s what Great Escapes is all about – connecting children to other children, families to other families,
and most of all helping children break free from the isolation that often accompanies an illness while
letting them know they are not alone.
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3. CZC Events Present “INDULGENCE” Gourmet Tasting for
Charity supporting Starlight Children’s Foundation NY*NJ*CT
Since 2006, Chef Michael‟s Comfort Zone Cooking Service has created a business that‟s two-fold,
catering and event planning services and a commitment to hosting and organizing charitable food events.
He calls these events Foodie Events that have a purpose; a vision. Comfort Zone Cooking Service has
been committed, to providing delicious “North Meets South Cuisine” but also to „giving back‟ to
community and building valuable friendships and partnerships along the way. “Catering to the Cook in
You”, is our company motto. For additional information, visit http://www.comfortzonecooking.com.
Public Relations voice 917.676.9363 Timothy Ellis
mailto:czcevent@gmail.com
This Presentation video link is a brief sample of past events Chef Michael M, CZC Events simultaneously
working with other promotion and event companies. Under one umbrella we have produced many events
throughout the years.
http://www.mydeo.com/videorequest.asp?XID=5925&CID=284998
CLICK ON VIDEO LINK TOO SEE OFFICIAL PAST EVENTS PRESENTATION
http://indulgencegourmettastingforcharity.blogspot.com/
Starlight Children’s Foundation NY*NJ*CT. Charity Revenue Financial Breakdown
Revenue Collected for this Charity will be presented at event in the amount collected. There will be
a mock check; also there will be photo opts of the check with your brands logo that will be
advertised in after event promotions in Youtube video and photography distribution.
Programs: 77% Fund Raising: 16% Administrative: 7%
This link will give you more of a breakdown on how funds are distributed.
http://www.starlight-newyork.org/nynjct/financials/
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4. CZC Events Present “INDULGENCE” Gourmet Tasting for
Charity supporting Starlight Children’s Foundation NY*NJ*CT
Through sponsorship or in kind sponsorship we will invite 1000 attendees, special guest, and celebrities
to enjoy this event; “Indulgence; Gourmet Tasting for Charity”. Moreover, with your sponsorship and
joining this unique partnership offer, we will give your company extensive corporate visibility. This will
give you access to a desirable consumer market of mid to high level income consumers in the New York
City area, a city with over 11 million consumers.
Our target market for attendees to Comfort Zone Cooking (CZC) sponsored events have been referred to
as “Foodies”. These individuals are sophisticated and interesting professionals who know how to
experience the best things in life. Some of these consumers we foster relationships with are political and
celebrity consumers. They are a diverse group of individuals from a variety of backgrounds, experiences,
and professions; ages range from 25 to 45 mid to high level income. Consequently, this consumer is also
socially conscious and a charitable consumer. Foodies are a distinct hobbyist. Typical foodie interests,
and activities include; the food industry, wineries, and wine tasting, breweries, and beer, spirit sampling,
food science, food distribution, food fads, health and nutrition.
Many publications have food columns that cater to foodies. Interest by foodies in the 1980s and 1990s
gave rise to the Food Network and other specialized food programming. In addition, television shows
about food such as Top Chef and Iron Chef, revolutionized a renaissance in specialized cookbooks, and
periodicals such as Gourmet Magazine and Cook's Illustrated. This growing popularity gave rise to, food-
oriented websites like Zagat's and Yelp, publishing and reading food blogs, specialized kitchenware
stores; like Williams-Sonoma and Sur La Table , also the institution of the celebrity chef.
Through our public relations team; social networking sites such as Facebook, LinkedIn, Twitter,
MySpace, digital marketing, blog networks, SMS messaging, email marketing, also our field marketing
team we will reach over 250,000 consumers during the promotional process for this event. There will also
be hand to hand marketing with fliers. Subsequently, 20,000 fliers will be distributed with your
company‟s logo and product information. We concentrate these efforts at charitable and networking
events, samplings, college universities, large corporations, hospitals, affluent social areas, and artistic
environments. These goals will be reached with proven results. Our efforts of promoting bring visibility
to your products awareness and event success as well. We take great pride in the brand partnerships we
foster.
Additionally, close to 100 local businesses, volunteering services or subsequently seeking to be vendors
will join our event. This collective of companies are catering companies, spirit sponsors, bloggers,
reporters, writers, photographers, fashion, lighting, staging, sound, also printing, t-shirt companies etc...
These companies would also be promoting marketing literature for this event.
With this partnership we will create much larger events with more consumers. This is our plan of action.
If this offer of sponsorship is acceptable, the organizers and PR marketing team of CZC Events NYC will
prepare a more detailed document that will serve as a written agreement between us and your company.
We will strive to make sure our relationship continues to be mutually beneficial during this time of our
exciting expansion plans. We look forward to the success we expect. We hope it is a partnership you
value and will want to build upon. Event Public Relation: Timothy Michael Ellis voice 917.676.9363
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5. CZC Events Present “INDULGENCE” Gourmet Tasting for
Charity supporting Starlight Children’s Foundation NY*NJ*CT
We are so excited about your possible involvement in this event. Product Placement other than sampling
would consist of literature about products advertised at event. You‟re Sponsorship Funding will be one of
many sources we use in the success of this event. We together will accomplish raising funds for this
charity and awareness also the visibility of your product in one of the largest consumer markets.
Through our public relations team; press, media, extensive blog networking, social networking sites such
as Facebook, LinkedIn, Twitter, MySpace, digital marketing, SMS messaging, email marketing, also our
field marketing team we will reach over 250,000 consumers during the promotional process for this event.
There will also be hand to hand marketing with event promotional fliers. Subsequently, 20,000 fliers will
be distributed with your company‟s logo and product information. We concentrate these efforts at
charitable and networking events, samplings, college universities, large corporations, hospitals, affluent
social areas, and artistic environments.
We use various methods. We have put together more specific examples on how we promote to these
target groups of consumers. Not only do links help bring in more direct traffic. We also use meta-tags and
keywords photo gallery pages thru these various methods. Our methods and objective are to also benefit
your existing search engine rankings.
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6. CZC Events Present “INDULGENCE” Gourmet Tasting for
Charity supporting Starlight Children’s Foundation NY*NJ*CT
We use your products titles and descriptions, pictures of products also we create a "Contact us"
page for your website visibility. Moreover these are tools we partner with you to build awareness.
All actions are upon your approval.
We use Facebook Ads and social pages. We can control our target demographic. Without a
doubt, Facebook Ads is the most cost-effective method and brings the best converting traffic
We will create a page advertising the event on StumbleUpon Ads. Advertising on StumbleUpon
is also the way we promote our new events. This is another way we will use to generated
awareness of the event. We target those interested specifically in food issues, spirit sampling, and
new innovative products. Each visitor and or click is a real visitor to the site. We are able as well
as to monitor approval rating.
We also use AdBrite this site allows you to target specific websites and niches.
Google AdWords when people search on Google using one of the keywords our public relations
team creates our event and blog website will appear next to the search results. This is another
way we are advertising to an audience that's already interested.
Myspace.com social pages are also ways we create awareness and drive consumers to event and
brand links.
We will use methods through our promotions to drive consumers to view YouTube to view event
video. Online Video isn't the future, it's the present: 75% of Americans watched a video online
last month. And YouTube is far and away the leader in this space with hundreds of millions of
videos viewed daily. YouTube offers a unique opportunity to connect with our audience in a
personal and targeted way -- and the ability to do so at massive scale.
T-shirt advertisement, flier production, logs of team marketing production are all records we keep
that are at your disposal for viewing. (per also event photo viewing)
This event success is our greatest plan of action for our sponsors participating small business and
our company‟s success. All info gathered can be shared and progress can be sent to you for
approval. We will request testimonials from our target market at event and request contact info
that can be used for further marketing and events building on what we have already gathered.
These are some examples of blogs that we correspond with to reach our target market. These
blogs are also our lifeline on the events where our field marketing team finds events for hand to
hand marketing.
cookingwithamy.blogspot.com/ http://play-with-food.blogspot.com/
passionatefoodie.blogspot.com/ http://cupcakestakethecake.blogspot.com/
columbiafoodie.blogspot.com/ http://blogs.villagevoice.com/forkintheroad/
http://blondieandbrownie.blogspot.com/ http://newyork.seriouseats.com/
http://eater.com/ http://newyork.grubstreet.com/
http://www.eatingintranslation.com/ http://gothamist.com/food/
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7. CZC Events Present “INDULGENCE” Gourmet Tasting for
Charity supporting Starlight Children’s Foundation NY*NJ*CT
Event Vision PR information: Timothy Michael Ellis voice 9176769363 mailto:czcevent@gmail.com
Event Space that will hold 750-1000 attendees in New York City
Red carpet entrance 2 step and repeats 16 logos 8 each backdrop banner
15 various photographers with digital outlets for photo distribution
Audio /Video, Visual imagery, event décor staging of and all applicable company sponsors
projected to the stage area and event walls; also light wash creating an environment of
indulgence and opulence.
Welcome Table for donations for charity Starlight Children‟s Foundation NY*NJ*CT
http://www.starlight-newyork.org/
20-25 models with full body paint to be painted by local visual artists [greeters]
10 models (greeters) dressed in Greek Gods attire designed by local fashion designer [costume]
5 vendor visual artists display sculptors; painters etc…. [ plays as art scenery]
2 large chocolate fondue stations with fruit at the entrance of where the tasting starts
Violinist perform
Alternative Rock Band to perform and or Jazz Band and singer
Local Celebrity Disk Jockeys to entertain attendees at the event with a variety of eclectic music
selections
5 Walking Magicians to perform random acts of magic during the event
2-3 bar set up maintained by Immaculate Mixology Service our exclusive professional bartending
and waiter service; serving spirit sponsors suggested mix drinks
50 Chef and or catering companies as vendors sampling their dishes
10 additional vendors that conform to a foodie event cookbook authors etc….
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8. CZC Events Present “INDULGENCE” Gourmet Tasting for
Charity supporting Starlight Children’s Foundation NY*NJ*CT
King of the Hill Sponsor $7000 package
Maximum 2
Designation as Presenting Sponsor in all event marketing and material
including public relation material, flyers, advertisement and posters pertains to
“Indulgence” Gourmet Tasting for Charity
1. As Presenting sponsor your logo will be placed on official tickets.
2. Full page advertisement in program directory.
3. Largest Logo on step and repeat, event banner for red carpet entrance
4. Logo projected on event space walls,
5. Logo projected on stage,
6. Logo on 20,000 fliers distributed,
7. Logo on official event t-shirts proceeds to benefit the charity,
8. The advertisement in You tube video of the event
Food is the common 9. Logo on program pamphlet,
denominator which 10. Company display table with literature rep,
11. Product placement and or literature in 500 grab bag.
unites mankind; 12. Logo placement on grab bags
Comfort Zone
Cooking Service Grand Indulgence Sponsor $5000 package
recognizes that
peoples of differing 1. Logo on step and repeat, event banner for red carpet entrance
culture and 2. Logo projected on event space walls,
3. Logo projected on stage,
backgrounds have
4. Logo on 20,000 fliers distributed,
one thing in 5. Logo on official event t-shirts proceeds to benefit the charity,
common.... a taste 6. The advertisement in You tube video of the event
for succulent 7. Logo on program pamphlet,
nourishing foods. 8. Company display table with literature rep,
9. Product placement and or literature in 500 grab bag.
The commonality of 10. Logo placement on grab bags
mankind unites us
through food. So we Bon Appétit Sponsor $2500 package
feed them!
- Chef Michael M
1. Logo on step and repeat; event banner red carpet entrance
2. Logo on program of event,
3. Company display table with literature rep,
4. Product placement and or literature in 500 grab bag.
5. Logo on 20,000 fliers distributed,
6. Logo advertisement in You tube video of the event
7. Logo on official event t-shirts proceeds to benefit the charity
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9. CZC Events Present “INDULGENCE” Gourmet Tasting for
Charity supporting Starlight Children’s Foundation NY*NJ*CT
Tasty Treat Sponsor $1000 package
1. Logo on step and repeat; event banner for red carpet entrance
2. Logo on program of event,
3. The advertisement in You tube video of the event
4. Company display table with literature rep,
5. Product placement and or literature in 500 grab bag.
Melts in your mouth Sponsor $500 package
1. Logo on step and repeat; event banner for red carpet entrance
2. Logo on program of event,
3. Product placement and or literature in 500 grab bag.
Indulgence Official Vendors $100 package
Maximum 50
100 dollar vendor fee to all vendors on the floor limited to 50. Vendors must conform to the events main
structure food and arts. Vendor is allowed to buy other advertisement offered at this event. This includes
one 6 foot table. This also includes advertisement in event pamphlet.
Thank you for your consideration and best wishes, Chef Michael M. Voice 917.676.9363
mailto:czcevent@gmail.com
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