1. Draft 4: Assignment 15
Planning
Chelsea Fashole-Luke
Laura Cuk
Rosalin Zein

2. Rosie Zein – 7479
Chelsea Fashole-Luke – 7357
Laura Cuk – 7341

3. Genre and Purpose
Thriller
Psychological thriller
The purpose is to excite and thrill the audience
while presenting enigmas that they could try to
solve as the film progresses.

4. Timeline
1. Desk – long
shot. Stuff around
the desk (folders,
papers, photos
etc).
2. Rosie coming into
the room (door opens
from inside). Walks
in, sits down.
3. Camera connecting to
computer – all photos
uploading to computer
(around 100)
4. Close ups of
some images
(shot reverse shot
of Rosie’s face)
5. First set of
photos – Laura
walking down the
street
6. Back to photos
on computer –
scrolling – Rosie’s
face – photos.
7. Laura getting
into car – looking
rough
8. Back to photos
– scroll down –
Rosie’s face
9. Laura shopping –
glamorous – reverse
shot of Rosie, camera
lens

5. Timeline
10. Back to
photos – scroll
down
11. Scrolling to
4th set – extreme
close ups – Rosie
‘sly face’
12. Open new email
– paste photo –
extreme close ups
13. Camera moves
around photo – full
picture not shown
14. Sly face –
typing email
15. Keyboard, onscreen
words, keyboard – closer
shot of words, keyboard,
extreme close up of one
word
16. Send button –
extreme close up

6. Storyboard

7. Storyboard

8. Storyboard

9. Script

10. Shotlist
1. Mid shot of Rosie entering room - pan of her sitting down at desk
2. Close up of Rosie plugging in camera
3. Pan of table
4. Close up of loading bar on screen
5. Mid shot of Rosie waiting for Laura (rule of 3rds)
6. Wide shot - pan of Laura walking down street
7. Wide shot of Rosie taking pictures
8. Wide shot - pan of Laura walking down street
9. Close up of photo album on screen
10. Over shoulder shot of Rosie on computer
11. Close up of pictures on screen
12. Over the shoulder shot of Rosie hiding behind pillar
13. Pan from Laura coming out of shop, to Rosie taking pictures near pillar
14. Mid shot from behind - Rosie taking pictures of Laura
15. Wide shot of Laura walking away
16. Close up of pictures on computer screen
17. High angle of Rosie taking pictures
18. Wide shot - pan of Laura running towards car
19. High angle - OTS shot of Rosie taking pictures of Laura running
20. Mid shot of Rosie taking pictures
21. Wide shot of Laura getting into car
22. Close up of photo albums on screen
23. Mid shot of Rosie at computer
24. Mid shot of top of computer screen and bottom of Rosie's face
25. Extreme close up of screen - camera moves around screen
26. Extreme close up of 'copy' button
27. High angle of Rosie on computer
28. Close up of 'mail' button on screen
29. High angle - OTS shot of Rosie on computer
30. Close up of 'compose new message'
31. Blur - extreme close up of screen
32. Extreme close up if 'paste' button
33. Close up of writing being typed on screen - blurs out

11. Inspirational films
We gained inspiration from films such as:
- Hard Candy
- Se7en
- Memento

12. Genre and conventions
Conventions you are applying
in opening sequence
Use/develop or challenge?
HOW?
WHY?
Similarities/differences to real
films
(annotated pictures)
1. Mystery Use – identity of ‘stalker’ was
hidden
Se7en – opening sequence
doesn’t show identity of person
at the beginning
2. Stalking Use – one of the main
characters is being stalked
3. Incorporates elements of
mystery and drama
Use – There is mysterious
character who’s identity is
hidden.
Why? To create suspense
within the audience.
Seven
4. The music used within the
film is usually high pitched and
eerie
Use – To create a suspenseful
and dark atmosphere.
How? We will find background
music which fits the
description.
A woman in black

13. Target Audience
For our opening sequence our target audience is rated 15.
How will we attract the audience ?
- Creating enigmas from the beginning of the opening sequence
• Forms
- Social networking
- Word of mouth
- Below the line marketing
- Above the line marketing
• Conventions
- With the use of well known conventions in the thriller genre (as seen in previous slide)
• Marketing strategies
- Focus groups
- Previews
- Reviewers

14. Target Audience (A)
Primary Secondary Explanation
Age 15+ 25+ The main characters are teenagers.
Adults will be able to educate
young people on the dangers of
social media.
Gender Female Male Typically aimed at females,
although males could benefit from
the message of the sequence.
Race/ethnicity Western culture Eastern Europeans Issues typically represented in the
western culture.
To buy into the western culture.
Social class Working class Middle class It is part of the leisure activities,
whereas middle class would
attempt to take part in the
activities of the upper class.

15. Target Audience (A): continued
Primary Secondary Explanation
Interests/hobbies Social networking,
computing, socialising,
technology
Stalking, The main interests
presented in the
opening sequence are
related to the social
network generation.
Social group Internet junkies, social
networkers,
These people will be
attracted to the
conventions of the
film, including the
presence of digital
technology.
Sexuality heterosexual Homosexual The sexuality of the
characters are
hidden/ambiguous
Profession/role Students, Parents, teachers,
mentors, student
guidance counsellors,
These people will be
able to benefit and
learn from the
message.

16. Target Audience (B)
• Why would your target audience be interested in you film because of the idea/plot?
Our target audience will be interested in our film because it would relate to their daily lives (e.g
and the character going about her life) and this would make it more thrilling/suspenseful.
Also, the plot creates a lot of enigmas.
• Why would your target audience be interested in your film because of the form (how the
film is constructed= editing, transitions, music, etc)?
Our target audience would be interested in the music as it would create another level to the
suspenseful atmosphere already constructed by the film itself.
• Why would your target audience be interested in your film because of the genre &
conventions?
Our target audience would be interested because the film does reinforce some conventions
however it also develops them – so they might like to see how we have changed the genres
conventions to make the film more exciting for them to watch.

17. Locations
We thought this would be good place to
film because the location connotes
someone of wealth. It is a very clean and
nice area.
Also, it would allow Rosie (The
photographer) to be close enough to Laura
to take pictures but hidden enough that
Laura would be unable to see her.
This is the opposite road from above
where Laura was standing in front of the
second building.
We thought it would be a good place to
film as it would show Laura walking in a
nice area and her build her character.

18. Locations
In our other drafts the lighting
in the rooms where bad so in
this draft we decided to film
inside Chelsea house and as
you can see from the picture
the lighting is very good.
We brought papers, magazines
and a MacBook and put them
on the desk as they would
connote the type of job out
character has.

19. Actors/characters
Before
After

20. Actors/Characters
before
after

21. Costume/props
Costume:
Jeans
Printed T-shirt
Leather Jacket
Black Vans
Props:
Sunglasses
Phone
Shopping bags
Hand bag
Costume:
Grey tracksuit bottoms
Plain white t-shirt
Black vans
Props:
Car Keys
Sunglasses
Costume :
Black jeans
Heeled boots
Red coat
Props:
Phone
Handbag
Starbucks cup
Sunglasses
Costume:
Grey blazer
White
blouse
Black jeans
Black shoes
Glasses
Props:
DSLR
camera
Camera bag

22. BBFC and film rating
• To understand what BBFC and film ratings were we researched it and found the official site.
• We found the different types of ratings which are U, PG, 12A, 12, 15, 18 and R18.

23. BBFC Rating
• For our opening sequence we decided to go
for the BBFC rating of a 15.
• We chose this rating as it fits in with our target
audience as they would be around the age of
16 and above.

24. Fin.