Facebook Fan Pages
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Cheryl Smith discusses strategies for engaging different generations in digital communication. She breaks people into groups based on when they were born and the technologies they grew up with: Digital Immigrants born 1946-1964 who prefer phones, Digital Adaptives born 1965-1976 who prefer email, and Digital Natives born 1977-2002 who prefer texting. She suggests determining objectives, taking the leap, listening, and being consistent when getting started with social media engagement.
![Engaging People ,[object Object]](https://image.slidesharecdn.com/facebookfanpages-100310101641-phpapp01/85/Facebook-Fan-Pages-1-320.jpg)
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Facebook Fan Pages
- 2. on facebook
- 7. Who do you need to engage?
- 9. btw, friend is now a verb, as in “Friend me on Facebook.”
- 11. The New SEO “Social Engine Optimization”
- 13. “ Facebook is the new living room.” - Cheryl Smith, March 2010
- 14. Shareability
- 19. What’s on Your Mind? Creative Commons photo by zeroinfluencer on Flickr
Notes de l'éditeur
- Open browser to google search results that include social media/real time
- Does Toms Shoes has an apostrophe? Culture: Zappos, employee & customer Becky – building community around her blog Locally – Dance Theatre, Fat Tuna, Celebration Bridal,
- Show link to 80’s question with 38 comments on my Facebook profile
- Create shareable content, use the Share button/widget. Let others do the job of telling your story for you.
- Privacy settings – check them for each account; tighter controls for teens Passwords – recent phishing, never enter your password, change it, don’t’ use same one for everything; Tweet Later blog has great info on good passwords. Pdocutivity – time wasters – careful@ Nuff said Go Daddy during SuperBowl Facebook group – stop PetLand from selling puppies