Youth marketing expert and child psychotherapist Dr Barbie Clarke will explore: what young people currently do online, forces for good – how the internet helps young people, identity search, experimentation and friendship and peer influence online giving us views on what to expect from the next generation. Find more info at: http://chinwag.com/insight/psychology

1. The psychology of teens
online
Dr Barbie Clarke
Family Kids and Youth
www.kidsandyouth.com

2. Full service market research, market intelligence and
analysis on children and young people
Combine academic research with ethnography, quantitative and qualitative
research.
Research with children and teenagers, parents and carers, and teachers.
Team has background in psychology, psychotherapy, sociology, teaching.
www.kidsandyouth.com

3. Current Studies
Digital Kids and Youth Ethnography Digital Learning
in Schools

4. Teenagers – who are they?

5. A time of transition
And euphoria

6. The age when
friends become
more important
than adults
Image: partywounds

7. Social networks are redefining how
young people connect with their peers.

8. Collecting Friends

9. Where do I fit in The age when
with the world? young people begin
to explore their
identity – who am I?
Image: akuma_dl

10. Identity is such a crucial affair
that one shouldn't rush into it.
David Quammen
Many a man who has known himself at ten
forgets himself utterly between ten and thirty.
Catherine Drinker Bowen

11. Things are different

12. Exploring, sharing, experimenting

13. Thank you!
Dr Barbie Clarke
barbie@kidsandyouth.com
www.kidsandyouth.com