1. *
Filmed Feb,2009 Posted Mar 2009 TED2009

2. *
“Jacek Utko designs to save newspapers”
Filmed 2009 , TED
In 6 minutes
URL:
http://www.ted.com/talks/jacek_utko_asks_can
_design_save_the_newspaper.html

3. Newspaper
Visual
Art director
Design
process
Product
*

4. In these days, Newspaper become not so
popular. People use the internet with
computers or smartphones to get news.
So, how can we to change this
situation?
What action increases the people who
read newspapers?
*

5. *Jocek Utko is an art director.
*Because of the problem of
newspaper, he decided to design
newspaper.
*It worked very much.
* He won the prize in many art
competition
*Increase the people reading
newspapers *

6. You just need
Design can change not inspiration vision and
just your product, determination.
actually it can turn
your company upside
down. It can even
chage you.
Give power to
designers.
*