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HOW-TO: CULTIVATE
AN AUTOMATION
MINDSET
The Art of Do Without Doing
+Chris Mohritz | chris@mohritz.co
OUR JOURNEY
● A simple decision
● Building the case (...or just do it)
Interrupt me at anytime for questions / comments
AUTOMATION OPTIONS
Software
● eg. ifttt.com
● Only makes mistakes if
you do
● 24/7
● Tireless
● No training
● No explaining
● No language barriers
● No paychecks
● No insurance
● No taxes
People
● eg. mturk.com
● Easier in short-term?
● More adaptive?
● Physical activities
THE DECISION
A Simple Mindset Shift
“Thinking is asking and answering questions. If
you want better answers, ask better questions.”
~Tony Robbins
A MORE PRODUCTIVE QUESTION
● Old: “How do I do this?”
● New: “How do I do this only once?”
○ If its repetitive, automate it
○ If its unnecessary, eliminate it
IN THE AGE OF BIG CONTENT
● Old: “Where can I find content ideas?”
● New: “How can I have content ideas
brought to me?”
WEAKNESS INTO A STRENGTH
● Analysis paralysis? Turn your decision-
making process into an app
● Captures data for historical analysis
● Can be fine-tuned over time
● Repeatable
● scalable
● Think: executive dashboard
IMAGINE THE
POSSIBILITIES
Have Fun With it
WHAT CAN YOU AUTOMATE?
ENDLESS POSSIBILITIES
Lifestyle
● Cooking
● Shopping
● Sharing photos
(ibeam.it, etc.)
● Find travel ideas
● Local errands
(taskrabbit.com)
Business
● SEO
● Marketing*
● Industry changes
● Trend watching
● Lead qualification
● Syndication
● Competitor recon
● Market research
● Lead generation
QUANTIFYING THE
VALUE
Adds Up Very Quickly
IF YOU NEED A NUMBER
● How much is your time worth?
● How much is eliminating headaches
worth?
● How much is peace of mind worth?
A LITTLE CLOSER TO HOME
● If someone hired you to do a job in
Germany, what salary would make it
worthwhile for you to learn to read &
write German?
IT WILL BE THE NEW
NORMAL
“Computer Geeks” Were Just Born a
Couple of Decades Early
GETTING AN EARLY START
● Developing software is an excellent
training ground for productivity thinking
● Kids will grow up with stronger problem-
solving thought processes
● play-i.com
● scratch.mit.edu
POP QUIZ
ITS NOT THAT HARD
If a 3-Year Old Can Do It...
ANYONE CAN DO IT
● “Its amazing what you're capable of”
● Guarantee everyone in this room can
write an app/script
● But will everyone put in the effort?
● Like learning a new language, once
you get the basics, it flows
● Start with open source (github.com)
● Anyone can learn 10 commands,
copy/paste the rest...
CODING BY GOOGLE
LEVERAGE THE WEB
● The Internet is software, so it can be
driven/accessed by software
NEXT STEPS
Yup, There is Homework
THE 5 MINUTE ASSIGNMENT
1. Subscribe to ifttt.com blog/newsletter
2. Subscribe to lifehacker.com
blog/newsletter
3. Browse ifttt.com Recipes
4. Look for 1 Recipe that will help you
5. Put it into action
6. Extra credit: repeat steps 3-5
TO SUM IT UP...
● Ask more productive questions (of
yourself)
● Get out there and explore ideas
● Test them
● Automation is people or software
● If software, always start with an open
source app
● Think DRY (don’t repeat yourself)
LEARN CODING BASICS
● Search YouTube
● codecademy.com
● If you have to, force it ...gets easier
Feedback?
Questions?
chris@mohritz.co

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HOW-TO: Cultivate an Automation Mindset

  • 1. HOW-TO: CULTIVATE AN AUTOMATION MINDSET The Art of Do Without Doing +Chris Mohritz | chris@mohritz.co
  • 2. OUR JOURNEY ● A simple decision ● Building the case (...or just do it) Interrupt me at anytime for questions / comments
  • 3. AUTOMATION OPTIONS Software ● eg. ifttt.com ● Only makes mistakes if you do ● 24/7 ● Tireless ● No training ● No explaining ● No language barriers ● No paychecks ● No insurance ● No taxes People ● eg. mturk.com ● Easier in short-term? ● More adaptive? ● Physical activities
  • 4. THE DECISION A Simple Mindset Shift
  • 5. “Thinking is asking and answering questions. If you want better answers, ask better questions.” ~Tony Robbins
  • 6. A MORE PRODUCTIVE QUESTION ● Old: “How do I do this?” ● New: “How do I do this only once?” ○ If its repetitive, automate it ○ If its unnecessary, eliminate it
  • 7. IN THE AGE OF BIG CONTENT ● Old: “Where can I find content ideas?” ● New: “How can I have content ideas brought to me?”
  • 8. WEAKNESS INTO A STRENGTH ● Analysis paralysis? Turn your decision- making process into an app ● Captures data for historical analysis ● Can be fine-tuned over time ● Repeatable ● scalable ● Think: executive dashboard
  • 10. WHAT CAN YOU AUTOMATE?
  • 11. ENDLESS POSSIBILITIES Lifestyle ● Cooking ● Shopping ● Sharing photos (ibeam.it, etc.) ● Find travel ideas ● Local errands (taskrabbit.com) Business ● SEO ● Marketing* ● Industry changes ● Trend watching ● Lead qualification ● Syndication ● Competitor recon ● Market research ● Lead generation
  • 13. IF YOU NEED A NUMBER ● How much is your time worth? ● How much is eliminating headaches worth? ● How much is peace of mind worth?
  • 14. A LITTLE CLOSER TO HOME ● If someone hired you to do a job in Germany, what salary would make it worthwhile for you to learn to read & write German?
  • 15. IT WILL BE THE NEW NORMAL “Computer Geeks” Were Just Born a Couple of Decades Early
  • 16. GETTING AN EARLY START ● Developing software is an excellent training ground for productivity thinking ● Kids will grow up with stronger problem- solving thought processes ● play-i.com ● scratch.mit.edu
  • 18. ITS NOT THAT HARD If a 3-Year Old Can Do It...
  • 19. ANYONE CAN DO IT ● “Its amazing what you're capable of” ● Guarantee everyone in this room can write an app/script ● But will everyone put in the effort? ● Like learning a new language, once you get the basics, it flows ● Start with open source (github.com) ● Anyone can learn 10 commands, copy/paste the rest...
  • 21. LEVERAGE THE WEB ● The Internet is software, so it can be driven/accessed by software
  • 22. NEXT STEPS Yup, There is Homework
  • 23. THE 5 MINUTE ASSIGNMENT 1. Subscribe to ifttt.com blog/newsletter 2. Subscribe to lifehacker.com blog/newsletter 3. Browse ifttt.com Recipes 4. Look for 1 Recipe that will help you 5. Put it into action 6. Extra credit: repeat steps 3-5
  • 24. TO SUM IT UP... ● Ask more productive questions (of yourself) ● Get out there and explore ideas ● Test them ● Automation is people or software ● If software, always start with an open source app ● Think DRY (don’t repeat yourself)
  • 25. LEARN CODING BASICS ● Search YouTube ● codecademy.com ● If you have to, force it ...gets easier