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William Perrin
    Founder
Talk About Local
Innovation
                       supporting wellbeing
                       Peabody London Wellbeing Conference 2012

                       William Perrin – william@talkaboutlocal.org
                       @willperrin

                       Talk About Local Ltd
                       http://talkaboutlocal.org




• William Perrin TAL
http://www.flickr.com/photos/mafleen/5280368304/sizes/l/in/photostream/
http://www.flickr.com/photos/antarcticabound/5220534077/sizes/l/in/photostream/
Voice
Place
Jobs

   With thanks to Juliet Michaelson NEF Centre for Wellbeing
Voice
‘connecting’


     With thanks to Juliet Michaelson, NEF Centre for Wellbeing
59% of people who participate in local
   websites feel able to influence local
            decision making

   Networked Neighbourhoods/London
        Councils research 2010




                                                36% of people in population at large
                                               feel able in influence events in their local
                                                                   area

                                                        Citizenship Survey 2009
Arts and Humanities Research Council project
imminent new academic study into hyperlocal
websites and media
Neighbourly relations change as a direct
consequence of using local website




    Online networked neighbourhoods study – Flouch, Harris 2010
Place
‘The world around you’


     With thanks to Juliet Michaelson, NEF Centre for Wellbeing
‘In an important change to the
planning system communities can
use neighbourhood planning
to permit the development they
want to see - in full or in outline –
without the need for planning
applications. These are called
'neighbourhood development
orders.‘

Localism Act Nov 2011


BUT – communicating
spatial development is hard
– risk property developers
will win
+
Free, easy to use online tools allow you to
 have new informed conversations about
              spatial planning
And then print it in 3D
Jobs
Derive happiness in oneself from a good day's work, from
illuminating the fog that surrounds us.

Henri Matisse (1869 - 1954)
Recruiters

77% said they used search engines to find
background data on candidates

35% admitted they eliminated a candidate
because of what they found online.

(Execunet, The Guardian 12 April 2011)
Job applicants

82% of candidates expected
recruiters to check out their names on
a search engine

33% only searched for
information on themselves, to see
what their prospective employer might
find out.

(Execunet, The Guardian 12 April 2011)
Help your jobseekers understand how
they appear online to an employer




   Coming Soon from Talk About Local
   Simple training to help people manage their
   online identity, geared to C2,D,E jobseekers




                                                  alpha
Obstacles
 ...and overcoming them...
Half empty
             ‘The people i work with
             aren’t online’




             People don’t read much –
             but you’ve been producing
             leaflets and posters for
             years

             People lack confidence for
             meetings – but you keep
             on having them
Control   ‘Are you seriously
          suggesting that we set
          up a site attached to our
          brand that residents can
          say what they want?’

          Housing Assn Comms
          Manager (anon.)
          Sept 2011

                 Control is so
                 yesterday

                 Even Alastair
                 Campbell says so

                 This argument
                 slowly being
                 exposed for its true
                 absurdity
Grass roots web training, based in civic action specialising in deprived neighbourhoods

UK wide

www.talkaboutlocal.org

hello@talkaboutlocal.org
Competition for funds and
      support intense and
      vicious




http://www.flickr.com/photos/eyeline-
imagery/456201675/sizes/o/in/photostream
/
Loud voice and
              strong presence




http://www.flickr.com/photos/peteaylward/5426747110/sizes/l/in/photostream/
                              http://www.flickr.com/photos/60866864@N05/6512942299/sizes/o/in/photostream/

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William Perrin, Talk About Local

  • 1. William Perrin Founder Talk About Local
  • 2. Innovation supporting wellbeing Peabody London Wellbeing Conference 2012 William Perrin – william@talkaboutlocal.org @willperrin Talk About Local Ltd http://talkaboutlocal.org • William Perrin TAL
  • 5. Voice Place Jobs With thanks to Juliet Michaelson NEF Centre for Wellbeing
  • 6. Voice ‘connecting’ With thanks to Juliet Michaelson, NEF Centre for Wellbeing
  • 7. 59% of people who participate in local websites feel able to influence local decision making Networked Neighbourhoods/London Councils research 2010 36% of people in population at large feel able in influence events in their local area Citizenship Survey 2009 Arts and Humanities Research Council project imminent new academic study into hyperlocal websites and media
  • 8. Neighbourly relations change as a direct consequence of using local website Online networked neighbourhoods study – Flouch, Harris 2010
  • 9.
  • 10.
  • 11. Place ‘The world around you’ With thanks to Juliet Michaelson, NEF Centre for Wellbeing
  • 12. ‘In an important change to the planning system communities can use neighbourhood planning to permit the development they want to see - in full or in outline – without the need for planning applications. These are called 'neighbourhood development orders.‘ Localism Act Nov 2011 BUT – communicating spatial development is hard – risk property developers will win
  • 13. + Free, easy to use online tools allow you to have new informed conversations about spatial planning
  • 14. And then print it in 3D
  • 15. Jobs Derive happiness in oneself from a good day's work, from illuminating the fog that surrounds us. Henri Matisse (1869 - 1954)
  • 16. Recruiters 77% said they used search engines to find background data on candidates 35% admitted they eliminated a candidate because of what they found online. (Execunet, The Guardian 12 April 2011)
  • 17. Job applicants 82% of candidates expected recruiters to check out their names on a search engine 33% only searched for information on themselves, to see what their prospective employer might find out. (Execunet, The Guardian 12 April 2011)
  • 18. Help your jobseekers understand how they appear online to an employer Coming Soon from Talk About Local Simple training to help people manage their online identity, geared to C2,D,E jobseekers alpha
  • 20. Half empty ‘The people i work with aren’t online’ People don’t read much – but you’ve been producing leaflets and posters for years People lack confidence for meetings – but you keep on having them
  • 21. Control ‘Are you seriously suggesting that we set up a site attached to our brand that residents can say what they want?’ Housing Assn Comms Manager (anon.) Sept 2011 Control is so yesterday Even Alastair Campbell says so This argument slowly being exposed for its true absurdity
  • 22.
  • 23. Grass roots web training, based in civic action specialising in deprived neighbourhoods UK wide www.talkaboutlocal.org hello@talkaboutlocal.org
  • 24.
  • 25. Competition for funds and support intense and vicious http://www.flickr.com/photos/eyeline- imagery/456201675/sizes/o/in/photostream /
  • 26. Loud voice and strong presence http://www.flickr.com/photos/peteaylward/5426747110/sizes/l/in/photostream/ http://www.flickr.com/photos/60866864@N05/6512942299/sizes/o/in/photostream/