Erica Driver presents at the vBusiness Expo

1. April 25, 2008 The Emergence Of Web3D Erica Driver Principal Analyst Forrester Research

2. Theme Interactivity + immersion = engagement, and Web3D will deliver in five to seven years time.

5. A simplified explanation of Web3D Private network Avatar Serious games Virtual worlds Immersive workspaces Source: Second Life (http://secondlife.com/); Virtual Heroes (http://www.virtualheroes.com/) Internet

10. Med students learn interaction skills just as well in virtual environments as in physical ones Source: Parvati Dev, W. LeRoy Heinrichs, Laura Kusumuto, and Patricia Youngblood, “ Virtual Worlds and Team Training,” Anesthesiology Clinics, Volume 25 , Issue 2 Mean student scores Pre-test and post-test student scores

12. Teach, learn, and practice in a way that feels “real” Source: Virtual Heroes Training medical students and professionals

13. Use new methods to teach complex concepts Source: Michelin Group enterprise architecture island in Second Life Teaching enterprise architects how to build road maps

14. Collaborate on information in new ways Source: Gus Rosania, PhD; University of Michigan College of Pharmacy Analyzing complex data for drug discovery process 8 images 24 meters 36 meters 12 images

15. Interact with colleagues in virtual workspaces Attending a conference “in-world” Source: snapshot taken in a Multiverse session during Life 2.0 conference

16. Build or import and share 3-D designs and models Source: Flickr, Studio Wikitecture (http://www.flickr.com/photos/studiowikitecture) Studio Wikitecture: collaborative architecture

17. Manage projects in bottom-up ways Source: Flickr, Claudia Linden (http://www.flickr.com/photos/claudialinden/2106802302/) Studio Wikitecture’s wiki tree

18. Transform presentations into tours Source: Palomar West island in Second Life (http://www.pph.org/media.aspx?news=196) Hospital of the future: Palomar West

19. Manage complex real-world systems remotely Source: EOLUS One island in Second Life Implenia facilities operations center

21. Evolution of the multidimensional Web Immersive Interactive Static Text UI Basic graphical UI Rich, interactive graphical UI 3-D digital experience Hybrid virtual/real-world experience Pre-Web Internet World Wide Web Web 2.0 Web3D WebXD Interactivity Richness of user experience

25. Next-generation interface devices Hillcrest Labs Freespace “The Loop” Source: Hillcrest Labs Logitech MX Air Rechargeable Cordless Air Mouse Source: Logitech Source: Seeing Machines Seeing Machines faceLAB

29. Thank you Erica Driver +1 401.592.0170 [email_address] www.forrester.com Blog: http://blogs.forrester.com/information_management/