1. Asociatia Romana pentru Coaching - ARC
Romanian Coach Guild
2013

2.  “A professional partnership between a qualified coach
and an individual or team that support the
achievement of extra-ordinary results, based on goals
set by the individual or team “ – International Coach
Federation, 2005

3.  [Co-active] coaching is “a powerful alliance designed
to forward and enhance a life-long process of human
learning, effectiveness and fulfillment” - Whitworth et
al, 2007

4.  “A collaborative, solution focused, result-
orientated and systematic process in which the
coach facilitates the enhancement of work
performance, life experience, self-directed learning
and person growth of the coachee” - Grant 1999,
basic definition also referred to by the Association
for Coaching, 2005

5.  “Unlocking a person’s potential to maximize their own
performance. It is helping them to learn rather than
teaching them” – Whitmore, 2003
 “The art of facilitating the performance, learning and
development of another” (Downey, 2003)

6.  “Coaching is about developing a person’s skills and
knowledge so that their job performance improves,
hopefully leading to the achievement of
organizational objectives. It targets high
performance and improvement at work, although
it may also have an impact on an individual’s
private life. It usually lasts for a short period and
focuses on specific skills and goals.” – CIPD, 2009

7.  “Psychological skills and methods are employed in
a one-on-one relationship to help someone
become a more effective manager or leader. These
skills are typically applied to a specific present-
moment work-related issues….in a way that enable
this client to incorporate them into his or her
permanent management or leadership repertoire”
– Peltier, 2010

8.  “Coaching is directly concerned with the immediate
improvement of performance and development of
skills by a form of tutoring or instruction” - Parsloe,
1995
 “Coaching closes the gap between thinking about
doing and doing” - Curly Martin

9.  “Coaching psychology is for enhancing well-being
and performance in personal life and work
domains underpinned by models of coaching
grounded in established adult and child learning
or psychological approaches” - Special Group of
Coaching Psychologists, part of the British
Psychological Society

10.  “Coaching enables you to focus your thoughts, actions
and time so that you will be able to increase the quality
of your life.” - Edward Fisher
 “Coaching is a powerful and effective tool to use when
making real change and is for anyone who wants to
lead a more purposeful more successful life.” -
Anthony Grant & Jane Greene

11.  “Coaching aims to enhance the performance and learning
ability of others. It involves providing feedback and is
based on helping people to help themselves.” - Max
Landsberg
 “Coaching in its truest sense is giving the responsibility to
the learner to help them come up with their own answers.”
- Vinci Lombardi, US NFL Coach

12.  “Coaching is action orientated with focus on a client’s
current life and plans for the future.” - Cheryl
Richardson
 “Coaching is about helping another improve their
performance; it involves guidance and planning
changes step by step.” - Paul Birch

13.  ARC - Asociatia Romana pentru Coaching este o organizatie
profesionala care reuneste coachii profesionisti din Romania.
 Obiectivul ARC este sa promoveze in tara standarde
profesionale de coaching la nivelul cerut de cele mai importante
asociatii profesionale internationale care ofera certificari in acest
domeniu:
 International Coach Federation;
 European Coaching Federation;
 International Association of Coaching Institutes (fost
International Association of Coaching);
 International Institute of Coaching (fost European Coaching
Institute).

14. Specificul activitatii de coaching:
 Specialistul în activitatea de coaching oferă servicii de învățare non-formală și
dezvoltare personală sau organizațională persoanelor care prin aceste servicii
doresc să schimbe ceva important în viața lor personală, profesională sau în
organizația lor, să-și îmbunătățească performanțele în activitățile pe care le
desfășoară sau în relațiile cu ceilalți.
 Intervenția specializată a specialistului în activitatea de coaching constă în
asistarea și ghidarea clientului cu mijloace și instrumente specifice în a-și
manifesta capacitățile potențiale, a-și defini sau clarifica obiective specifice, a
identifica resurse și blocaje, a-și înțelege propriile perspective și percepții, a
înțelege contextul mai larg în care acționează, a avea încredere în forțele
proprii, a învăța să caute și să aleagă soluții viabile, a elabora planuri de
acțiune, a stabili modalități optime de monitorizare a propriilor rezultate.
 Activitatea specialistului în activitatea de coaching se fundamentează pe
principiile respectului pentru client ca expert în viața și activitatea sa – client
care are resurse, dispune de creativitate și este capabil de dezvoltare în direcția
dorită de acesta.

15. Contact:
 ARC - Asociatia Romana pentru Coaching
 (Romanian Coach Guild)
 Sediu social: Str. Fabrica de Chibrituri nr. 16, Sector 4, Bucuresti (in
incinta Centrului Seeds for Happiness)
 E-mail secretariat ARC: contact [at] coaching-arc [punct] ro
 Cont bancar: RO46RZBR 0000 0600 1057 6930, Raiffeisen Bank
Iancului, Bucuresti
 Telefon secretariat ARC: 0732 393 853
 Website: www.coaching-arc.ro