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Introduction!
David	
  Helgason,	
  CEO	
  Unity	
  Technologies
david@unity3d.com	
  –	
  @davidhelgason
Build once, deploy anywhere
Developers!!!
Developers!!!
1,200,000 developers
Developers!!!
1,200,000 developers
 300,000 monthly active
Developers!!!
1,200,000 developers
 300,000 monthly active
 53% of mobile game developers
Developers!!!
1,200,000 developers
 300,000 monthly active
 53% of mobile game developers
 2% of developers of any kind
Developers!!!
1,200,000 developers
 300,000 monthly active
 53% of mobile game developers
 2% of developers of any kind

Develop Award: Best Engine
Kingdoms of
Shadowgun    Dead Trigger   CSR Racing
                                           Camelot




                            Beat Sneak   Road Warrior
Ski Safari   Triple Town
                              Bandit        Racing
Captain Antarctica   Jelly Defense       Temple Run           Heroes Call




      Frontline Commando       Subway Surfers         Blood & Glory
Strategy	
  #1:	
  Big	
  Goal

“Democra)ze	
  game	
  development”

       “Serve	
  developers”
Asset Store:
Draw vector art inside
Unity and import
Adobe Illustrator files
"inXile's Brian Fargo who is making Wasteland
2, recently told us that in their first 120 days of
production, they've used 49 assets from the
store. 43 art, 5 script, and 1 sound effect. All of
those were paid for except for 8. He expects this
number to increase 10 fold by the time that they
are done with development. He also told us that
the progress they've made with Unity if four
months would have taken them over a year in
the traditional ways. If you're interested in
hearing more about this, he will be speaking
tomorrow about the Power of the Crowd and
how it can improve artistic integrity."
Asset Store:
Asset Store:

       160K active users
Asset Store:

       160K active users
       4,600 packages
Asset Store:

       160K active users
       4,600 packages
       600 publishers
Asset Store:

       160K active users
       4,600 packages
       600 publishers
        Some selling $10-20K per month
Asset Store:

       160K active users
       4,600 packages
       600 publishers
        Some selling $10-20K per month
        We’ve hired 3 of the best!
Asset Store: Online Services
DirectX 11
                Shuriken


Mecanim
Dynamic Font Rendering

   DirectX 11
                          Shuriken


Mecanim
Dynamic Font Rendering
Mobile Shadows
       DirectX 11
                                 Shuriken


 Mecanim
Dynamic Font Rendering
Mobile Shadows
       DirectX 11
                                 Shuriken
  Improved Cubemap Import

 Mecanim
Dynamic Font Rendering
Mobile Shadows
       DirectX 11       Bumpmapped Terrain
                                 Shuriken
  Improved Cubemap Import

 Mecanim
Dynamic Font Rendering
Mobile Shadows
       DirectX 11       Bumpmapped Terrain
                                 Shuriken
  Improved Cubemap Import

 Mecanim                    Project Browser
BakeSelected Lightmapping
   AssetImporter.userData
                                      Dynamic Font Rendering
 Mobile Shadows                                          SkinnedMeshRenderer.BakeMesh
                                                            AddComponent dropdown
                 DirectX 11                           Bumpmapped Terrain
     SkinnedMeshRenderer performance


DeveloperConsole in Player          Faster enter playmode
                                                                         Shuriken
       Improved Cubemap Import                                 3D (volume) texture support

  SceneView iso/perspective UI                           Per-platform custom #defines for scripting
                                              NavMeshObstacle component

    Mecanim                  MonoBehaviours in namespaces       Project Browser
Wireframe rendering                        Recursive active state

   Floating point rendertexture formats        Lightmaps take normal maps into account
DirectX 11
Congratulate
Colombia

Mention the
burgeoning game
industry
Why a game industry?
Why a game industry?
  Combines engineering + design
Why a game industry?
  Combines engineering + design
   (and marketing + psychology + business)
Why a game industry?
  Combines engineering + design
   (and marketing + psychology + business)

  Truly global
Why a game industry?
  Combines engineering + design
   (and marketing + psychology + business)

  Truly global

  Extremely fast paced
Why a game industry?
  Combines engineering + design
   (and marketing + psychology + business)

  Truly global

  Extremely fast paced

  Small teams => big impact
Why a game industry?
  Combines engineering + design
   (and marketing + psychology + business)

  Truly global

  Extremely fast paced

  Small teams => big impact

  Awesome!
Why a game industry, cont.?
Why a game industry, cont.?
     Produces highly valuable skills
Why a game industry, cont.?
     Produces highly valuable skills
      ... applicable to many industries
Why a game industry, cont.?
     Produces highly valuable skills
      ... applicable to many industries

      – product & architectural marketing
Why a game industry, cont.?
     Produces highly valuable skills
      ... applicable to many industries

      – product & architectural marketing
      – science
Why a game industry, cont.?
     Produces highly valuable skills
      ... applicable to many industries

      – product & architectural marketing
      – science
      – engineering
Why a game industry, cont.?
     Produces highly valuable skills
      ... applicable to many industries

      –   product & architectural marketing
      –   science
      –   engineering
      –   medicine
Why a game industry, cont.?
     Produces highly valuable skills
      ... applicable to many industries

      –   product & architectural marketing
      –   science
      –   engineering
      –   medicine
      –   military training
Why a game industry, cont.?
     Produces highly valuable skills
      ... applicable to many industries

      –   product & architectural marketing
      –   science
      –   engineering
      –   medicine
      –   military training
      –   cloud infrastructure
Why a game industry, cont.?
     Produces highly valuable skills
      ... applicable to many industries

      –   product & architectural marketing
      –   science
      –   engineering
      –   medicine
      –   military training
      –   cloud infrastructure

     “Gamification”
Huge industry
                      $52B                                                            $86B
                                                                                         2015
                        2009
                                                                                      Latin America - 2%


                    Latin America - 2%                    CAGR:
                                                                                                           EMEA - 27%

                                                          10.6%
                                                                  Asia/Pacific - 48%
                                         EMEA - 32%
Asia/Pacific - 38%




                                                                                                       North America - 23%


                                    North America - 28%



                                                                                             Source: PricewaterhouseCoopers
Unity Colombia
Unity Colombia
Unity Colombia
   (we’re hiring:
jobs@unity3d.com)
Unity Colombia
   (we’re hiring:
jobs@unity3d.com)
Questions?
David	
  Helgason,	
  CEO	
  Unity	
  Technologies
david@unity3d.com	
  –	
  @davidhelgason
Problem: new platform
opportunities are hard and risky to
             address
 Solution: Union aggregates Unity
   games and distributes them
         to new platforms
Awesome catalog
Awesome catalog
120 great games
Awesome catalog
120 great games
 Many top 10 iOS and Android games
Awesome catalog
120 great games
 Many top 10 iOS and Android games
 Over 100M lifetime downloads
Awesome catalog
120 great games
 Many top 10 iOS and Android games
 Over 100M lifetime downloads

Published 50 games to 7 platforms
David Helgason

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David Helgason

  • 2. David  Helgason,  CEO  Unity  Technologies david@unity3d.com  –  @davidhelgason
  • 3.
  • 4.
  • 9. Developers!!! 1,200,000 developers 300,000 monthly active 53% of mobile game developers
  • 10. Developers!!! 1,200,000 developers 300,000 monthly active 53% of mobile game developers 2% of developers of any kind
  • 11. Developers!!! 1,200,000 developers 300,000 monthly active 53% of mobile game developers 2% of developers of any kind Develop Award: Best Engine
  • 12. Kingdoms of Shadowgun Dead Trigger CSR Racing Camelot Beat Sneak Road Warrior Ski Safari Triple Town Bandit Racing
  • 13. Captain Antarctica Jelly Defense Temple Run Heroes Call Frontline Commando Subway Surfers Blood & Glory
  • 14.
  • 15. Strategy  #1:  Big  Goal “Democra)ze  game  development” “Serve  developers”
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24. Draw vector art inside Unity and import Adobe Illustrator files
  • 25.
  • 26. "inXile's Brian Fargo who is making Wasteland 2, recently told us that in their first 120 days of production, they've used 49 assets from the store. 43 art, 5 script, and 1 sound effect. All of those were paid for except for 8. He expects this number to increase 10 fold by the time that they are done with development. He also told us that the progress they've made with Unity if four months would have taken them over a year in the traditional ways. If you're interested in hearing more about this, he will be speaking tomorrow about the Power of the Crowd and how it can improve artistic integrity."
  • 28. Asset Store: 160K active users
  • 29. Asset Store: 160K active users 4,600 packages
  • 30. Asset Store: 160K active users 4,600 packages 600 publishers
  • 31. Asset Store: 160K active users 4,600 packages 600 publishers Some selling $10-20K per month
  • 32. Asset Store: 160K active users 4,600 packages 600 publishers Some selling $10-20K per month We’ve hired 3 of the best!
  • 34.
  • 35.
  • 36.
  • 37.
  • 38.
  • 39.
  • 40.
  • 41.
  • 42.
  • 43. DirectX 11 Shuriken Mecanim
  • 44. Dynamic Font Rendering DirectX 11 Shuriken Mecanim
  • 45. Dynamic Font Rendering Mobile Shadows DirectX 11 Shuriken Mecanim
  • 46. Dynamic Font Rendering Mobile Shadows DirectX 11 Shuriken Improved Cubemap Import Mecanim
  • 47. Dynamic Font Rendering Mobile Shadows DirectX 11 Bumpmapped Terrain Shuriken Improved Cubemap Import Mecanim
  • 48. Dynamic Font Rendering Mobile Shadows DirectX 11 Bumpmapped Terrain Shuriken Improved Cubemap Import Mecanim Project Browser
  • 49. BakeSelected Lightmapping AssetImporter.userData Dynamic Font Rendering Mobile Shadows SkinnedMeshRenderer.BakeMesh AddComponent dropdown DirectX 11 Bumpmapped Terrain SkinnedMeshRenderer performance DeveloperConsole in Player Faster enter playmode Shuriken Improved Cubemap Import 3D (volume) texture support SceneView iso/perspective UI Per-platform custom #defines for scripting NavMeshObstacle component Mecanim MonoBehaviours in namespaces Project Browser Wireframe rendering Recursive active state Floating point rendertexture formats Lightmaps take normal maps into account
  • 52. Why a game industry?
  • 53. Why a game industry? Combines engineering + design
  • 54. Why a game industry? Combines engineering + design (and marketing + psychology + business)
  • 55. Why a game industry? Combines engineering + design (and marketing + psychology + business) Truly global
  • 56. Why a game industry? Combines engineering + design (and marketing + psychology + business) Truly global Extremely fast paced
  • 57. Why a game industry? Combines engineering + design (and marketing + psychology + business) Truly global Extremely fast paced Small teams => big impact
  • 58. Why a game industry? Combines engineering + design (and marketing + psychology + business) Truly global Extremely fast paced Small teams => big impact Awesome!
  • 59. Why a game industry, cont.?
  • 60. Why a game industry, cont.? Produces highly valuable skills
  • 61. Why a game industry, cont.? Produces highly valuable skills ... applicable to many industries
  • 62. Why a game industry, cont.? Produces highly valuable skills ... applicable to many industries – product & architectural marketing
  • 63. Why a game industry, cont.? Produces highly valuable skills ... applicable to many industries – product & architectural marketing – science
  • 64. Why a game industry, cont.? Produces highly valuable skills ... applicable to many industries – product & architectural marketing – science – engineering
  • 65. Why a game industry, cont.? Produces highly valuable skills ... applicable to many industries – product & architectural marketing – science – engineering – medicine
  • 66. Why a game industry, cont.? Produces highly valuable skills ... applicable to many industries – product & architectural marketing – science – engineering – medicine – military training
  • 67. Why a game industry, cont.? Produces highly valuable skills ... applicable to many industries – product & architectural marketing – science – engineering – medicine – military training – cloud infrastructure
  • 68. Why a game industry, cont.? Produces highly valuable skills ... applicable to many industries – product & architectural marketing – science – engineering – medicine – military training – cloud infrastructure “Gamification”
  • 69. Huge industry $52B $86B 2015 2009 Latin America - 2% Latin America - 2% CAGR: EMEA - 27% 10.6% Asia/Pacific - 48% EMEA - 32% Asia/Pacific - 38% North America - 23% North America - 28% Source: PricewaterhouseCoopers
  • 72. Unity Colombia (we’re hiring: jobs@unity3d.com)
  • 73. Unity Colombia (we’re hiring: jobs@unity3d.com)
  • 74. Questions? David  Helgason,  CEO  Unity  Technologies david@unity3d.com  –  @davidhelgason
  • 75. Problem: new platform opportunities are hard and risky to address Solution: Union aggregates Unity games and distributes them to new platforms
  • 78. Awesome catalog 120 great games Many top 10 iOS and Android games
  • 79. Awesome catalog 120 great games Many top 10 iOS and Android games Over 100M lifetime downloads
  • 80. Awesome catalog 120 great games Many top 10 iOS and Android games Over 100M lifetime downloads Published 50 games to 7 platforms