1. The CommonKindness.com
Drive brand sales with coupons & reward your
shoppers and their favorite non-profits
Promotional Platform
COUPONS ♥ BRAND WEBSITE INTEGRATION ♥ ADVERTISING ♥ SOCIAL MEDIA
AUDIENCE NETWORK ♥ CROSS PROMOTION ♥ CAUSE MARKETING

2. How We Add Value to our CPG Clients
1. Offer brands (private label & manufacturer) a unique way to
generate sales
2. Performance based promotional coupon platform
3. Sponsor/Advertising options in our weekly Email Newsletter
4. Free customizable promotional tools
5. Free access to a unique audience network of “influencers”
6. A ‘Halo’ Effect for your brand
Here’s how
it works for
brands

3. 1. Your shoppers visit
CommonKindness.com & sign up
to select their favorite non-profit
(local or national)
2. Shoppers print & redeem your
brands’ coupons generating sales
for your brand
3. Every coupon redeemed
generates funds for your
shoppers’ favorite non-profit
Brand wins! Consumer wins! Non-profit wins!
Non-Profits receive funding & promote CommonKindness
coupons to their members, volunteers & communities
“This is the best site for
coupons yet. Thank you for
the charity offerings that you
have and the fact that you
can CHOOSE your own is a
very sweet deal.”
~ Randi Lowe
“We live on a tight budget
and I used to feel badly that I
wasn't able to contribute
more to my kids' school. Now
I feel great because I am
saving money and raising
money at the same time!”
~ Liz T. (Parent at Willow
Creek Academy)
How CommonKindness is different
And makes a difference!
CommonKindness
gives 20% of revenues
to Non-Profits

4. Example: 200k coupon print limit & 10% redemption rate
Clearinghouse fee may apply for coupon reporting required to identify the non-profit selected by your shopper
Performance Based Pricing:
$0.05 to shopper’s favorite
non-profit is included
Cost Savings For Your Brand
Other coupon
programs’ mission
is to drive prints.
CommonKindness
will drive your
brand SALES!
$0.25 per redemption/sale
No set-up fees
No per print fees
No upload fees
No editing fees

5. • Pay per sale model
• Gain/Maintain shelf space
• Increase sales
• Generate product trial or support a new product launch
• Less expensive, more effective vs. FSI’s (higher redemption rates)
• Boost current FSI programs
• Neutralize competitor price promo
• Utilize FREE online shelf space on CommonKindness.com
(shoppers are planning their shopping trip & looking for coupons in your category)
• Boost brand campaign results & extend reach of brand creative
• Reach unique audience of “influencers”
• Create valuable content for your brand’s social media page
• Generate additional video/TV commercial views
• Generate funds for non-profits
• Increase brand loyalty & generate ‘Brand Halo’ effect
• No required minimums or long term contracts
• Only pay per sale!
Why Brands Use CommonKindness

6. Create & Promote Coupons Easily
Your Coupon Dashboard
• Add/Remove coupons in minutes
• Easy-to-use interface
(no design resources required)
• Control all coupon parameters,
terms and duration
• Publish coupon & offer it to your
audience in minutes
• No minimums or long term
contracts
• Friendly client support available
if needed
All powered by CommonKindness technology which offers: coupon management
dashboard, creating coupons, consumer facing functionality (selecting & printing coupons
securely, selecting favorite non-profit), 1.1 million non-profit database, all customer support.

7. Promotional Tools Provided (free)
• Graphics, messaging & creative assets
• Direct to Coupon Links – Use in your
brand’s social media, email newsletters,
display ad campaigns etc.
• Content for your brand’s Social Media
• Brand’s Facebook &
website integration
(easy to integrate
iframe technology)
Brand specific iframe

8. Promotional Add-ons

9. • Online communities: frugal living, savings,
non-profit, volunteering, mom - forums & blogs
• Non-Profit database & communities:
supporters, volunteers, members, stakeholders
• Registered Member database
Extend your coupon campaign’s reach by utilizing
the CommonKindness network of “Influencers” –
people active in their community, family and with
non-profits.
“This is the best site for coupons yet.
Thank you for the charity offerings that
you have and the fact that you can
CHOOSE your own is a very sweet
deal.” Randi Lowe
"We are honored to partner with
CommonKindness in an effort to teach
people to save AND help others
simultaneously. Our readers share the
same core values and are excited to
perpetuate our respective missions!”
The Coupon Wizards
(a group of thirty something's in different
geographies across the United States)
"Being able to offer unique
CommonKindness coupons through an
iframe directly on our site is amazing
and helps benefit nonprofits at the same
time. In the end it makes us a greater
resource and helps others. It's a total
win-win!"
Jenny Martin -
SouthernSavers.com
Stay at home mom of
four girls all seven and
under.
Reach Unique Audience - “Influencers”
BONUS!
Free access to valuable
audience network of
“influencers”

10. CommonKindness can promote your brand’s coupon campaign for
FREE throughout various channels:
• Online Community network
• Social Media
• Member email newsletter
Additional custom feature placement options:
• Featured homepage coupon placement
• Featured homepage coupon placement with non-profit
• Brand specific Press Release
• Placement in our Seasonal or Cause Related Campaigns
CommonKindness Promotion Options

11. Build Relationship With Your Shoppers
• Shoppers buy your brands’ products using your coupon
• Your brand supports the shoppers' favorite non-profit
(through your CommonKindness coupon)
Continue building relationship - find out who your shoppers are:
• We provide demo/geo data about your actual shoppers
• Re-communicate to those who printed but did not redeem, to generate
additional sales
• Re-target those who redeemed, with a different coupon
Seattle, 35yr old woman Boise, 40yr old woman
+
redeemed coupon for redeemed coupon for
FREEPost campaign data& analytics
Product A Product B Product A

12. "Thank you commonkindness
for allowing us to be part of
something that will make a
difference in the world. It is
such a win-win situation for
our customers and for all
those charities out there.
We feel privileged!”
~ Carolyn Harrington,
Maty's Healthy Products
Your brand can email coupons to
consumers who “Opt-in” to receive
coupon emails from CommonKindness
Reach
consumers
who requested
coupons
Direct to
Inbox
Email Opt-Ins

14. Clients to Date
To get
started visit
LoadYourCoupons.com
1. Become a
member
2. Register your
brand / business
3. Create coupons
in minutes!
We look forward to working with your Brands too! Thank you for your time.
CommonKindness Inc. | 415 729 9658 | Advertise@CommonKindness.com