Presentation at the Adelaide social media forum by Petra Dzurovcinova from RiAus, titled 'Using social media to engage people with science through news and events'

1. “Anything is Possible.”
Prof Brian Schmidt,
Nobel Prize winner

3. Curiosity
Imagination
Emotion
Research

4. RiAus @ The Science Exchange

5. Discovering the wonders of science

7. Back to the Drawing Board

8. Pick Your Tools – Test, Review, Analyse

9. Case Study One:
Livestreaming

10. Key Messages
• Pick the path of least resistance
• Try, Test, Review
• Free vs Paid tools
• Building partnerships
• Communication plan
• Join in on national & global events

11. Case Study Two:
Embracing Your
Community

12. Ambassadors of science

13. Key Messages
• There are passionate people in every industry,
find them and engage them
• Start small and then scale out
• It’s a community, lead them, but let them
show who they are
• Support, train them and prepare guidelines
• You are the editor and a publisher, they are
your writers

14. Case Study
Three:
A Week in
Science

15. Key Messages
• Training and empowering staff
• Pick the right tools – test, review, adjust
• Twitter – our weapon of choice – wide
outreach, hashtags, engaged audiences
• Building partnerships
• Be interesting

16. Any questions?

17. Petra Dzurovcinova
– pdzurovcinova@riaus.org.au
Get in touch:
– @Ri_Aus
– Facebook.com/RiAus

18. Thank you!