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Presented by:
                       COSMO WOLLAN
  THE ART OF THE ADMISSIONS INTERVIEW
                   STUDENT COMMUNICATIONS EXPERT




THE ART OF THE
   ADMISSIONS
     INTERVIEW


                ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.
THE ART OF THE ADMISSIONS INTERVIEW



The admissions interview is your best
opportunity to assess who is
APPROPRIATE   for your school...




                       ...and who is                        NOT.



                                ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.
THE ART OF THE ADMISSIONS INTERVIEW




     Your Admissions Advisors must know how to:

INITIATE the conversation     CONTROL the interaction




            ASK the important questions.




                                      ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.
THE ART OF THE ADMISSIONS INTERVIEW




First impressions can be deceiving...
 Which of these applicants is   MORE LIKELY    to graduate?




              YOU NEED TO KNOW. HOW DO YOU FIND OUT?




                                        ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.
THE ART OF THE ADMISSIONS INTERVIEW




 When your prospect answers the phone - what do your
   Admissions Advisors HEAR? What do they THINK?




      URBAN YOUTH            UNEMPLOYED ACTRESS        GAMING GEEK
          or                        or                         or
          JUNIOR EXECUTIVE               FUTURE MBA             IDEAL STUDENT




HOW   MANY GRADUATES HAVE YOU LOST BECAUSE THEY GUESSED?




                                                      ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.
THE ART OF THE ADMISSIONS INTERVIEW




A STRONG INTERVIEW cannot be a memorized set of questions to ask...



It requires UNDERSTANDING why they are asked,


                                   DECIDING   when to ask them,


            LISTENING   to the answers...


               ...and KNOWING what to ask next.


                                              ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.
THE ART OF THE ADMISSIONS INTERVIEW




           Your Admissions Advisor MUST:


U NDERSTAND MOTIVATION



               D ISCUSS CHALLENGES




                               E STABLISH EXPECTATIONS



                                       ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.
THE ART OF THE ADMISSIONS INTERVIEW




Unless your school is prepared to admit

   EVERYONE WHO APPLIES
    REGARDLESS OF POTENTIAL TO GRADUATE



   The admissions interview is your best opportunity to
determine who is an appropriate student - AND WHO IS NOT.




                                       ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.
THE ART OF THE ADMISSIONS INTERVIEW




The Art of the Admissions Interview is available as a
stand-alone 3-hour seminar or can be incorporated as a
3-hour segment of a larger scope training program.

Seminar groups should be no larger than 20-25
participants for optimum interaction.

All university Admissions Advisors who interview
potential students can benefit from this training. The
college admissions interview is a unique challenge
requiring mastery of a unique and specific conversational
skillset.  Without it, your advisors will be admitting
students who are simply destined to fail.


    THE BEST STUDENTS ARRIVE THROUGH THE BEST INTERVIEWS.
                                       ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.
THE ART OF THE ADMISSIONS INTERVIEW




THANK YOU.
WE LOOK   FORWARD TO    WORKING WITH YOU.



                                    Cosmo Wollan
                           Student Communications Expert
                                 Senior Training Executive
                              Communication ExcellenceSM
                 Office: 754.300.9678 Cell: 305.788.2469
                    Cosmo@CommunicationExcellence.biz


                                     ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.

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The Art of the Admissions Interview

  • 1. Presented by: COSMO WOLLAN THE ART OF THE ADMISSIONS INTERVIEW STUDENT COMMUNICATIONS EXPERT THE ART OF THE ADMISSIONS INTERVIEW ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.
  • 2. THE ART OF THE ADMISSIONS INTERVIEW The admissions interview is your best opportunity to assess who is APPROPRIATE for your school... ...and who is NOT. ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.
  • 3. THE ART OF THE ADMISSIONS INTERVIEW Your Admissions Advisors must know how to: INITIATE the conversation CONTROL the interaction ASK the important questions. ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.
  • 4. THE ART OF THE ADMISSIONS INTERVIEW First impressions can be deceiving... Which of these applicants is MORE LIKELY to graduate? YOU NEED TO KNOW. HOW DO YOU FIND OUT? ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.
  • 5. THE ART OF THE ADMISSIONS INTERVIEW When your prospect answers the phone - what do your Admissions Advisors HEAR? What do they THINK? URBAN YOUTH UNEMPLOYED ACTRESS GAMING GEEK or or or JUNIOR EXECUTIVE FUTURE MBA IDEAL STUDENT HOW MANY GRADUATES HAVE YOU LOST BECAUSE THEY GUESSED? ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.
  • 6. THE ART OF THE ADMISSIONS INTERVIEW A STRONG INTERVIEW cannot be a memorized set of questions to ask... It requires UNDERSTANDING why they are asked, DECIDING when to ask them, LISTENING to the answers... ...and KNOWING what to ask next. ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.
  • 7. THE ART OF THE ADMISSIONS INTERVIEW Your Admissions Advisor MUST: U NDERSTAND MOTIVATION D ISCUSS CHALLENGES E STABLISH EXPECTATIONS ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.
  • 8. THE ART OF THE ADMISSIONS INTERVIEW Unless your school is prepared to admit EVERYONE WHO APPLIES REGARDLESS OF POTENTIAL TO GRADUATE The admissions interview is your best opportunity to determine who is an appropriate student - AND WHO IS NOT. ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.
  • 9. THE ART OF THE ADMISSIONS INTERVIEW The Art of the Admissions Interview is available as a stand-alone 3-hour seminar or can be incorporated as a 3-hour segment of a larger scope training program. Seminar groups should be no larger than 20-25 participants for optimum interaction. All university Admissions Advisors who interview potential students can benefit from this training. The college admissions interview is a unique challenge requiring mastery of a unique and specific conversational skillset. Without it, your advisors will be admitting students who are simply destined to fail. THE BEST STUDENTS ARRIVE THROUGH THE BEST INTERVIEWS. ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.
  • 10. THE ART OF THE ADMISSIONS INTERVIEW THANK YOU. WE LOOK FORWARD TO WORKING WITH YOU. Cosmo Wollan Student Communications Expert Senior Training Executive Communication ExcellenceSM Office: 754.300.9678 Cell: 305.788.2469 Cosmo@CommunicationExcellence.biz ©2012 COMMUNICATION EXCELLENCE. ALL RIGHTS RESERVED.