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June 27, 2008 SunChips  Re-Greens Greensburg Online Program Summary
How the initiative worked
SunChips’ “Re-Green Greensburg” Initiative Goals and Key Tactics ,[object Object],[object Object],[object Object]
Discovery’s microsite is the destination for online donations
SunChips.com drove to the Discovery microsite
Engaged the Facebook community to help another community in need Leverage the influence of Exec Producer, Leonardo DiCaprio FB Donation Application SunChips Fan Page
PR Support Overview ,[object Object],[object Object],[object Object],[object Object],[object Object]
Search Strategy Facebook Social Ads StumbleUpon Sponsorships
Search Marketing Highlights ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Blog Coverage Highlights ,[object Object]

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LA event: December 11, 2008: Sun chips greensburg