7. 6
Traditional landlords only offer
long leases and require guarantees
and company accounts
Corporate-style offices are not appealing
to certain people and businesses
Incubators and accelerators focus on
start-ups, and a high churn of occupiers
Coworking Spaces offer monthly
membership
Coworking Spaces resemble trendy coffee
shops more than corporate HQs
Coworking providers are targeted at an
entire class of professionals
8. 7
Traditional landlords only offer long
leases and require guarantees and
company accounts
Corporate-style offices are not
appealing to certain people and
businesses
Incubators and accelerators focus on
start-ups, and a high churn of occupiers
Coworking Spaces offer monthly
membership
Coworking Spaces resemble trendy
coffee shops more than corporate
HQs
Coworking providers are targeted at an
entire class of professionals
9. 8
Traditional landlords only offer long
leases and require guarantees and
company accounts
Corporate-style offices are not appealing
to certain people and businesses
Incubators and accelerators focus
on start-ups, and a high churn of
occupiers
Coworking Spaces offer monthly
membership
Coworking spaces resemble trendy coffee
shops more than corporate HQs
Coworking providers are targeted
at an entire class of professionals
10. “Rather than thinking of the office as a place primarily for
solitary activity, from which workers occasionally break out
to settings intended for social activity, many workers see
the office as a sociable setting from which private places
9
for concentration and confidentiality are occasionally
sought”.
11. 10
The rise of Coworking is a response to several trends that
should support strong development in the future
Growth of small businesses and indy workers
Technology enablement
Generational change
12. 11
The rise of Coworking is a response to several trends that
should support strong development in the future
Growth of small businesses and indy workers
Technology enablement
Generational change
13. 12
The rise of Coworking is a response to several trends that
should support strong development in the future
Growth of small businesses and indy workers
Technology enablement
Generational change
14. 13
The rise of Coworking is a response to several trends that
should support strong development in the future
Growth of small businesses and indy workers
Technology enablement
Generational change
15. 14
What do these trends mean for corporate organisations?
16. 15
The trends prompting the growth of
Coworking are also prompting changes to
the traditional working styles of larger,
corporate organisations. This is manifested
in the adoption of Activity Based Working.
17. 16
Activity Based Working to design your
office in such a way that it supports work activities
optimally, rather than drawing a boundary around its
user’s personal spaces.
18. 17
“As competition for skills
increases, and large corporations
start to compete directly with
media and technology companies
to attract young talent, they will
start to invest significantly in
their workplaces and workplace
technology. They will offer better
work environments and more
flexibility in the same way the
technology industry has done in the
past ten years.”
19. Organisations believe by adopting smarter and more agile
methods of work they will greater satisfy and motivate their
staff which will aid retention and attraction, but also offer
18
productivity gains and reduced spatial requirements.
20. 19
Macquarie’s Banking and Financial
Services Group (BFS)
55% of employees change their workspaces each day.
77% are in favour of the freedom to do so.
90% employee satisfaction.
Nothing spent on moving groups and redefining spaces.
21. 20
Deutsche Bank
10-30% reduced occupancy costs due to reduction in spatial requirements.
Recouping of associated project costs within only 24 months.
Improved employee productivity at work.
Improved technology in the workplace.
Ability to increase employee populations without additional real estate
expenses.
22. 21
Tokyo
London
Washington
Vornado Realty
Partnering with WeWork to
redevelop office building in
Washington into residential
apartments for mobile and
collaborative workers.
British Land
Partnering with Regus to
offer Third Place business
hubs at retail properties
across the UK.
The Share
Offer accommodation to
young professionals in
single buildings containing
apartments, shared office
space, shops and social
areas
New Coworking ventures globally
23. 22
Tokyo
London
Washington
Vornado Realty
Partnering with WeWork to
redevelop office building in
Washington into residential
apartments for mobile and
collaborative workers.
British Land
Partnering with Regus to
offer Third Place business
hubs at retail properties
across the UK.
The Share
Offer accommodation to
young professionals in
single buildings containing
apartments, shared office
space, shops and social
areas
New Coworking ventures globally
24. 23
Tokyo
London
Washington
Vornado Realty
Partnering with WeWork to
redevelop office building in
Washington into residential
apartments for mobile and
collaborative workers.
British Land
Partnering with Regus to
offer Third Place business
hubs at retail properties
across the UK.
The Share
Offer accommodation to
young professionals in
single buildings containing
apartments, shared office
space, shops and social
areas
New Coworking ventures globally
25. 25
TECHNOLOGY ENABLEMENT & GENERATIONAL CHANGE
INCREASE IN FLEXIBLE, COLLABORATIVE,
EFFICIENT & REMOTE WORKING
CHANGES TO THE WAY WE ALL WORK
26. 26
TECHNOLOGY ENABLEMENT & GENERATIONAL CHANGE
INCREASE IN FLEXIBLE, COLLABORATIVE,
EFFICIENT & REMOTE WORKING
CHANGES TO THE WAY WE ALL WORK
27. 27
TECHNOLOGY ENABLEMENT & GENERATIONAL CHANGE
INCREASE IN FLEXIBLE, COLLABORATIVE,
EFFICIENT & REMOTE WORKING
CHANGES TO THE WAY WE ALL WORK