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Billy Lloyd on Social Media Nov 2012
1. Social media: the impact on practice and public engagement
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A Craft Net regional networking event in
collaboration with the Crafts Council
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26th November 2012 at Bilston Town Hall
#craftnetwm
16. Twit Tips
Follow designers, orgnisations or brands you work with, aspire to work with
or simply share similar principles to.
Build on your rapport with friends already on twitter.
Tweet about your work and influences – add links to exhibitions you are
involved in.
Encourage people to visit your website and other social networking sites.
Be positive and constructive.
If you are reluctant to tweet, think of Twitter as a news-feed from users you
are interested in.
22. Observer Food Monthly Magazine: extending the life of a printed article…
OFM Magazine Instagram Twitter Facebook
290,000 circulation 668 Followers 627 Followers 266 Likes
Initial OFM exposure increased by at least 1561 targeted views.
29. Do respond to the people that take the time to engage with you.
It’s a good opportunity to get feedback.
30. Bitly A utility that allows users to shorten a long URL,
share it, and then track the resulting usage.
www.bitly.com
31. The Klout Score A number between 1 and 100, which represents
your overall social media influence.
www.klout.com
32. Photographed by Lisa Barber
Social media complements networking; it should not be considered as a replacement.
What is more valuable : An email? Or a face-to-face meeting?