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Blogging and Social Media - New Opportunities for Corporate Engagement Robin Hamman Senior Community Producer BBC
 
what is a blog? ,[object Object],[object Object]
 
 
 
 
“ The best blog on the planet!” Klaudia & Dominic’s Grandma
 
 
 
 
Finding and tracking the conversation ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
 
 
 
 
 
Accountability and transparency messages as content ,[object Object],[object Object],[object Object],[object Object]
 
 
 
 
 
 
 
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Social Media Isn’t Just a Website Plug-in ,[object Object],[object Object],[object Object]
 
 
 
 
 
 
 
 
Recipe for Social Media Goodness ,[object Object],[object Object],[object Object],[object Object],[object Object]
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Blogging and Social Media - Content as Communication

Notes de l'éditeur

  1. Different types of blogs Finding and tracking “the conversation” Corporate transparency and accountability blogs at the BBC The role of guidelines for staff Weaving social media and blogging into practice - reducing the burden, creating content