Module 01 in the one-week intensive for community college instructors, offered by MPICT.org.

1. [ If you know how it works,
you are not the user.
]
www.twoangstroms.com
daniel drew turner
INTERACTION DESIGN AND USER RESEARCH[ ]

2. [
]
• MFA
• journalist
• MIMS, UC Berkeley School of Information
• Interaction Designer
ddt@twoangstroms.com
twitter web
www.twoangstroms.com

3. No, please.
Keep talking about yourself.

4. [
]
• Monday: Definitions of UX, the Psychology
of UX, Design Thinking, User Research
• Tuesday: Personas and Scenarios, Site
Maps, Responsive Web Design, Flows
• Wednesday: Wireframes, Design Patterns,
Wireflows
• Thursday: Prototyping and Iteration,
Documentation
• Friday: Usability Testing, Findings, Review
THIS WEEK ON…

5. So…

6. So…
WHAT IS
UX?

7. So: What is UX?
Young field
Protean
Has been called:
– HCI
– HCE
– HFC
– HCD
– ExD
– UCD
– pick your TLA

8. So: What is UX?
UX != UI

9. Obligatory quotes
“User experience highlights the experiential,
affective, meaningful, and valuable aspects of
human- computer interaction and product
ownership. Additionally, it includes a person’s
perceptions of the practical aspects such as utility,
ease of use, and efficiency of the system. User
experience is subjective in nature because it is
about individual perception and thought with
respect to the system. User experience is dynamic
as it is constantly modified over time due to
changing circumstances and new innovations.”
- Wikipedia

10. Obligatory quotes
“User experience is a person's perceptions and
responses that result from the use or anticipated use
of a product, system or service. User experience
includes all the users' emotions, beliefs, preferences,
perceptions, physical and psychological responses,
behaviors and accomplishments that occur before,
during and after use. Three factors that influence
user experience are: system, user, and the context
of use.”
– ISO 9241-210 (Human-centered Design for Interactive Systems, 2008)

11. Obligatory quotes
“I invented the term because I thought human
interface and usability were too narrow. I wanted to
cover all aspects of the person’s experience with
the system including industrial design, graphics, the
interface, the physical interaction, and the manual.
Since then the term has spread widely, so much so
that it is starting to lose its meaning... user
experience, human centered design, usability...
They just sort of entered the vocabulary and no
longer have any special meaning. People use them
often without having any idea why, what the word
means, its origin, history, or what it’s about.”
– Don Norman (1993, Apple’s first User Experience Architect)

12. We’re also
designing for
emotion
From "Designing for Emotion",Aarron Walter,A Book Apart
http://www.abookapart.com/products/designing-for-emotion

13. Leah Buley’s "UX
Team of One"

14. …but it’s really a
team effort

15. You can’t just
"apply here"

16. It’s a process

17. It’s iterative
http://uxmastery.com/resources/process/
http://www.mprove.de/script/00/upa/_media/upaposter_11x17.pdf

18. It’s layered
Jesse James Garrett’s
representation of UX
for the web, c. 2000
(@jjg)
Note that "user needs"
is one of the
foundations.

19. Research
Hypothesis
Research
Eivind Mølster,Posten Norway

20. Next up:
The psychology of UX humans
ddt@twoangstroms.com
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