2. In the Beginning

3. MarketMaker in the Beginning…
Before it was MarketMaker
• MarketMaker in 2000
• First mock up of
MarketMaker concept
• Developed to teach
the concept of target
marketing to farmers
• Non-interactive static
illustrations for
classroom use

4. • MarketMaker in 2001
• Designed as an Illinois-
based site for livestock
and meat industry
• Beta version never
functioned
2001… An Experiment

5. • First live site
• One state (Illinois)
• 38,000 Food
businesses
• 12 Farmer profiles
MarketMaker, 2004

6. • MarketMaker 2.0
• 7 states
• Buy/Sell Forum
• National Portal to
connect states’ sites
MarketMaker, 2007
http://www.marketmaker.uiuc.edu/index_pcs.asp

7. • MarketMaker 3.0
• New streamlined
mapping system
• More content
• Advanced
searching
capability
MarketMaker, 2010

8. MarketMaker, 2011

9. MarketMaker, 2014
A Brand New Chapter and a Bright Future

10. Outreach and Teaching

11. Texas MarketMaker Users Facility

12. Dr. Marco Palma presented MarketMaker,
Houston Urban Food Production Conference, 2013

13. Dr. Marco Palma trained farmers in Nicaragua
on Marketing Strategies

14. Dr. Mark Waller presented MarketMaker,
Blackland Income Growth 52nd Annual Conference, 2014

15. Dr. Mark Waller spoke about MarketMaker and Social Media
Marketing, Texas Aquaculture Association Conference, 2014

16. Texas MarketMaker booth at the
Annual Fort Bend Vegetable Conference

17. Texas MarketMaker meeting
with the Texas Olive Growers Association and Council

18. Connecting Globally to Help Feed the World

19. Delegation from Tokyo
University of Agriculture and Technology, 2010

20. MarketMaker Workshop, Bangladesh, 2011

21. MarketMaker Seminar, Philippines, 2012

22. Chinese Trade Mission, 2012

24. India, 2014

25. Past Farm Credit Innovation Award Winners

26. 2011 Ohio MarketMaker Team

27. 2011 South Carolina MarketMaker Team

28. Martha Sullins, 2012
First Runner Up: Education, Research, and Outreach

29. 2012 Kentucky MarketMaker Team

30. Blank Lanford, 2012
First Runner Up: Partnership Award

31. 2012 Mississippi MarketMaker Team

32. 2013 New York MarketMaker Team

33. 2013 Iowa MarketMaker Team

34. 2013 Michigan MarketMaker Team

35. Locally, Regionally, Nationally

40. Title

42. Title

43. Title

44. Title

45. Title

46. Title

47. Title

48. Title

50. Title

51. Meeting Produce Buyers
United Fresh Produce Show, Las Vegas

52. MarketMaker goes to Washington

53. Title

54. USDA Visits

56. Title

58. US Senate

59. O-H-I-O
Ag Outlook Forum

62. Friends and Faces

64. Tom Stenzel, CEO
United Fresh Produce

65. Kristian Moeller, CEO
Global GAP

66. Saul Morales, SYSCO
Quality Assurance

67. Debra Garrison Primus
Labs

68. Larry Taylor
Mid American Airport

69. Devi Raja
Feeding America

70. Thomas Fennimore
Global GAP

171. USDA Partnership Award

172. Riverside Research MarketMaker
Our Future Looks Bright

173. The Newest Faces of the MarketMaker Team

174. Thank you, Everyone
Fond Memories, Strong Partners, Great Friends