Social Media & Meetings Promotion Bootcamp
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This is a workshop that was done for members of the Association Forum in Chicago, IL.
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Social Media & Meetings Promotion Bootcamp
- 1. Association Forum #AFCSoMe – @DaveSerino Chicago, IL August 8, 2012 Social Media & Meetings Promotion Bootcamp: Strategies You Can Use Presented By Dave Serino Strategist & Educator Think! Social Media @DaveSerino
- 2. DAVE SERINO-STRATEGIST & #AFCSoMe – @DaveSerino EDUCATOR Travel, tourism and hospitality industry online marketing & social media consultant. Big sports fan who enjoys family time. Likes to run, kayak, bike, hike & drink hoppy IPA's at brew pubs across the country. Swim parent and St. Bernard owner. Former sports writer and rugby enthusiast. Currently working at Think! Social Media. Developed one of the first social media measurement scales for destination marketers and founded the Social Media Tourism Symposium – aka #SoMeT. @DaveSerino
- 3. #AFCSoMe – @DaveSerino via @donnamatrix @DaveSerino
- 4. #AFCSoMe – @DaveSerino THE SOCIAL SPACE Facebook - www.facebook.com/AssocForum Twitter - @AssocForum Hashtag - #AFCSoMe LinkedIn - Association Forum of Chicagoland @DaveSerino
- 5. OUR GOOGLE DOC #AFCSoMe – @DaveSerino http://budurl.com/SocialMeetings Or http://tinyqr.com/x @DaveSerino
- 6. #AFCSoMe – @DaveSerino @DaveSerino
- 7. #AFCSoMe – @DaveSerino THE RISE OF TECHNOLOGY.…. • 65% of couples now setting up special sites to manage RSVPs, stream video of the ceremony and-or reception, and keep guests in the loop • One in five couples use mobile apps for planning • 17% of couples use social media to plan, shop or register for gifts, along with sharing every detail online • 16% of brides buy a dress online • 1 in 5 couples go paperless for invitations or save-the-date - Via Brides and The Knot @DaveSerino
- 8. #AFCSoMe – @DaveSerino RFP Planning Improved ROI Data Production Collection Technology Integrated throughout the Post Event cycle of events Logistics Extended Life Execution Networking Promotion Attendee Speakers Engagement - Via PCMA @DaveSerino
- 9. #AFCSoMe – @DaveSerino @DaveSerino
- 10. #AFCSoMe – @DaveSerino “ Those involved in the process via social media are more likely to participate” @DaveSerino
- 11. WE ASKED WHAT THEY WANTED #AFCSoMe – @DaveSerino @DaveSerino
- 12. WE ASKED WHAT THEY WANTED….. #AFCSoMe – @DaveSerino • What do you want to know? • What do you need to know? • How will you ask the question? • Who is most important? @DaveSerino
- 13. #AFCSoMe – @DaveSerino @DaveSerino
- 14. #AFCSoMe – @DaveSerino BUILDING THE COMMUNITY @DaveSerino
- 15. #AFCSoMe – @DaveSerino @DaveSerino
- 16. #AFCSoMe – @DaveSerino @DaveSerino
- 17. #AFCSoMe – @DaveSerino SITE SELECTION PROCESS @DaveSerino
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- 27. #AFCSoMe – @DaveSerino @DaveSerino
- 28. #AFCSoMe – @DaveSerino BUILDING A CONTENT PLAN @DaveSerino
- 29. #AFCSoMe – @DaveSerino CURATION & CREATION @DaveSerino
- 30. #AFCSoMe – @DaveSerino CURATION & CREATION @DaveSerino
- 31. #AFCSoMe – @DaveSerino CURATION & CREATION @DaveSerino
- 32. #AFCSoMe – @DaveSerino CURATION & CREATION @DaveSerino
- 33. #AFCSoMe – @DaveSerino @DaveSerino
- 34. #AFCSoMe – @DaveSerino @DaveSerino
- 35. KEEP THEM IN THE NEWSFEED #AFCSoMe – @DaveSerino @DaveSerino
- 36. #AFCSoMe – @DaveSerino @DaveSerino
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- 44. #AFCSoMe – @DaveSerino @DaveSerino
- 45. MAKE A TWITTER LIST #AFCSoMe – @DaveSerino @DaveSerino
- 46. #AFCSoMe – @DaveSerino PHOTO & VIDEO @DaveSerino
- 47. #AFCSoMe – @DaveSerino PHOTO & VIDEO @DaveSerino
- 48. PHOTO & VIDEO #AFCSoMe – @DaveSerino @DaveSerino
- 49. #AFCSoMe – @DaveSerino @DaveSerino QR CODES
- 50. #AFCSoMe – @DaveSerino @DaveSerino
- 51. #AFCSoMe – @DaveSerino Capture by 44Doors @DaveSerino
- 52. #AFCSoMe – @DaveSerino @DaveSerino
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- 54. #AFCSoMe – @DaveSerino @DaveSerino
- 55. #AFCSoMe – @DaveSerino @DaveSerino
- 56. GIVE SPEAKERS A WARM WELCOME #AFCSoMe – @DaveSerino @DaveSerino
- 57. USE TECHNOLOGY TO MAKE IT PERSONAL #AFCSoMe – @DaveSerino @DaveSerino
- 58. #AFCSoMe – @DaveSerino @DaveSerino
- 59. #AFCSoMe – @DaveSerino @DaveSerino
- 60. #AFCSoMe – @DaveSerino @DaveSerino
- 61. #AFCSoMe – @DaveSerino @DaveSerino
- 62. #AFCSoMe – @DaveSerino SPONSORS - MAKE THEM PARTNERS @DaveSerino
- 63. #AFCSoMe – @DaveSerino @DaveSerino
- 64. #AFCSoMe – @DaveSerino @DaveSerino
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- 67. #AFCSoMe – @DaveSerino @DaveSerino
- 68. #AFCSoMe – @DaveSerino @DaveSerino
- 69. ANOTHER WAY TO PROMOTE #AFCSoMe – @DaveSerino @DaveSerino
- 70. ANOTHER WAY TO PROMOTE #AFCSoMe – @DaveSerino @DaveSerino
- 71. ANOTHER WAY TO PROMOTE #AFCSoMe – @DaveSerino @DaveSerino
- 72. ANOTHER WAY TO PROMOTE #AFCSoMe – @DaveSerino • During the two day business exchange, we received 57 tweets with both hashtags - #SoMeT12 & #DMAI12. • There were 33 photos taken with Amigo Man • 18 people used the $100 discount code and 9 used the $50 code @DaveSerino
- 73. ANOTHER WAY TO PROMOTE #AFCSoMe – @DaveSerino @DaveSerino
- 74. ANOTHER WAY TO PROMOTE #AFCSoMe – @DaveSerino @DaveSerino
- 75. SAY THANK YOU! #AFCSoMe – @DaveSerino @DaveSerino
- 76. #AFCSoMe – @DaveSerino Dave Serino Strategist & Educator DaveS@ThinkSocialMedia.com Think! Social Media USA 209 West Main St., Suite 107 Brighton, Michigan 48116 www.ThinkSocialMedia.com Cell: 810-623-1505 Skype: dave.serino www.Twitter.com/DaveSerino www.FaceBook.com/ThinkSocialMedia http://44d.me/DaveSerino www.DaveSerinoBlogs.com @DaveSerino