1. Being A Celebrity Does Not MeanYou Must Be A Jerk
By
David Lutsko

2. 1.
2.
3.
4.
5.
?

3. 1. Miley Cyrus
2. Lindsay Lohan
3. Paris Hilton
4. Charlie Sheen
5. Tiger Woods
?

4. Photo Credit: <a href="http://www.flickr.com/photos/61423903@N06/7382239368/">FutUndBeidl</a> via <a href="http://compfight.com">Compfight</a> <a href="http://creativecommons.org/licenses/by/2.0/">cc</a>
Set the behavioral bar higher

5. Josiah
3Yrs
Asher
10 Mo
Photo Credit: Photo taken by and in the personal library of David Lutsko

6. Photo Credit: <a href="http://www.flickr.com/photos/72159404@N00/251142094/">i am real estate photographer</a> via <a href="http://compfight.com">Compfight</a> <a href="http://creativecommons.org/licenses/by/2.0/">cc</a>
Who will help your kids?

7. Photo Credit: <a href="http://www.flickr.com/photos/62371723@N02/5723754383/">Julia Stavale</a> via <a href="http://
compfight.com">Compfight</a> <a href="http://creativecommons.org/licenses/by-sa/2.0/">cc</a>
From
This
To
ThisPhoto Credit: <a href="http://www.flickr.com/photos/51881916@N08/5380069387/">AlexKormisPS (ALM)</a>
via <a href="http://compfight.com">Compfight</a> <a href="http://creativecommons.org/licenses/by/
2.0/">cc</a>

8. Photo Credit: <a href="http://www.flickr.com/photos/29302171@N00/21206243/">Hot Rod Homepage</a>
via <a href="http://compfight.com">Compfight</a> <a href="http://creativecommons.org/licenses/by/
2.0/">cc</a>
Photo Credit: <a href="http://www.flickr.com/photos/34267346@N06/6476398903/">zennie62</a> via <a href="http://
compfight.com">Compfight</a> <a href="http://creativecommons.org/licenses/by-nd/2.0/">cc</a>
From
This
To
This

9. Photo Credit: <a href="http://www.flickr.com/photos/62573448@N05/8109252157/">KarmaCat_SF</a> via <a href="http://compfight.com">Compfight</a>
<a href="http://creativecommons.org/licenses/by/2.0/">cc</a>
What we
S E E
=
What we
D O
(or what we think
we should do)

10. Successful Celebrity
Social Norm
=
We accept Social Norm
Unsuccessful Celebrity
Social Norm
=
We accept Social Norm
Photo Credit: <a href="http://www.flickr.com/photos/99247795@N00/3339953769/">Richard Masoner / Cyclelicious</a> via <a href="http://
compfight.com">Compfight</a> <a href="http://creativecommons.org/licenses/by-sa/2.0/">cc</a>
+
+

11. Photo Credit: <a href="http://www.flickr.com/photos/18964106@N00/2288517752/">tpholland</a> via <a href="http://compfight.com">Compfight</a> <a href="http://
creativecommons.org/licenses/by/2.0/">cc</a>
We
are
the
creators
of
GOLD
records

12. Photo Credit: <a href="http://www.flickr.com/photos/42962212@N00/4964099050/">kozumel</a> via <a href="http://compfight.com">Compfight</a> <a href="http://creativecommons.org/licenses/by-nd/2.0/">cc</a>
Your $ =Your Support

13. Photo Credit: <a href="http://www.flickr.com/photos/30330906@N04/5943990307/">francisco_osorio</a> via <a href="http://compfight.com">Compfight</a> <a href="http://creativecommons.org/licenses/by/2.0/">cc</a>
“He did what?”

14. Photo Credit: <a href="http://www.flickr.com/photos/46944516@N00/8895670508/">pedrosimoes7</a> via <a href="http://
compfight.com">Compfight</a> <a href="http://creativecommons.org/licenses/by/2.0/">cc</a>
Step
away
from
the
news

15. Photo Credit: <a href="http://www.flickr.com/photos/30922131@N08/2889836369/">ZekeSaysSo</a> via <a
href="http://compfight.com">Compfight</a> <a href="http://creativecommons.org/licenses/by-sa/2.0/">cc</a>
Will we
ever be able
to stop
printing this
label?

16. Photo Credit: <a href="http://www.flickr.com/photos/32112542@N00/413762956/">Librarian Avenger</a> via <a href="http://compfight.com">Compfight</a>
<a href="http://creativecommons.org/licenses/by/2.0/">cc</a>
“What
was the
name of
that band
that did
that thing
at that
place?”

17. Photo Credit: <a href="http://www.flickr.com/photos/44124348109@N01/8558143379/">jurvetson</a> via <a href="http://compfight.com">Compfight</a> <a href="http://creativecommons.org/licenses/
by/2.0/">cc</a>
Not
just a
band

18. Photo Credit: <a href="http://www.flickr.com/photos/89306448@N00/133584518/">{Guerrilla Futures | Jason Tester}</a> via <a href="http://compfight.com">Compfight</a> <a href="http://creativecommons.org/licenses/by-nd/2.0/">cc</a>
Be more, Help more

19. Photo Credit: <a href="http://www.flickr.com/photos/58169009@N08/8650689687/">profahrrad</a> via <a href="http://
compfight.com">Compfight</a> <a href="http://creativecommons.org/licenses/by/2.0/">cc</a>
Photo Credit: <a href="http://www.flickr.com/photos/28968923@N08/3158942970/">Fey Ilyas</a> via <a href="http://compfight.com">Compfight</a>
<a href="http://creativecommons.org/licenses/by-sa/2.0/">cc</a>
“I can do what I want
when I want”

20. Photo Credit: <a href="http://www.flickr.com/photos/73645804@N00/275200051/">woodleywonderworks</a> via <a href="http://compfight.com">Compfight</a> <a href="http://creativecommons.org/licenses/by/2.0/">cc</a>
Who will teach me?

21. “Be
the
change
you
wish
to
see
in
the
world.”
-­‐
Gandi
Photo Credit: <a href="http://www.flickr.com/photos/83346641@N00/3653177703/">JD Hancock</a> via <a href="http://compfight.com">Compfight</a> <a href="http://creativecommons.org/licenses/by/2.0/">cc</a>