Aimia -- Business Loyalty Credentials -- Auto

1. AIMIA BUSINESS
LOYALTY SOLUTIONS
Aimia’s events & engagement solutions are designed to inspire loyalty for your brand. We help
clients get closer to their employees, partners and customers through innovative event and
incentive strategies, communications, analytics, rewards & recognition.
We are business loyalty market leaders in the U.S. We help our clients get closer to their
Employees, partners and customers through innovative strategies, communications, training,
events, rewards & recognition. We utilize data & insight, consider every touch-point, and utilize a
full suite of B2B, B2E and B2C solutions to deliver measureable results.
Our in-house, full suite of Business Loyalty solutions include:
BUSINESS LOYALTY STRATEGY
Behavior change, positive
engagement, program design,
consulting
DATA ANALYTICS
ROI, program impact, program
optimization, portfolio analysis and
relationship strength indexing
PERFORMANCE MANAGEMENT
Sales incentives, rewards,
recognition, engagement and
learning
EVENT MANAGEMENT
Program design, end-to-end
management, attendee acquisition,
sponsorship & production
COMMUNICATION & DESIGN
Program campaigns through
traditional and emerging interactive,
mobile, social, gamifiation & media
application
TECHNOLOGY
End-to-end reward, recognition,
event and virtual event technologies

2. BUILDING LOYALTY FOR AUTOMOTIVE CLIENTS
For nearly 60 years, we’ve been providing marketing services to automotive clients. We have
served over 25 brands including all divisions of Chrysler, Ford and General Motors as well as
Hyundai, Mazda, Navistar, Nissan, Subaru, Toyota and Volvo. Our experience extends to autorelated clients and programs such as Ally, Fifth Third Bank and Michelin.
We’ve helped orchestrate millions of touch-points between brands, dealers and customers through
a wide range of loyalty solutions:
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We designed and delivered the four largest owner celebrations in the history of the
industry
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We have launched more than 125 vehicles
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We’ve served more than 80% of the U.S. Dealer network
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We’ve trained over 300,000 dealership employees
We understand the complex set of
relationships involved in driving
customer loyalty in the automotive
sector.
Given that dealers are independent
business people, we know strong
relationships must be built at three
levels:
Aimia provides marketing solutions
at all three points of interaction
through insight, analytics and datadriven strategies.
2
1
OEM
CUSTOMERS
&
ADVOACTES
DEALERS
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In addition to our work in the
automotive and auto-related
sectors, we service some of the
most recognizable brands in the technology and telecommunications, healthcare and
pharmaceutical, finance and retail industries.
Just as we are committed to helping our clients build relationships, we are proud of the
relationships we have with our clients. Across all of our clients—23 of which are Fortune 100
corporations—we have, on average, client tenure of 17 years and 86% of our clients are promoters
of our services.
We are excited about the possibility to share more about our experience, and talk specifically about
how we can support your needs.