There is $17 billion in "stuff" that people would be happy to give away. iDonate translates that stuff into cash for nonprofits. Here are details on this opportunity.
2. Tap into New Donations with
Noncash and Online Giving
Kevin Myers, iDonate
3. Orange Leap
• Constituent Relationship Management (CRM)
System used by Nonprofits around the world
• Fundraising, Sponsorships, Events, website
integration, and more
• Cloud-based
• Budget-friendly subscription pricing
• You can’t pick the best solution for your nonprofit
if you don’t have a choice. Orange Leap gives
you a fresh new choice.
4. December 8
Twitter for Nonprofits
• Attendees will learn:
– Who to follow and how to grow your followers
– The power of #hash tags for key words, events and chats
– Free tools for more efficient participation and helpful analytics
– How to use Twitter lists to key in on critical audiences such as donors, media,
other nonprofits, and influences
– Bonus – how to get more online presence through your business partners
This session was developed in response to a request we had from
attendees at past Shine Brighter Series presentations and we are
happy to offer it.
5.
6. Opportunity = Need
1. Get New Gifts
– Average percentage of Noncash gifts = 11%
2. Get More Gifts
– Average Percentage Gifts Online = 15% - 27%
– Average Growth in Giving = 4%
3. Get More Advocates
– Average referrals for web & social sites = 28%
7.
8.
9.
10. Non-Cash is a viable source for new gifts
2008 IRS - $36.8 Billi on
Non Cas h Contributio ns all
returns
13. Solution = One Page & All Gifts
One Gift Page to accept all donations types
– Exceed Online Donations Goals (8% Average)
• Average one time gift @ $62, monthly gift @ $20
– Achieve Online Fundraising Increase (up 19%
in 2011)
• Percentage who responded to Advocacy jumped
29 percent
– Access Noncash Donations (11% Average)
• Noncash gift average exceeds $1,000 (2009 Total
Noncash @ $34B)
14. Keys to Online Fundraising Success
1. Tell an impact story aligned with the gift request
2. Be transparent with your fundraising goals
3. Communicate to donors on their preferred
channel… (email, mobile, social)
4. Drive new donors visits via social sharing
5. Must receive all forms of donations
15.
16.
17.
18.
19. Gift Management – “Online Giving”
Cloud-based Fundraising Software
Nonprofit Website,
Gift Page,
Event Page,
Fan Pages
Donor
Management
System
Notes de l'éditeur
Validate if theone thing that keeps founders, executive director and board members up at night is, "how do I fund my cause or calling?"Are your non cash contributions at least 11%?Are your online donations at least 8%?Has your overall fundraising efforts increased last year to the national average of 4%?*NGO MarketOnline Giving: as of 2011 is growing 15.8% (median) annually, (smaller NPOs 26.7%) New Donors: are 37% of total median online giving E-Commerce: online giving mirrors online e-commerce growth Crowdfunding: raised $676mm & grew 43% in 2011 (donation-based platforms) Total NPOs: 1.5 million NPOs in the U.S., estimate of 3.75 million worldwide U.S. NPOs: with expenses (revenues) from $100k to $4,990k = 470,400 Growth: % increase in NPOs in the U.S. 1999 to 2009 = 19% Missionaries & Christian Workers: total worldwide is 5.9 million (also causes) Private Giving: total private giving in the U.S. $291 billion (2010) 290B and 29B for noncash (271B is cash) Religious Organizations: number in the U.S. is 344,210 Catholic Schools: in the U.S. is 6,841 (203,397 worldwide)
NGO IssuesFind other funding sources (economy & government) Merchandise better & attract new donors (4 screens) Merchandise their needs in the “creek”, “river” & “ocean” Appear modern & engage younger donors (mobile) Increase their interactions with donors (thank you’s, etc.) Build community around campaigns & needs (social) Reduce their cost for fundraising (direct mail)
New bar charts Top will be 2001 (1 ticket), next will be 2010 (two tickets – it doubled), next will be 2025 (tickets all the way to the right – it is expected to be be 10x) You can lose the numbers and the 501c3 as we can talk to that – then put the words in somewhere that Competition UPWhat about taking the green arrows on the bottom and doing something at the very end right above 2010 that shows it going up. The point is that they are adding 42,000 year and estimates are there are going to be 12m over next 20 years. The last green arrow could point up??? Lose 5-10% also.
NGO MarketOnline Giving: as of 2011 is growing 15.8% (median) annually, (smaller NPOs 26.7%) New Donors: are 37% of total median online giving E-Commerce: online giving mirrors online e-commerce growth Crowdfunding: raised $676mm & grew 43% in 2011 (donation-based platforms) Total NPOs: 1.5 million NPOs in the U.S., estimate of 3.75 million worldwide U.S. NPOs: with expenses (revenues) from $100k to $4,990k = 470,400 Growth: % increase in NPOs in the U.S. 1999 to 2009 = 19% Missionaries & Christian Workers: total worldwide is 5.9 million (also causes) Private Giving: total private giving in the U.S. $291 billion (2010) 290B and 29B for noncash (271B is cash) Religious Organizations: number in the U.S. is 344,210 Catholic Schools: in the U.S. is 6,841 (203,397 worldwide)
290B and 29B for noncash (271B is cash)
Don’t like the word Pillars. Should just say “Pieces” since it’s a puzzle. Dotted line around GM and delete GM copy.
In addition to Ray's focus below (which is perfect) lets focus our initial conversations these the one thing that probably keeps founders, executive director and board members up at night, "how do I fund my cause or calling?"Are your non cash contributions at least 11%?Are your online donations at least 8%?Has your overall fundraising efforts increased last year to the national average of 4%?*Turning our conversations towards the advise we got Monday from Dave Woreland becomes much easier using above, "It's now what we want from you, its what we wish FOR you!" This aligns 100% with iDonate's "why we do what we do" -- we used the word Magis to describe this, may this be our daily purpose and goal… Magis (pronounced "màh-gis") is a Jesuit phrase that means "the more." It is taken from Ad majorem Dei gloriam, a Latin phrase meaning "for the greater glory of God." Magis refers to the philosophy of doing more, for Christ, and therefore for others. It is an expression of an aspiration and inspiration. It relates to forming the ideal society centered around Jesus Christ.* http://www.msnbc.msn.com/id/47878863/ns/us_news-giving/#.T-M0ZJlYvSFrom: Ray Gary <rgary@idonate.com>Date: Wednesday, June 20, 2012 7:11 PMTo: Joshua Mitchell <jmitchell@idonate.com>, Emmitt Mitchell <emitchell@idonate.com>, Kevin Myers <kmyers@idonate.com>, Blair Myers <bmyers@idonate.com>, Michael Lamb <mlamb@idonate.com>Cc: Bill High <whigh@nationalchristian.com>Subject: Our PagePer our conversation, I've attached a few examples of Donation pages. They're all bad. 98% of what's out there are bad. Go straight at displacing their page. Ours1. Tells a story to get a gift with video – people will stay longer on the page2. It takes all forms of gifts3. Socially engineered to share with someone. 4. Transparency with Goals5. 2.5% credit card rate.This is the first step towards improving their online experience. Tell them that only 8% of giving is on-line. Take the first step to improve your online strategy by getting the "page". Then they can build off this page. They can't build off their transaction page, etc.https://focusonthefamily.webconnex.com/donate-giving-panelC?refcd=OLZZXDhttp://shop.familylife.com/p-1880-general-fund.aspxhttps://giving.younglife.org/dp/donate/controller.cfmhttp://www1.networkforgood.org/sites/default/files/Example_CDN_big.jpghttp://www.wish.org/help/donatehttps://american.redcross.org/site/SPageServer?s_subsrc=RCO_BigRedButton&pagename=ntld_main&s_src=RSG000000000https://donate.water.org/
New Title: Online OpportunityTop quote on bottom, bottom quote on top.
Somethiong punchier. An Integrated Approach “One simple system”