Innovations that connect communities of publishers and brands
- 2. bpost as a strategic partner for
publishers of magazines…
Commercial Public / Social Clubs / Federations
12
+ more + more + many more 2
- 3. …where subscription sales is keeping up
in Belgium
- 6,4 %
circulation since 2007
paid
Evolution Commercial Magazines
(Source: CIM) *
150
(Mio)
125
100
75
50
25
2007 2008 2009 2010 2011
paid circulation subscriptions street sales
3
* Selected titles of Sanoma, Roularta, Rossel and De Persgroep
- 4. bpost as a strategic partner for
publishers of newspapers
The breakfast moment
- 5. Total newspaper market is decreasing
in Belgium (-7%) but volume of bpost
subscriptions are increasing
+ 24 %
Evolution Daily Number of Newspaper subscriptions distributed by
bpost (Source: bpost SuMo - CIM)
(‘000)
600 50,0%
39% 40% 41% 42%
550 35%
34%
500 32% 40,0%
568
450 551 547
538
400 487 502 30,0%
457
350 7:30
300 20,0%
2005 2006 2007 2008 2009 2010 2011
bpost subscription - daily average bpost - subscription % vs Paid circulation
Thanks to early delivery
- 10. Globify, a solution for international
players
For the moment only available for shipments coming from US. 10
- 13. Delivery op
periodicals
Data
Parcels
3€
Delivery of
newspapers
International services
13