2. We live in a technology-driven world.
We depend on computers,
laptops, mobile devices, and
other technology to make us
function faster, smarter, and
more efficiently.
Today, most people look toward
mobile apps as a helpful tool to
run both their personal and
professional lives more smoothly.
3. Digital Media got you down?
You are not alone. It can be
extremely overwhelming when
sorting through the various
mobile app options that are
available.
We want to share 6 points that
you should take into
consideration before
downloading your next app.
4. 1. Your Objective
First, ask yourself: What am I
trying to accomplish? How will
this help improve my
productivity? After answering
those preliminary questions, you
will have a better handle on what
you really need the app for.
5. 2. Accessibility
Mobile apps have an “online” and
“offline” capability setting. Is it
important for you to access the app’s
content 24/7 or do you want to save
on your data plan and only use it
with wi-fi?
What type of phone do you have? Is it
Apple, Android, or Windows? This is a
major factor into what apps are
available to you.
6. 3. Information
Two essential elements that you will
most likely want in your mobile app:
relevant content and ease of use. How
easy is it to navigate through the app?
Will the information be useful to me?
If your answer to any of the above is
“no,” then you may need to go back to
the drawing board to get a clearer
picture of what you’re trying to
accomplish.
7. 4. Flexibility
As we know, the ability to adapt and
keep up with the ever-changing digital
landscape is a critical component to our
daily lives. And guess what? The same
applies to a mobile app.
In today’s world, it’s important to have
proactive communication. This
especially applies to any app you would
download. Is the app staying up-to-date
in terms of functionality, bug fixes, and
how changes are communicated?
8. 5. Interactivity
Does this mobile app make it easy
for you to share? Whether that’s
sharing feedback, sharing the app
with friends, or sharing the
information within the app...decide
if an interactive social element is
important to you.
9. 6. Mobile First Mentality
Remember, you typically use
your mobile phone when
you’re on-the-go and only
have time for a quick burst of
information.
An app that provides short,
concise bytes of information
with less pages, scrolling, and
load time will make for a very
happy user-experience.
10. Connect with us on LinkedIn to stay up-to-date on
sales, marketing, and digital media!
Digital Media Training Inc.
Follow us on #Twitter!
@DM_Training
Like us on Facebook!
facebook.com/digitalmediatraining
Our boards are anything but boring, follow us on
Pinterest too!
http://www.pinterest.com/dmtraining
www.dmtraining.net
Call us: 212-502-3064
Let’s stay in touch!