2. We offer cute and trendy apparel for

fashionitas
 Our prices are as follows:
Most Cotton Tees ~ 45-65
Most Silk Tees ~ 55-75
Most Jeans ~ 100-120
Most Dresses ~ 50-75

3. Most customer would range from

teenagers to adult women
 The customers income would have to
sufficient enough that they are able to
spend ample money on clothing
 The customer’s interests would have be
in fashion and design
 Their education would not make a
difference

4. Marissa’s Unique Boutique would have one

owner (me), three managers and it would
consist of at least fifteen employees. Three
would work each shift at a time
 The employees minimum education would
a high school graduate but would prefer
them to be college graduates and have
experience and interest in retail
 The employees would have to be at least
18 years old

5. I will market my business by posting

commercials on the local T.V.
commercials
 I will also post billboards locally
 Lastly, I will print flyers for the local
neighbors

6. In order to start up, I will have many

upcoming projects ahead of me in order
to be successful
 The estimated cost of starting up a
clothing boutique would be $250,000

7. Short Term Goals

› Hire a staff
Long Term Goals

› Be a successful clothing boutique that
provides people with cute clothes

8. My competitors would be other local

clothing stores
 Some of these local clothing stores could
even consist of department stores
 However, my clothing boutique will offer
different clothing because I will not be a
franchise therefore I will be the only
business offering this unique apparel