NAVUG Partner Members should use this marketing plan to increase their brand awareness, build their customer base and promote their organization's products and services

1. MEMBERSHIP HAS ITS BENEFITS
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“BUILD YOUR BRAND” MARKETING PLAN
Complete these Marketing activities to increase your organization’s brand
awareness, build your customer base and promote your organization’s products
and services.

2. MARKETING ACTIVITY #1
Update your Company Profile in the Partner Directory
1. Why: Increase your visibility in search results and make it easier for users to
reach you
2. When: Immediately upon joining or renewing
3. How: Login to www.NAVUG.com and click on Profile  Update Company Profile
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3. MARKETING ACTIVITY #2
Volunteer
1. Why: Increase visibility of your organization’s name, share best practices and
support the Users in NAVUG
2. When: Any time – this is a year-round activity with many ways to get involved
3. How: Visit www.NAVUG.com/engage/volunteer to complete your volunteer
profile and indicate your interest to write an article, present at an event, host a
webinar, instruct a course or serve on a planning committee
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4. MARKETING ACTIVITY #3
Sponsor an Event
1. Why: Showcase your organization’s products and services and demonstrate
your commitment to and support of the Microsoft Dynamics NAV User Group
2. When: Year-long opportunities are available to sponsor a local Chapter or a
National event like NAVUG Summit or NAVUG Focus
3. How: Login to www.NAVUG.com and click on left navigation Dynamics Partners
Partner Resources, then scroll to Sponsor Opportunities
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5. MARKETING ACTIVITY #4
Present at a local Chapter Meeting
1. Why: Share best practices and knowledge with local Microsoft Dynamics® NAV
users and build your reputation as a Subject Matter Expert in NAVUG
2. When: Year-round at your next local Chapter meeting
3. How: Complete your volunteer profile at www.NAVUG.com/engage/volunteer
and indicate your interest in presenting at a Chapter meeting
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