Envivio will illustrate the ways in which using the cloud for video processing, storage and delivery will help service providers better manage their costs.
4. Multiscreen TV: The Video Revolution
Envivio leads the video revolution,
enabling exceptional video user
experience on any device at any time
5. Envivio at a Glance
8 of
Top 10
Mobile
9 of
Top 10
Broadband
4 of
Top 4
U.S. Cable
300+ customers in over 50 countries
Video Processing
Video Delivery
Video Personalization
Superior
quality of
experience
Cloud and Software-based
IP video solution
Pioneer and market
share leader in Video
Infrastructure
Any device,
any network,
anytime
Carrier-grade
quality and
reliability
Deployment over
private and public
clouds
6. 300+ Customers - 50,000+ Live Video Channels…
..to Millions
of Viewers
in 50+
countries
7. Leading The Video Cloud Revolution
• 2012: first software powered live linear cable channels in datacenter
• 2013: first MSO deployments of Envivio software on VMware
• 2014: first virtualized live services -> 10,000+ virtualized cable channels
10. Envivio Nuage Applications
• Live channel and VOD delivery
– High quality
– DRM protection
– Device natively supported
– Integrated CDN
• Audience Analytics
• Content Management
• Client Applications
• Advertising
– Linear ad insertion
– Pre/Mid/Post roll
– Analytics
– Interface to ad inventory
marketplace
• Cloud DVR
– Time shifting
– Catch-Up TV
– Personal recordings
11. Devices Supported
Apple TVApple iPhoneApple iPadAndroid TabletsAmazon Fire TVAmazon Fire
WebsiteXbox OneXbox 360Samsung
RokuChromecast
Windows 8LGSony PS4Sony PS3
12. Quick Time To Market
• BSkyB wanted to break into the US market
– Limited resources were available to expand their footprint to the states
– Quick turnaround was paramount
– Access to tens of millions of households
• 2.5 weeks from concept to launch on Apple TV
– 24x7 linear streams and 100s of VOD
• Sky Sports Day Pass on 8 weeks to launch on Apple TV in the UK
– Best quality Envivio Muse encoding
– 6 live linear 1080p channels, FairPlay protected
– The first sports app to have Day Pass without linked cable subscription
14. OTT Service Provider Use Case
• Deploy new multiscreen Pay TV service
• 300 live linear channels with 7-days of Catch-Up
• VOD library of 3,000 titles
• 100,000 subscribers, $10 ARPU
• Dynamic ad insertion
• Target devices
– iOS, Android, Samsung, Roku, Apple TV, Chromecast
15. Service Provider Goal
• Successfully ramp to 100,000 subscribers within 3 years
• Plan for profitability, assess risks
• Project 3-Year TCO and ROI in 2 cases
1. On premise
2. Envivio Nuage turnkey SaaS
• Run model by CFO and decide on go/no-go
16. Project Assumptions
• On-premise
– 9 month project from RFP to launch
– Mostly CAPEX from various vendors
– Small internal engineering, ops and IT team
• Cloud SaaS
– No RFP, 30 days from kickoff to launch
– OPEX only
17. Scenario 1: Success
Year 1 Year 2 Year 3
On Premise Months of Service 3 12 12
Subscribers 15,000 50,000 80,000
Cloud Months of Service 11 12 12
Subscribers 50,000 80,000 100,000
21. Scenario 2: Disaster
Year 1 Year 2 Year 3
On Premise Months of Service 3 12 12
Subscribers 5,000 20,000 10,000
Cloud Months of Service 11 12 12
Subscribers 15,000 30,000 20,000
24. Summary
• Cloud savings on TCO: moderate
– More savings for on-demand
– Private / public hybrid good option for live linear
• Impact of cloud on ROI: huge
– Much faster time to market, shorter cycles
– Variable spending = much lower risk