1. 12/5/28 Taiwan's EZTable Eyes Expansion in Singapore and Hong Kong | Tech in Asia
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Taiwan’s EZTable Eyes Expansion in Singapore and Hong
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March 15, 2011 by Willis Wee, in Asia, Startups Author's RSS
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An online restaurant reservation site isn’t the most innovative idea. But if we were to stand SIGN UP!
back and observe, this simple service is dearly and clearly missing in many countries. Alex
Chen, CEO and founder of EZTable, is one who has spotted this missing gap in Taiwan. +443
Recommend
this on
www.techinasia.com/eztable/ 1/4
2. 12/5/28 Taiwan's EZTable Eyes Expansion in Singapore and Hong Kong | Tech in Asia
Taiwan based startup, EZTable is an easytouse online restaurant reservation site. Users can
book a restaurant in just three steps. What’s most impressive is that EZTable provides a wide
range of restaurants from various locations in Taiwan for users to choose from. To add on to
the user experience, EZTable also provides information such as transportation, dinning
reviews, promotions and blog articles on the selected restaurant.
It isn’t just about filling a market need. Chen’s love for food and convenience have also inspired
him to create EZTable to better serve food lovers in Taiwan.
“I love restaurant food. During my time at UCLA, California, I always reserve my restaurant
spot online. It just makes the whole dining experience better and more convenient,” Chen told
Penn Olson.
“Taiwan is wellknown for its food culture. However, I realized there wasn’t such a service back
in the country. Taiwan deserves a better and more convenient online service platform to
RECENT COMMENTS
connect restaurants and diners together. EZTable was founded to serve such needs,” he added.
Scott Si via Facebook { Great to see Tech in
Chen is right with his observation. EZTable currently has more than 100,000 regular users with Asia doing more features on Philippine startups.
350 restaurants for diners to choose from. EZTable generates over 15,000 reservations per Keep them coming! } – May 24, 5:16 PM
month and is looking to reach out to more diners through its mobile applications. The grand
Yufeng Zhang via Facebook { true true true }
plan, however, is its upcoming international expansion plan. – May 23, 10:29 PM
Edwin Tam Wei Ching via Facebook {
“This summer we will also expand to Hong Kong and Singapore and hopefully EZTable can add
That's because SGeans are food crazy. And Singtel
some more great restaurants internationally,” said Chen. It is exciting time ahead for EZTable doesn't have the klout or ability to write food well. }
and we’ll update as we learn more from Chen. – May 22, 10:06 PM
Muhammad Imran Hirawan via Facebook
Also catch: Taiwan’s Tech Startups and Culture { Over price..?? } – May 22, 8:28 PM
Kevin Leversee via Facebook { Try paying
Report an error
for 10 and getting 1.5 like we do in manila } – May
Tags: EZtable, Startups, Taiwan 22, 2:20 PM
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About Willis Wee
Founder of Tech in Asia who is also an entrepreneur since 2005. Contact him at How To Win at Startup Arena
willis[at]techinasia[dot]com May 28, 2012
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Willis Wee
March 16, 2011 at 5:23 am
agree. i like it simple.
Cherry Rahtu
ADVERTISEMENT
March 16, 2011 at 2:31 am
Smart idea for food lover, I think Singapore market needs such platform
www.techinasia.com/eztable/ 2/4
3. 12/5/28 Taiwan's EZTable Eyes Expansion in Singapore and Hong Kong | Tech in Asia
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