14. Avoid breaks Use 1 x 1 invisible spacer gifsto control height and width
15. Write table code by hand <table width=“600”> <tr> <td>Row 1 cell1</td> </tr> </table> Use CSS inline styles attached to the <p> tag
16. Inline styles need to apply to every paragraph <p style=“font-family: verdana, sans-serif; font-size: 11px;”>Some text</p> <p style=“font-family: verdana, sans-serif; font-size: 11px;”>Some text</p>
17. Each image needs to have a width and height applied to it <img src=“image.gif” width=“10px” height=“20px” alt=“description of image”> The alt attribute is used to describe an image when it is not available
Introduction what does everyone understand an HTML E-mail to be
Two methods (personas, types, classes) on how to build an HTML E-mail
Take an image cut and paste into Microsoft Outlook will look great on a local machine within Outlook. explain that this is what most people understand an HTML E-mail to be
Enough said
There is a lack of control using this method as each desktop E-mail clients, Microsoft Outlook, Pegasus Mail, Mozilla's Thunderbird, and Apple Inc.'sMail. 33 listed on wikipedia) as well as 12 purelytext based, and 12 webbased including Gmail, Yahoo! Mail, Hotmail,
Two or Three column Grids for Newsletters are out of the question
HTML is a basic language of web page development; it uses a system of pre-defined tags enclosed within the "<" and ">" symbols.HTML tables <table>…</table>Identifies a table.<tr>…</tr>Contains a row of cells in a table.<td>…</td>A table data cell.
Part of the photograph showing Dr Gillaume Benjamin Amand Duchenne (1806 - 1875) and his assistant performing their 'Faradism' experiment on a live subject
Nesting or groupingtables involves placing one HTML table within another
Sticking to a maximum of 600 pixels wide ensures your design should still be readable when scaled down for mobile devices. This width also gives good results in desktop and web-based preview panes
Use Pen and paper to draw a grid to show all the rows and columns of your table including spacer gif columns
By applying1px by 1px invisible spacer gifs to your layouts you can control height and width of your table <img src href=“spacer.gif” width=“100” height=“100” alt=“”>Controversial as sometimes these can be viewed as a Spaming device
HTML tables <table>…</table>Identifies a table.<tr>…</tr>Contains a row of cells in a table.<td>…</td>A table data cell.
Inline styles are CSS styles that are applied to one element using the style attribute
Specifying the width and height of all embedded objects like images and applets allows your user's browser to render your page without waiting for images to download and try on for size The alt attribute is meant to be used as an alternative text if the image is not available
Code? Beautiful? Sure. After all, Code is Poetry. This is just HTML, so it can’t be quite as intricate and elegant as a dynamic language, but it still bears the brush strokes of its creator. http://css-tricks.com/what-beautiful-html-code-looks-like/
Your HTML E-mail document will double as HTML page, rename page “index.html” to differentiate between documents. And ensure DOCTYPE is present <!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.01 Transitional//EN" "http://www.w3.org/TR/html4/loose.dtd"> on webpage
IT will provide a url such as: <a style="color: #ffffff" href="http://images.complete-grp.com/Dublin2010/index.html">View as web page</a>
Spam is any email you send to someone who hasn’t given you their direct permission to contact them on the topic of the email. http://www.campaignmonitor.com/anti-spam/
The CAN-SPAM Act, a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have you stop emailing them, and spells out tough penalties for violations.
Unsubscribe link should read “You are receiving this E-mail because you expressed an interest in our company to unsubscribe Click here”
Flash is not supported within the E-mail environment whilst animated Gifs will not work in Outlook 2007
Truth remains businesses and individuals the world over send and receive e-mails in HTML format by default everyday
3rd party e-mail services will store your E-mail lists and keep them up to date with unsubscribe being handled automatically mail chimp allows sending of 1,000 e-mails free.
