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SlideShare utilise les cookies pour améliorer les fonctionnalités et les performances, et également pour vous montrer des publicités pertinentes. Si vous continuez à naviguer sur ce site, vous acceptez l’utilisation de cookies. Consultez notre Politique de confidentialité et nos Conditions d’utilisation pour en savoir plus.
Manage and segment your contacts
Manage your media library online
Create personalized messages with dynamic content
Design your message with our unique drag & drop Smart Builder
Increase your reach and impact with responsive design
Enrich your messages with forms, surveys and landing pages
Automate your follow-up with marketing automation
Extensive dynamic reporting
State of the art and rapidly growing platform
As a Flexmail user, you’re always assured that u benefit from the latest ideas
and opportunities within our industry. On a constant basis, our team
identifies specific needs of our users and new trends and technical
evolutions in the industry. This dynamic approach allows us every month to
launch new updates to existing features and to develop new tools, that
immediately simplify de marketing efforts of our users. Our main focus lies
therefore on ease of use and flexibility.
Thanks to our advanced platform and personal service we have quickly
become the strongest, most complete and most comprehensive email
marketing platform in Belgium. We continue this evolution internationally as
well: our innovations are also welcomed far beyond our neighboring
Personal service and seamless user experience
At Flexmail you can always find a solution for all your needs and questions.
With our personal approach and expertise, our team makes sure you can get
the most out of your email marketing efforts. A dedicated contact person
assists you while discovering Flexmail, and remains always available when
questions or new requirements arise. In addition to a dedicated support
team, that is available by phone or by mail, you also get access to a large
knowledgebase of whitepapers, support documentation, practical tips and
Additionally, Flexmail is the partner of choice for custom solutions. We use
consulting, campaign management, copywriting, custom design and
custom development to turn your email communications into a success
story. Based on your needs, personal preferences and technical
specifications, our team offers a flexible solution for you that is perfectly
integrated into your familiar Flexmail environment.
Why choose Flexmail
Flexmail is a powerful and secure online email marketing platform that allows you to effortlessly create and send
professional email campaigns to your clients. Flexmail represents a fast, efficient and targeted communication that
builds and improves relationships with clients, suppliers, employees, prospects, members and followers. Create
captivating email campaigns with the most complete and reliable email marketing platform.
Flexmail, fast and targeted email communication!
We offer you
the right tools,
Why Flexmail is different
Proactive deliverability management is the key to
effective email campaigns. Our built-in deliverability
tools help you send successful email campaigns to the
inbox of your contacts.
Our user friendly interface and extensive features
simplify your email marketing. Thanks to the clear
structure you create and send effective email
campaigns in a quick and effective way.
Optimal user experience
Your information is safe with us and your account is
always accessible. Our ISO certified platform meets
the highest international standards and is continuously
Safe and reliable systems
Our in-house support team is always at your service
with answers and advice. Whitepapers, playbooks,
cases, webinars, how-to videos, blogs and manuals
give you unlimited inspiration to optimize your
Since 2003the Flexmail platform manages and sends
email campaigns for organizations and companies at
home and abroad. Thanks to our service and
experience we build on lasting relationships with our
users every single day.
Flexmail unites complex and extensive features with a
user friendly and intuitive platform. This is why more
than 5000 companies, organizations and agencies
rely on Flexmail for their email marketing needs:
Are you looking for the right partner for custom
development or for the creation or optimization of your
email marketing strategy? Our team of experienced
designers, developers and marketers translate your
needs into the right solution.
Flexmail Agency Services
DISCOVER OUR EXTENSIVE FEATURES
Contact Database Manager
Centralized contact management
3 different design tools
Contact Related Content
Forms and surveys
Image & File hosting
Message and spam check
Reputation and abuse detection
Easy campaign setup
Sending to lists and groups
Sending with intervals
Email client report
Follow up campaigns
Custom PDF report
Open and click rates
History of an email address
Intuitive survey module
Web to print
Social media management
Dynamic Domain Manager
White label solution
Flexmail stands for flexibility and this can be found in all aspects
of our platform. Easily manage all your contacts in one central
location. Our intuitive contact management takes care of all new
signups, unsubscribes and bounces and automatically detects
double and faulty addresses. Furthermore you can also use all
contact information to segment and personalize your messages.
Flexible import and export
Automatic unsubscribe and update functions
Subscription module for your website
Extensive personalization and segmentation possibilities
RELEVANT CONTENT FOR EVERY CONTACT
The key to email marketing success is relevance. Flexmail arms you with all possible
tools to guarantee a personal approach for every contact. Personalization allows you
to approach your contacts personally in your email message. This functionality is
linked to your contact sheet in Flexmail. This means that you can personalize your
message with any field from the database with just one click.
With the segmentation you split your contacts into different target groups. This allows
you to easily group contacts with the same contact information, language, location or
interests. New subscriptions and added contacts automatically appear in the correct
Find out what your contact is really interested in with interest groups. We register
every action of your contacts. Based on their clicking behaviour we’ll collect the
be used to optimize your campaigns even more.
There are countless ways to
build lists, but trust is what
- Hunter Boyle -
And then also:
SUBSCRIBE TO OUR
Don’t miss out ! Sign up for our
latest updates, tips & tricks,
articles and so much more !
Extend your contact sheet yourself with an unlimited
number of personal fields. This allows you to create
even more opportunities to personalize and segment.
Extend your subscription form with a Preference
Center. By adding preferences you give your contacts
the opportunity to determine at any moment which
information they wish to receive from you, or what
they’re interested in.
Save your unsubscriptions on the Flexmail blacklist
to secure your unsubscription information with future
Convert website visitors in email contacts using a
subscription form. In the opt-in module you can
compose your form and personalize every message
and every page in the opt-in process.
The Flexmail Wizard turns the layout of a professional
email message into child’s play. Flexmail offers you a
number of basic templates that you can customize
with your own style. The image size, fonts, colours and
structure of your message are built into the template
so that you only have to add the text and upload the
Can’t find your idea in the template gallery? Flexmail
can develop a custom template for you. This saves
you expenses and effort, and with every email sent
you’re working on your visibility. Employees without
HTML knowledge can easily create an email message
that perfectly responds to your company’s branding.
your favourite tool
Html fanatics can fully enjoy themselves in the
WYSIWYG HTML editor. Here you enjoy maximum
flexibility in a recognizable environment. Code or build
your own messages from scratch or start with one of
our 50 HTML templates. Easily upload your own
custom HTML file directly as a template.
As designing is different for every email client you can
always consult our CSS tips. This guide lists all
exceptions you have to take into account when
designing for email clients. Made a mistake? Using the
rollback function you can always return to one of the
last ten saved versions.
Are you creative, but not an HTML expert? Then you’ll
definitely fall for our Smart Builder! This unique tool
allows you to create top notch designs by dragging
and manipulating only 3 types of building blocks on a
canvas with pixel precision.
The properties of each block allow you to easily
determine colours, margins, fonts and dimensions.
Because the Smart Builder generates the HTML code
based on your design, you are sure of a correct
display in all email clients and on every mobile device.
Image block settings
2 3Message Wizard HTML Editor
Create hyper relevant content for all your readers. The Contact Related Content of
Flexmail ensures that an article is only displayed when the contact meets certain
criteria, based on interest or contact data: whether or not living in a specific region
or being member of an interest group. By focusing the information in your email
message on contact information and interests, you keep your audience intrigued
with really relevant content and your results will reach new heights.
Would you like to fill your email messages with content from your own database?
Then an XML template is the perfect solution for you.
Smartphones and tablets are
increasingly becoming the most
popular device on which
contacts read their email messa-
ges. With responsive design you
can adapt accordingly and
ensure a perfect rendition on
mobile devices. Every contact
automatically receives a version
of your message which is modi-
fied to fit the size of the screen
on which he or she is opening
the message. This way you offer
an optimal reading experience
to every single reader. Take it
one step further and create a
completely unique message for
your mobile readers.
Dynamic content tailored to your contact
Quickly and easily place social media buttons in your message.
Go for interaction in your email messages: create and link to
registration and order forms, surveys or landing pages. The results
are collected in your report.
UsetheMessage Transfer toquicklyandeasilytransferemailsfrom
your inbox to your Flexmail account to use it in your future email
campaigns in Flexmail.
With the free image and file hosting you store all your files on the
Flexmail servers. That way you’re avoiding large attachments and
making it easier for your email message to pass the spam filters. In
the Image Manager you can even edit your images without needing
external photo editing software.
Generate a text version of your message so that even users who
cannot display HTML can read your message correctly. In addition,
the text version has a positive influence on your deliverability!
Viathe web link youcanshareyouremailmessageswithevenmore
potential clients. Use the secure URL to publish your messages,
forms and surveys on your website, blog and social media pages.
While designing your message you can request a real-time preview
and send a copy to your email address.
Looking for inspiration? In our template gallery you will find
hundreds of free templates spread over various categories, such as
newsletters, e-commerce, holidays, birthdays, reminders, …
You have to
of KISS -
And then also:
During this test you can check how your message is
displayed in the various mail clients before actually
sending your email campaign. The level of spam of
your content is also tested immediately for the various
spam filters. The result is a professional email that is
ready to be sent and gives you peace of mind.
To send a large volume of emails you obviously need more than a click on the right button. We have equipped our
send engine with powerful tools to ensure that we deliver your message flawlessly at the right destination. Our abuse
detection system automatically detects bad rates and suspicious senders. This allows us to keep the sending
reputation of the Flexmail servers at the highest level. Furthermore we constantly maintaina good relationship with the
most important ISPs and stay up to date with the current industry and technology developments.
Test your message with the proactive
message and spam control
An optimal delivery rate is a vital element of the
success of your campaign. With Email authentication
you’re optimizing your delivery for even better results.
Through the implementation of the SPF, Sender ID and
DKIM record on domain level the receiving server
considers the sending servers as legitimate, resulting
a way to prove an email is not forged.
Increase your delivery rate with
The Flexmail Bounce management automatically records which messages could not be
delivered. When an email address returns a certain amount of times with the same error code
the email address is automatically set to “inactive”. This keeps your mailing lists clean so that
you can count on a good reputation.
With the integrated test campaigns you first send your message to a test list before launching
your campaign to your target public.
Has your campaign already been sent and do you have new contacts that should receive the
samecampaign?InFlexmailyoucaneasilyre-launch your campaign.Yougetajointreportand
contacts that have already received the original campaign are automatically deduplicated, so
that they won’t receive the mail a second time.
And then also:
Come up with a catchy subject line, choose your message from the list and enter a send and reply email address.
Then determine your target group by combining mailing lists, sub lists, interest groups and preferences. Of course
you can also send your campaign to individual contacts. Before you press on the send button you will get a detailed
immediately, at time intervals or planned for sending on a later time. Whatever you choose, we ensure that your
campaign will be sent out under the best circumstances.
COMPOSE YOUR CAMPAIGN IN 4 SIMPLE STEPS
Quickly and easily
launch your campaigns
Do you use multiple mailing lists? Prevent specific contacts
from receiving your messages by excluding mailing lists.
Send the campaign immediately or plan it for a later time. This
allows you to cater for the various time zones, or you can
simply create your campaign when it suits you best.
Duplicate existing campaigns to easily send reminders and
Our Dynamic Domain Manager will replace every reference to
Flexmail in your message with your domain name.
on its way
And then also:
AB Testing allows you to test small adjustments and new
techniques with a part of your target group. Immediately
optimize the results of your campaign with AB Testing on
subject line, sender, content and call to actions. Choose which
test you’d like to run, add your different variants and decide on
results will automatically be sent to the remaining contacts in
your campaign. That way you improve your results with every
AB test that you run.
Optimize your campaigns for the
With the actions of the Flexmail Workflows you build
your own fully automated scenario that perfectly meets
your strategy. Choose from the different parameters,
make your selections with the conditions and determine
the number of steps your series should contain.
Build automated flows to assign contacts to lists, prefe-
rences or interests, send specific follow-up campaigns
and update contact details. Perform actions based on
behavior in campaigns, messages, contact fields,
forms, surveys, landing pages, or based on a date or
Set up your own automated
Consider which information your contacts need at each
stage of your process. By combining our various
actions and parameters, you can set up the right lead
nurturing campaigns yourself. Send email campaigns
or SMS campaigns when your leads meet certain
conditions. Using internal notifications to your team,
your sales department knows exactly when it’s the right
time to follow up on a lead.
Keep track of the interests and the clicking behavior of
your contacts by storing new data in their profile,
moving them into other lists or updating their
preferences or interest groups. That way you put your
leads into the workflow that is the most relevant for
them, while still offering them a personal approach
throughout your entire email marketing strategy.
Marketing automation for an automated follow-up
An effective follow-up is essential to your business. With Flexmail’s marketing automation you can use real-time data
from your contacts to provide relevant, contextual experiences to every contact in your database automatically. By
building automated workflows based on contact data and real-time triggers, you will set up the perfect follow-up, step
Standard flows for inspiration and a quick follow-up
Build your own flows using actions, parameters and delays
Only execute actions when a contact meets specific criteria
Use conditions and time intervals to target your next action
The right message to
the right contact at
the right time
Optimize your marketing and
improve your ROI
results in real time for your email campaigns, autoresponders,
mailing lists, forms, surveys and landing pages in the many
detailed and extensive reports. You will get a summary of all
important rates and core figures of your campaigns, both in
graphs and in numbers. In addition you can further dive into the
history of individual contacts with open date and time, links
clicked, survey results and more. All results can easily be
exported to 6 different formats. On top of all that you can even
create your own reports.
Discover which mobile devices and email clients your contacts use to
open your email messages. You can use this information to optimize
your next campaigns.
Launch follow-up campaigns from within your reports. This allows you to
send a new campaign to a specific group of recipients. You can also
save the selection of recipients directly as a mailing list, or send them an
sms or fax campaign.
Smart follow-up campaigns
Get a clear overview of the impact of certain changes in your
campaign by comparing various campaigns.
Automatically receive a summary PDF report of the most
important campaign results directly in your mailbox.
Determine to whom and when the report needs to be sent,
and which information you wish to include.
In the mailing list report you get a summary of all
subscriptions and unsubscriptions.
Discover the full history of the actions of a contact in the
Visually discover the success of every link in the link map.
This information is essential for optimizing the positioning,
the layout and the content of your call to actions.
And then also:
People will forget what you said,
people will forget what you did,
but people will never forget how
you made them feel.”
- Maya Angelou -
Do you use an external CRM system? Then
there is a good chance that we’ve already
developed a connector. Ready-made
connectors are available for Microsoft
Dynamics CRM, Salesforce, Efficy and
Archie. Manage contacts and launch
campaigns directly from within your CRM
and get the campaign statistics in your
Encourage your contacts to spread the word by adding
social media links to your email message. With our social
media integration your contacts can share your complete
message or just one article. You can immediately see who
shared your message in the reports.
Email marketing is becoming an ever more
important part of the global commercial
and marketing activity of a company. Get
more from your email marketing by
integrating external solutions.
Ready-made connectorsSocial sharing
Set up an extensive integration between the database of
your own application and the database of Flexmail. The
elaborate API is laced throughout the entire platform. By
choosing which elements of Flexmail you wish to integrate
you create your own solution, completely tailored to your
needs. With more than 50 different services the integration
possibilities are endless. On top of that the integration is
easy to realize with the numerous examples in our online
documentation. The API provides a quick and secure
BUILD YOUR OWN CONNECTOR
WITH THE FLEXMAIL API
Our reporting allows you to get to know your contacts very
well. With the Google Analytics integration you can take this
to the next level. Further investigate the complete visit of your
contacts on your website every time they click on a link in
your email message.
Flexmail offers a wide range of optional modules and add-ons that you can add to your account. These offer you great
opportunities to manage your Flexmail account more effectively and to get more out of your email marketing efforts.
LOTS OF ADDITIONAL ADD-ONS
Extend the Flexmail platform with three additional channels: sms, fax and print. Manage 4 marketing channels from
within one platform through a central contact management.
With this module you send an sms message to a list of mobile phone numbers
from your contact management. The real time report allows you to see who
received your sms. You can even start a new sms campaign from within one of
your email campaign reports.
Send a PDF file to a list of fax numbers from your contact management. Simply
upload your PDF file and select your list. The report shows you the processing
info and the results of your campaign.
For the web-to-print solution Flexmail has established a successful cooperation
with 2Imagine, one of the leading players in Europe. The software is fully
integrated in Flexmail so that you can create and manage all documents for
digital print from within a trusted environment.
Monitor your social media accounts
and plan posts
your familiar Flexmail environment. Manage your social media
accounts and various feeds, plan posts, interact with your audience
and analyze the reports of your different accounts. Using the search
are relevant to you. That way you can quickly respond to any
customer service issues, track your responses to your online
marketing campaign or get an overview of feedback on your recent
Email has an ability
many channels don’t:
personal touches – at
- David Newman -
Dynamic Domain Manager
Create your own professional surveys and get to know your
contacts even better. With this neat module you build your
survey by combining various question types and pages. You
can alsobuild scenarios based on answers to specific questions
and adapt the layout to your company’s branding. The answers
are collected in clear and real-time reports for you to print and
8 different question types, including text fields, multiple choice options
and answer matrixes
Spread questions across multiple pages
Set up scenarios based on answers
Determine banners, colours and fonts
Create anonymous or named surveys
Secure web link for your website
Real-time and extensive reporting
Export the results to 6 formats
Progress indicator for your participants
Explanatory notes per page and per question
End your survey with a message, URL or landing page
Intuitive survey module
White label solution
Present the full Flexmail platform under your name with your own domain
name and look & feel. This way you can introduce your own email marketing
solution to the market, and let us worry about the technical issues and perfor-
mance of the platform.
The Dynamic Domain Manager replaces every reference to Flexmail in your
message with your domain name. Links to images and files will point to your
domain. That way you can send professional campaigns to all your contacts
without revealing in any way that you are using an external sending platform.
The Flexmail User management allows you to set up different user profiles
based on different access rights. That way you can secure certain key
elements of the platform. For every new user profile you can compose a
separate set of rights. Users are then created and linked to a user profile.
Every user can access your account with his own login and password.
What do UITP, G4S, Brother, Kyocera and Stihl have in common?
They rely on the Flexmail email marketing platform to build relationships with their readers. Our send engine has been
helping to shape the growth of local companies and international organizations since 2003.
Enregistrer les diapositives les plus importantes en les clippant
La fonction clipper permet de recueillir et d’organiser en toute simplicité les diapositives les plus importantes d’une présentation. Vous pouvez conserver vos trouvailles dans des clipboards classés par thèmes.