Breakout Presentation from Elemica's Reveal2014 Conference

1. Panel Discussion:
eBiz Metrics
REVEAL Conference
May 2014

2. Order Automation
Panel Goals
In the next 45
minutes:
Order Automation
• eBiz Metrics
• Business Case
• Best Practices
Panelists
• Ron Larson, Dow
• Karen Williams, DuPont

3. Order Automation
Leadership
What are the best practices for defining and managing supply chain metrics and
performance management?
All companies measure supply chain performance, but many struggle to do so
effectively. In particular, companies face challenges in identifying the right metrics,
getting consistency and standardization across the organization to gain enterprise-
wide visibility, and using the metrics effectively to make conscious and profitable
trade-offs across the multiple end-to-end supply chains they operate…
"Who demonstrates supply chain leadership, and what do they do to achieve balance
and optimize profitable trade-offs?" Learning from the best practices of industry leaders
helps supply chain leaders improve performance.
Source: Agenda Overview for Supply Chain Strategy and Enablers,
2014. Gartner, Inc. 6 January 2014

4. QuickLinkTM Integration
Connections
Inter-Co
Master Data
Elemica
Client ERP
Document
Stream
Document
Stream Client
Partner’s
ERP
Mapping
Elemica Supply Chain
Operating Network
Discovery
3rd Party ApplicationsSmartLinkTM Applications
On-Boarding
Collaboration
Universal Data Model
Universal
Business
Documents
ELEMICA CONFIDENTIAL
Business Process Dashboard
Messaging Dashboard
Unstructured
Data
SmartLinkTM Analytics
+ =Universal
Business
Concepts

5. Metrics

6. Define “Denominator” for Order Automation
• All Orders, Order Lines, or Revenue
• Automated Orders
o of 100% of x orders, y are automated
o Some companies consider email or fax orders and invoices as
“automated”; we should dismiss this practice to ensure uniformity.
• Excluded Order Types / Business Scenarios
o Changes, swaps, pulls
o Inter-area moves
o Internal Stock Transfer Orders
• Automatable Orders
o By order type, what % are automatable?
Automation Metrics
Defining
Gain agreement on what
makes an “Automated”
order, especially for
special situations.

7. Automation Rates for Other Message Types
Order Automation Data
What others do you track?

8. Order Automation Data
Sources of Data and Their Benefits
• ERP System
o How are orders classified to denote automation
channel?
• i.e.,“Customer PurchasingType”in SAP
• Elemica
• Middleware Reporting Tool
o (i.e., Business Warehouse sitting next to ERP)
o Full exposure to e-Orders
o Answers how many ship notices
• Combination

9. • APO Generated
• System Interfaces
• Stock Transfer Orders
Order Automation Focus
No-Touch / True Touchless / Zero Touch
What about system initiated orders?
When electronic orders fail to fully
process
• Need to be regenerated
• Considered Electronic or E with
Manual Intervention?
What happens with orders created
through help of efficiency tools?
• Internal Portal Utility
• Scripts/Macros

10. Business Case

11. Order Automation Value Creation / Definition
Quantifying the Values
• Productivity Improvements
o Headcount – no need to increase FTE
o CSR Time Savings
ü Redeploy saved time with value-added activities
ü Realize increase in data validity
• Green Awards with paper trail reduction
• What else does your company capture?

12. Order Automation Value Creation / Definition
Quantifying the Values
How to define savings across the entire supply chain?
• “The cost to NOT automate is $78 per order on average.”
EDI: Workhorse of the Value Chain by Lora Cecere. 20 November 2013.
• “What once could be done in loosely
connected departments and functions
increasingly requires collaboration and
synchronization across global supply
chain organizations” Agenda Overview for
Supply Chain Strategy and Enablers, 2014. Gartner, Inc. 6
January 2014

13. Order Automation Value Creation / Definition
Quantifying the Values
• Minimal Order Error Rates
• Latency - Order Entry - any manual steps
• Manual effort to reach you = a cost for your
customer
o Do they pass this cost back in their pricing?
o Do they avoid working with you?
“Orders not processed through EDI are more time consuming with more
frequent errors. On sales orders, the errors lead to fulfillment issues; and
in procurement, the errors lead to greater time in invoice reconciliation.”
EDI: Workhorse of the Value Chain by Lora Cecere. 20 November 2013.

14. Order Automation Value Creation / Definition
Quantifying the Values
• Value Calculators
o Elemica’s
o Industry
o Your own
Engaging the Business
Internal Challenges to Adoption

15. Best Practices

16. Organizational Change Behavior
Lessons Learned
• Allow orders to flow without an Automatic Block
• Risk is managed
• Barriers to reporting OTC Automation
Benchmarking Against Your Peers
• Sharing of message automation rates
Order Automation Best Practices

17. Discussion

18. Appendix

19. Order Automation
Best Practices
IT leaders are often now
thrust into the role of
“Business Change Agents”
• Meet a barrage of new
ambiguous, disruptive forces
• Measure impact, establish
culture to rapidly adjust to
change initiatives
• “Do IT better”with increased
communication and
transparency
Organizational Change Behavior
Source: Gartner: Agenda Overview for Business Process Management, 2014.

20. eBiz Metrics - Suggested
Reading List
Source Published Author Title
Gartner 16-Sep-13 Paul Lord 2013 Strategic Road Map for Managing and Fulfilling
Demand in Chemical Supply Chains
Stanford Graduate
School of Business
Mar-13 Barchi Gillai
Tao Yu
B2B Managed Services – Business Value and Adoption
Trends
PIDX International,
Houston Conference
4-Apr-13 Gary Neights PIDX Standards: History, Value, and Cross Industry Supply
Chain Automation: Business Problems Fixed by
Automation; Value of Automation
U.S. Census Bureau 10-May-12 U.S. Department of
Commerce, U.S.
Census Bureau
E-Stats
AMR Research Nov-09 Paul Lord Why Touch an Order? Bayer MaterialScience Knows
Better
Aberdeen Group Jun-11 B2B Integration and Collaboration: Strategies for Building
a ROI Business Case
Gartner 22-Aug-11 Jessica O’Brian Supply Chain Excellence: Improving Order Fulfillment for
Customer Service and Working Capital Gains
Supply Chain Insights 20-Nov-13 Lora Cecere EDI: Workhorse of the Value Chain (A closer Look at B2B
Connectivity Benchmarks in the Extended Supply Chain)