5. › kerafruit | keratin & multi-fruit acid complex
› glyoxylic acid
› cysteamine
• formol free
• thio free
• paraben free
• salt free
• sulfate free
• hypoalergenic perfume
FREE formula
Advanced formulation. Main active components
6. Main hair composition: proteins
Main proteins: keratin
Keratin is composed of amino acids.
These amino acids form a cross-linked
twisted chain: “alfa-helix”.
This chain is joined by BONDS.
The bonds give the permanent shape to
the hair.
Alfa-helix
Microfibres
Macrofibres
Cortex
Medula
Cuticle
Advanced formulation. Hair shape and bonds.
volume straight waves
7. There are mainly 3 types of bonds:
Hydrogen Bond (soft)
responsible for 5% of shape
Salt Bond (resistant)
responsible for 35% of shape,
elasticity and strength
Disulfide or Cystine Bond (very resitant)
responsible for 65% of shape,
elasticity and strength
S
S
O
O
Advanced formulation. Hair shape and bonds.
volume straight waves
8. Kerafruit will treat and reconstruct the hair
and help to weaken and soften the bonds
by its acid compound and ionic action.
Glyoxylic acid and Cysteamine will
soften and undo the bonds, so we can
rebuild the bonds in the desired perma-
nent long lasting shape: straight, wavy or
with volume.
Hair treated & healthy, in the desired
long lasting shape: STRAIGHT, WAVY
or with VOLUME
1 original shape
2 softened and undone bonds
3 new bonds, new shape.
Advanced formulation. Hair shape and bonds.
1 2 3
volume straight waves
9. _____
Deep cleansing shampoo. Pre-shampoo for technical services: straighten-
ing, waving and volume treatment. Eliminates residues, softens and pre-
pares the cuticle. Alkaline formula (pH 7,7 – 8,0)
_____
Type of Hair: All hair types. Pre-shampoo for technical services.
Usage: Apply onto wet hair gently. Wash the hair two or three times according to the resistance of the
hair. Leave in for 2 or 3 minutes.
Fragance: Candy Crash. Hypoallergenic.
Presentation: 1000 ml e 33.8 fl oz
Units per box: 6
keratin detox shampoo
MasterKer M12
MasterKer M12 keratin detox shampoo
10. Softclean Surfactant
Hydrolyzed Keratin
Powerful yet mild surfactant produced
from a natural fatty acid and the amino
acid sarcosine. This mild surfactant cleans
the hair in a soft way with good foaming
properties.
Protein rich in amino-acids (specially rich
in Cysteine).
Great affinity with the hair and extreme
conditioning and repairing power. Prop-
erties linked to hair: elasticity, resistance,
high water absorption, electrostatic prop-
erties.
The combination of this mild surfactant
and the alkali nature of the formulation
(pH =7,7 – 8), obtains a deep and gentle
cleansing of the hair eliminating all the im-
purities of it and preparing the cuticle to
future technical treatments.
Hair protected, repaired and conditioned.
Strengthening of weak or fragile hair.
Improvement of hair vitality and ease of
combing.
ACTIVE INGREDIENT ACTION BENEFIT
MasterKer
M12
MasterKer M12 keratin detox shampoo
12. _____
Volumizing and body maker keratin shampoo. Provides moisture, strength
and resistance to breakage. Frizz control.
_____
Type of Hair: Specially for fine hair, wavy and curly hair. For dry or damaged hair and chemically treated
hair that needs deep moisture.
Usage: Apply onto wet hair massaging gently, leave for 1 or 2 minutes and rinse. Repeat if necessary.
Fragance: Candy Crash. Hypoallergenic.
Presentation: 250 ml e 6.8 fl oz & 1000 ml e 33.8 fl oz
Units per box: 6
keratin volume shampoo
MasterKer M22
MasterKer M22 keratin volume shampoo
13. Cationic Volume Polymer
Hydrolyzed Keratin
Pro-vitamin B5
D-Pantenol
Extract of quaternised starch
Sticks through electrostatic attraction and
neutralise the hair’s static electricity. Its
high molecular weight forms a film over
the cuticle enhancing more volume.
Protein rich in amino-acids (specially rich
in Cysteine).
Great affinity with the hair and extreme
conditioning and repairing power. Prop-
erties linked to hair: elasticity, resistance,
high water absorption, electrostatic prop-
erties.
High hair affinity. Builds a flexible resistant
film around the hair.
Forms a protective film on the cuticle of
the hair.
Adheres to the hair and neutralises electric
charge
Improves the volume and vitality of the hair.
Conditions the hair, providing softness and
making it easier to comb and style.
Hair protected, repaired and conditioned.
Strengthening of weak or fragile hair.
Improvement of hair vitality and ease of
combing.
Improves the hair resistance to breakage.
Maintains natural shine and healthy look of
hair, providing body and volume.
Repairs damaged hair and makes styling
easier without weighing it down. Shiny,
conditioned hair.
ACTIVE INGREDIENT ACTION BENEFIT
MasterKer
M22
MasterKer M22 keratin volume shampoo
14. _____
Multi-action volumizing intense keratin hair mask, with VoluMax, vegetable
proteins and pantenol. All in one. Leave-in treatment. Specially for fine hair,
wavy and curly hair.
_____
Type of Hair: Specially for fine hair, wavy and curly hair. For dry or damaged hair and chemically treated
hair that needs deep moisture.
Usage: Spray onto towel-dried hair or dry hair, spray according to the porosity and length of the hair. Do
not rinse.
Fragance: Candy Crash. Hypoallergenic.
Presentation: 150 ml e 5.1 fl oz
Units per box: 6
keratin volume mask
MasterKer M10
MasterKer M10 keratin volume mask
15. keratin volume mask
MasterKer M10
MasterKer M10 keratin volume mask
_____
Multi benefits total action:
1. adds body and volume
2. repairs damaged and dry hair
3. frizz control
4. thermal protection for dryers
5. provides shine
6. silkiness and smoothness
7. real detangling and easier brushing
8. split ends prevention
9. maintains hair style longer
10. UV-B filter hair color protector
16. VoluMax
Volume CP
PolyCareW
Hydrolyzed Wheat Protein + Silane
Polymer
Hydrolyzed Keratin
Pro-vitamin B5
D-Pantenol
Filter UV-B
Multi-polymeric structure that forms a
complex protective and conditioning film
on the hair .
Polymeric structure of vegetable protein,
reacts to heat forming a cross-links con-
ditioning and protective thermal network.
Highly substantive conditioning agent and
moisture retentive.
Protein rich in amino-acids (specially rich
in Cysteine).
Great affinity with the hair and extreme
conditioning and repairing power. Prop-
erties linked to hair: elasticity, resistance,
high water absorption, electrostatic
properties.
High hair affinity. Builds a flexible resistant
film around the hair.
Absorbs UV rays
Provides extra volume and curl definition
on both natural and chemically treated
hair.
Hair conditioned and repaired. Enhances
hair gloss and smoothness.
Thermal protection against styling and
heating tools (blow drying, ironing).
Hair protected, repaired and conditioned.
Strengthening of weak or fragile hair.
Improvement of hair vitality and ease of
combing.
Improves the hair resistance to breakage.
Maintains natural shine and healthy look of
hair, providing body and volume.
Protects hair from sun radiation.
Excellent colour protection.
ACTIVE INGREDIENT ACTION BENEFIT
MasterKer
M10
MasterKer M10 keratin volume mask
17. _____
Volumizing system with keratin and multi-fruit acid. Long lasting volume and
body hair treatment. Professional kit.
_____
Type of Hair: Specially for fine hair.
Fragance: Fresh Green Pear. Hypoallergenic.
Presentation: M50.1 kerafruit volume lotion & M50.2 kerafruit neutralizer / 150 ml e 5.1 fl oz
Units per box: 6
kerafruit volumizer
MasterKer M50
MasterKer M50 kerafruit volumizer
18. Cysteamine HCI
Kerafruit
Keratin + multi-fruit acid complex
Hydrolyzed Keratin
Multi-fruit complex
5 botanic extracts: bilberry, sugar cane, sug-
ar maple, orange, lemon.
Keratinic compound with high affinity to
hair due to its similar structure and pH.
Develops the straightening action in a gen-
tle way, softens and weakens the bonds
without breaking them.
Protein rich in amino-acids (specially rich
in Cysteine).
Great affinity with the hair and extreme
conditioning and repairing power. Prop-
erties linked to hair: elasticity, resistance,
high water absorption, electrostatic prop-
erties.
Provide a high content of natural Alpha
Hydroxy Acids (AHAs), which are great
moisturisers for hair and scalp.
The acid pH seals naturally the cuticle of
the hair by electrostatic attraction.
Excellent conditioning action.
Natural gentle curls, elastic waves with
movement and volume.
Healthy hair, respected and protected.
Hair protected, repaired and conditioned.
Strengthening of weak, fine or fragile hair.
Improvement of hair vitality and ease of
combing.
Shiny, soft and conditioned hair.
ACTIVE INGREDIENT ACTION BENEFIT
MasterKer
M50
MasterKer M50 kerafruit volumizer
20. Phase 1
Hair preparation
• Wash with M12 keratin detox shampoo
• Exposing time 2- 3 minutes.
• Rinse out and towel dry.
Phase 2
Hair setup and volumizing
• Wrap the hair on rods, L or XL size, with-
out tension.
• Apply 50.1 kerafruit volume lotion until all
roads are completely soaked.
• Cover the head with film or plastic cap.
• Apply dry heat and leave in of for:
Sensible hair
20 minutes + heat
Resistant hair
40 minutes + heat
• Rinse completely with warm water and
towel dry carefully all the rods.
Phase 3
Final neutralisation
• Shake the bottle of 50.2 kerafruit neutral-
iser and proceed to spray on every rod.
• Leave in for 10 minutes.
Remove the rods without pulling the hair.
• Apply 50.2 kerafruit neutraliser on the
ends of the hair and massage.
• Leave in for 10 minutes.
• Rinse completely for some minutes with
warm water and towel dry carefully.
Volume process done!
Styling & Maintenance
M10 keratin volume mask
M22 keratin volume shampoo
Important advice
• Do not use on hair that has been bleached
or treated with henna or metallic pigments.
• Do not wash the hair in the next 72 hours
after applying the treatment.
• Do not color the hair or bleach until one
week after applying the waving treatment.
MasterKer volume theraphy steps
22. _____
Keratin & multi-fruit acid hair smoother. Natural long-lasting curl remover
system. Reduces the volume of curls and removes frizz. Strengthens and
reconstructs the hair fibre improving its resistance. Smooth, soft and healthy
hair. Professional kit.
_____
Type of Hair: Sensitive or fragile hair.
Fragance: Fresh Green Pear. Hypoallergenic.
Presentation: M60.1 kerafruit relaxing lotion & M60.2 keratin sealer / 150 ml e 5.1 fl oz
Units per box: 6
kerafruit relaxer
MasterKer M60
MasterKer M60 kerafruit relaxer
23. Glyoxylic Acid
Kerafruit
Keratin + multi-fruit acid complex
Hydrolyzed Keratin
Multi-fruit complex
5 botanic extracts: bilberry, sugar cane, sug-
ar maple, orange, lemon.
Reduces the volume and strengthens pro-
tein fibres of keratin by developing new
bonds giving a semi-permanent modifica-
tion of the structure of the hair fibre. Re-
duces fly-away. Softens and weakens the
bonds without breaking them.
Protein rich in amino-acids (specially rich
in Cysteine).
Great affinity with the hair and extreme
conditioning and repairing power. Prop-
erties linked to hair: elasticity, resistance,
high water absorption, electrostatic prop-
erties.
Provide a high content of natural Alpha
Hydroxy Acids (AHAs), which are great
moisturisers for hair and scalp.
The acid pH seals naturally the cuticle of
the hair by electrostatic attraction.
Excellent conditioning action.
Long lasting straight hair with extra shine
and vitality.
Protected, moisturized and deep restruc-
tured hair.
Hair protected, repaired and conditioned.
Strengthening of weak, fine or fragile hair.
Improvement of hair vitality and ease of
combing.
Shiny, soft and conditioned hair.
ACTIVE INGREDIENT ACTION BENEFIT
MasterKer
M60
MasterKer M60 kerafruit relaxer
25. Phase 1
Hair preparation
• Wash with M12 keratin detox shampoo.
• Exposing time 2- 3 minutes.
• Rinse out and towel dry.
• Remove excess of water using a hair-
dryer.
• Divide the hair into 4 section.
Phase 2
Apply the relaxing lotion
• Apply M60.1 kerafruit relax lotion gener-
ously to strands of 1cm wide, starting by
the nape.
• Massage and comb the hair downwards,
keeping it straight in an upright position.
• Cover the head with film.
• Apply dry heat and leave in:
Sensible hair
30 minutes + heat
Resistant hair:
60 minutes + heat
• After the exposure time, use a comb
and brush downwards. Then dry the hair
completely.
• Divide the hair into 4 sections. Take
strands of 3 cm wide from each section
and straighten with the flat iron (temper-
ature will vary from 180°C to 230°C de-
pending on the resistance of each type of
hair). Iron each strand about 5 times.
• Rinse the hair with warm water and towel
carefully.
Phase 3
Apply the thermal sealer
• Apply M60.2 keratin sealer generously
from roots to ends, strand by strand, mas-
saging with the hands.
• Dry the hair completely with the hairdry-
er, without using a comb.
• Divide the hair into 4 sections. Take
strands of 3 cm wide from each section and
proceed to straighten with the hair iron (the
temperature will vary from 180°C to 230°C
depending on the resistance of each type
of hair). Iron each strand about 5 times.
Relaxing process done!
Maintenance
K12 keratin shampoo
K10 keratin total mask
K15 argan mystic oil
Important advice
• Do not apply on scalp.
• Do not use on hair that has been treated
with henna or metallic pigments.
• Do not wash the hair, use hair grips,
bows, braids, etc., in the next 24 hours
after applying the treatment.
• Do not color the hair or bleach in the next
72 hours after applying the treatment.
• It is recommended to apply the hair relax-
ing treatment M60 kerafruit relaxer before
coloring the hair, otherwise it may lighten
the hair tone.
• Follow the same procedure in subsequent
applications.
SUBSEQUENT APPLICATIONS:
Follow the same procedure.
The natural formulation of M60 kerafruit
relaxer allows subsequent applications
and retouch if necessary after 24 hours
from the first application.
If maintenance is carried correctly and if it is
necessary, a second treatment can be ap-
plied 2 months after the first application. In
this way, the lasting and performance will
be strengthened and improved.
MasterKer relaxing theraphy steps
26. _____
Keratin & multi-fruit acid hair straightener. Permanent straightening system.
Removes curls and volume achieving a long lasting permanent straight hair.
Strengthens and reconstructs the hair fibre improving its resistance. Straight,
soft and healthy hair. Professional kit.
_____
Type of Hair: Resistant or difficult hair.
Fragance: Fresh Green Pear. Hypoallergenic.
Presentation: M70.1 kerafruit straightener & M70.2 keratin neutraliser / 100 ml e 3.4 fl oz
Units per box: 6
kerafruit straightener
MasterKer M70
MasterKer M70 kerafruit straightener
27. Cysteamine HCI
Kerafruit
Keratin + multi-fruit acid complex
Hydrolyzed Keratin
Multi-fruit complex
5 botanic extracts: bilberry, sugar cane, sug-
ar maple, orange, lemon.
Keratinic compound with high affinity to
hair due to its similar structure and pH.
Develops the straightening action in a gen-
tle way, softens and weakens the bonds
without breaking them.
Protein rich in amino-acids (specially rich
in Cysteine).
Great affinity with the hair and extreme
conditioning and repairing power. Prop-
erties linked to hair: elasticity, resistance,
high water absorption, electrostatic prop-
erties.
Provide a high content of natural Alpha
Hydroxy Acids (AHAs), which are great
moisturisers for hair and scalp.
The acid pH seals naturally the cuticle of
the hair by electrostatic attraction.
Excellent conditioning action.
Long lasting straight hair.
Shiny protected and moisturized hair.
Hair protected, repaired and conditioned.
Strengthening of weak, fine or fragile hair.
Improvement of hair vitality and ease of
combing.
Shiny, soft and conditioned hair.
ACTIVE INGREDIENT ACTION BENEFIT
MasterKer
M70
MasterKer M70 kerafruit straightener
29. Phase 1
Hair preparation
• Wash with M12 keratin detox shampoo.
• Exposing time 2- 3 minutes.
• Rinse out and towel dry.
• Remove excess of water using a hair-
dryer.
• Divide the hair into 4 section.
Phase 2
Apply the straightening
• Apply M70.1 kerafruit straightener gen-
erously to strands of 1cm wide, starting by
the nape.
• Massage and comb the hair downwards,
keeping it straight in an upright position.
• Cover the head with film.
• Apply dry heat and leave in:
Sensible hair
30 minutes + heat
Resistant hair:
60 minutes + heat
• Carry out the knot test 15 minutes after
the application and then every 5 minutes.
If the knot easily comes undone, the hair
needs more time. Otherwise, the exposure
time is enough.
• After the exposure time, rinse completely
with warm water and towel dry carefully.
• Use the hairdryer to remove dampness
up to 90%.
Phase 3
Neutralisation
• Divide the hair into 4 sections.
• Apply M70.2 keratin neutralizer gener-
ously from roots to ends, strand by strand,
massaging with the hands.
• Comb the hair downwards, keep it
straight in an upright position.
• Leave on for 20 minutes as exposure
time to process.
• Rinse completely with warm water and
towel dry carefully.
• Use the hairdryer to remove dampness
up to 90%.
Phase 4
Finalisation
• Apply generously K10 keratin total
mask with thermal protection over the
whole hair.
• Divide the hair into 4 sections. Take
strands of 3 cm wide from each section
and proceed to straighten with the flat
iron (the temperature will vary from 180°C
to 230°C depending on the resistance of
each type of hair).
Straightening process done!
Maintenance
K12 keratin shampoo
K10 keratin total mask
K15 argan mystic oil
MasterKer straightening theraphy steps
30. MasterKer straightening theraphy steps
Important advice
• Do not apply on scalp.
• Do not use on hair that has been
bleached or treated with henna or metallic
pigments.
• Do not use on brittle hair.
• Do not wash the hair in the next 72 hours
after applying the treatment.
• Do not use hair grips, bows, braids, etc.,
in the next 72 hours after applying the
treatment.
• Do not color the hair or bleach until one
week after applying the straightening
treatment.
• It is recommended to apply the hair re-
laxing treatment M70 kerafruit straightener
before colouring the hair, otherwise it may
lighten the hair tone.
• If the hair where we want to apply M70
kerafruit straightenr is too damaged or
brittle, we can carry a total repair treatment
previously with HydraKer K11 keratin hair
botox.
SUBSEQUENT APPLICATIONS:
• Follow the same procedure.
• If maintenance is carried correctly and if
it is necessary, a second treatment can be
applied 3 months after the first application.
In this way, the lasting and performance
will be strengthened and improved. In this
case, apply only to virgin hair (the new virgin
area of the roots).
32. _____
Curl activator moisturizing balm cream. Defines curls and waves with long
lasting effect. Shine, frizz control and memory effect.
_____
Type of Hair: For wavy and curly hair.
Fragance: Candy Crash. Hypoallergenic.
Presentation: 100 ml e 3.4 fl oz
Units per box: 6
keratin curl rider
MasterKer M33
MasterKer M33 keratin curl rider
33. CurlMax Polymers
Hydrolyzed Keratin
Pro-vitamin B5
D-Pantenol
Memory effect that provides long lasting
curl retention.
Anti-frizz effect, keeps the waves and curls
well defined.
Flexible polymers that do not break, thus
without flaking and providing soft touch.
Great hair affinity.
Protein rich in amino-acids (specially rich
in Cysteine).
Great affinity with the hair and extreme
conditioning and repairing power. Proper-
ties linked to hair: elasticity, resistance, high
water absorption, electrostatic properties.
High hair affinity. Builds a flexible resistant
film around the hair.
Long lasting defined waves and curls.
Flexible and soft touch curls, without
flakes. Easy to style and brush.
Hair protected, repaired and conditioned.
Strengthening of weak, fine or fragile hair.
Improvement of hair vitality and ease of
combing.
Improves the hair resistance to breakage.
Maintains natural shine and healthy look of
hair, providing body and volume.
ACTIVE INGREDIENT ACTION BENEFIT
MasterKer
M33
MasterKer M33 keratin curl rider
34. _____
Keratin & multi-fruit acid waving system. Soft curls. Natural defined elastic
curls, vitality and texture. Strengthens and reconstructs the hair fibre improv-
ing its resistance. Professional kit.
_____
Type of Hair: Sensitive or fragile hair.
Fragance: Fresh Green Pear. Hypoallergenic.
Presentation: M80.1 kerafruit wave lotion & M80.2 kerafruit neutralizer / 150 ml e 5.1 fl oz
Units per box: 6
kerafruit waver sensitive
MasterKer M80
MasterKer M80 kerafruit waver sensitive
35. Cysteamine HCI
Kerafruit
Keratin + multi-fruit acid complex
Hydrolyzed Keratin
Multi-fruit complex
5 botanic extracts: bilberry, sugar cane, sug-
ar maple, orange, lemon.
Keratinic compound with high affinity to
hair due to its similar structure and pH.
Develops the waving action in a gentle
way, softens and weakens the bonds with-
out breaking them.
Protein rich in amino-acids (specially rich
in Cysteine).
Great affinity with the hair and extreme
conditioning and repairing power. Prop-
erties linked to hair: elasticity, resistance,
high water absorption, electrostatic prop-
erties.
Provide a high content of natural Alpha
Hydroxy Acids (AHAs), which are great
moisturisers for hair and scalp.
The acid pH seals naturally the cuticle of
the hair by electrostatic attraction.
Excellent conditioning action.
Natural curls, elastic waves .
Protected and moisturized hair.
Hair protected, repaired and conditioned.
Strengthening of weak, fine or fragile hair.
Improvement of hair vitality and ease of
combing.
Shiny, soft and conditioned hair.
ACTIVE INGREDIENT ACTION BENEFIT
MasterKer
M80
MasterKer M80 kerafruit waver sensitive
37. Phase 1
Hair preparation
• Wash with M12 keratin detox shampoo.
• Exposing time 2- 3 minutes.
• Rinse out and towel dry.
Phase 2
Hair setup and waving
• Apply following the direct or indirect
waving technique according to the length
of the hair.
• Apply M80.1 kerafruit wave lotion on
each strand and then wrap the hair on
rods without tension.
• Afterwards, apply again the wave lotion
rod by rod and make sure all roads are
completely soaked.
• Cover the head with film.
• Apply dry heat and leave in:
Sensible or fragile hair
20 – 30 minutes + heat
• Check the curl every 5 minutes.
• Rinse completely with warm water and
towel dry carefully all the rods to remove
the excess of water.
Phase 3
Final neutralisation
• Shake the bottle of neutralising lotion
and proceed to apply kerafruit neutralizer
on every rod.
• Keep a small quantity of neutralizing lo-
tion to be applied on hair after unwrapping.
• Leave in for 10 minutes.
• Remove the rods without pulling the hair.
• Apply the remaining neutralizing lotion
on the ends of the hair and massage.
• Leave in for 10 minutes.
• Rinse completely for some minutes with
warm and towel dry.
Waving process done!
• Apply the curl activator cream M33 kera-
tin curl rider and proceed with the desired
styling.
Maintenance:
M22 keratin volume shampoo
M10 keratin volume mask
M33 keratin curl rider.
Important advice
• Examine the hair and verify its elasticity,
porosity and breaking point. Do not use on
brittle hair.
• Do not use on hair that has been
bleached or treated with henna or metallic
pigments
• Do not wash the hair in the next 72 hours
after applying the treatment.
• Do not color the hair or bleach until one
week after applying the waving treatment.
MasterKer sensitive waving theraphy steps
38. _____
Keratin & multi-fruit acid waving system. Curls with body. Natural well-de-
fined elastic curls, vitality and texture. Strengthens and reconstructs the hair
fibre improving its resistance. Professional kit.
_____
Type of Hair: Resistant or difficult hair.
Fragance: Fresh Green Pear. Hypoallergenic.
Presentation: M90.1 kerafruit wave lotion & M90.2 kerafruit neutralizer / 150 ml e 5.1 fl oz
Units per box: 6
kerafruit waver resistant
MasterKer M90
MasterKer M90 kerafruit waver resistant
39. Cysteamine HCI
Kerafruit
Keratin + multi-fruit acid complex
Hydrolyzed Keratin
Multi-fruit complex
5 botanic extracts: bilberry, sugar cane, sug-
ar maple, orange, lemon.
Keratinic compound with high affinity to
hair due to its similar structure and pH.
Develops the waving action in a gentle
way, softens and weakens the bonds with-
out breaking them.
Protein rich in amino-acids (specially rich
in Cysteine).
Great affinity with the hair and extreme
conditioning and repairing power. Prop-
erties linked to hair: elasticity, resistance,
high water absorption, electrostatic prop-
erties.
Provide a high content of natural Alpha
Hydroxy Acids (AHAs), which are great
moisturisers for hair and scalp.
The acid pH seals naturally the cuticle of
the hair by electrostatic attraction.
Excellent conditioning action.
Natural curls, elastic waves .
Protected and moisturized hair.
Hair protected, repaired and conditioned.
Strengthening of weak, fine or fragile hair.
Improvement of hair vitality and ease of
combing.
Shiny, soft and conditioned hair.
ACTIVE INGREDIENT ACTION BENEFIT
MasterKer
M90
MasterKer M90 kerafruit waver resistant
41. Phase 1
Hair preparation
• Wash with M12 keratin detox shampoo.
• Exposing time 2- 3 minutes.
• Rinse out and towel dry.
Phase 2
Hair setup and waving
• Apply following the direct or indirect
waving technique according to the length
of the hair.
• Apply M80.1 kerafruit wave lotion on
each strand and then wrap the hair on
rods without tension.
• Afterwards, apply again the wave lotion
rod by rod and make sure all roads are
completely soaked.
• Cover the head with film.
• Apply dry heat and leave in:
Resistant or difficult hair
20 – 40 minutes + heat
• Check the curl every 5 minutes.
• Rinse completely with warm water and
towel dry carefully all the rods to remove
the excess of water.
Phase 3
Final neutralisation
• Shake the bottle of neutralising lotion
and proceed to apply kerafruit neutralizer
on every rod.
• Keep a small quantity of neutralizing lo-
tion to be applied on hair after unwrapping.
• Leave in for 10 minutes.
• Remove the rods without pulling the hair.
• Apply the remaining neutralizing lotion
on the ends of the hair and massage.
• Leave in for 10 minutes.
• Rinse completely for some minutes with
warm and towel dry.
Waving process done!
• Apply the curl activator cream M33 kera-
tin curl rider and proceed with the desired
styling.
Maintenance:
M22 keratin volume shampoo
M10 keratin volume mask
M33 keratin curl rider.
Important advice
• Examine the hair and verify its elasticity,
porosity and breaking point. Do not use on
brittle hair.
• Do not use on hair that has been
bleached or treated with henna or metallic
pigments
• Do not wash the hair in the next 72 hours
after applying the treatment.
• Do not color the hair or bleach until one
week after applying the waving treatment.
MasterKer resistant waving theraphy steps
42. ERAYBA COSMETICS, S.A.
BARCELONA (SPAIN) | T (+34) 93 771 46 89 | F (+34) 93 771 33 39
export@erayba.com / erayba@erayba.com | www.erayba.com
T H I N K H A I R . T H I N K B E A U T Y .
MasterKer
TECHNICAL SHAPE