The document discusses Emma and Kym's evaluation presentation of their short film "7 Deadly Sins" and related marketing materials. Their research informed both the film and ancillary tasks like a magazine and poster. Feedback from target audiences helped shape the project. They utilized various technologies and were creative in presenting their work, such as through blogs, photos, and PowerPoints. While some aspects didn't go exactly to plan, they overcame challenges and believe their final film and marketing were successful overall.
6. Ancillary Tasks The combination of both the ancillary tasks and the film product work really well together and are very effective. The poster and magazine help to gain publicity for the film making the audience want to watch the film after seeing the ancillary tasks. The magazine was used to review what the film was about and give the reader a small insight on what the film is about. The magazine conventions also help the audience to want to watch, such as the ratings the film is given. The magazine is also used to give an insight into the creation of the film, by showing this it will make the audience interested about the film. The poster is used to show the audience again an insight into the film through the use of photos and the tagline. These both help to gain the audiences attention. Together the poster and magazine are used to entice the audience to want to watch the film through what they have seen and what they have read.
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10. We researched in to advertisement and what campaigns big blockbuster films use.
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13. Such as page numbers, website, backstage photos and more.
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16. The main creative thing we did was to put all our work on to a blog.
17. By having it on a blog it makes it more interesting as you can have a background image to see and can upload anything onto the blog.
18. Also it is more accessible to read, as you can see it from any phone with internet or computer.
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20. We used digital cameras to present our work, so we can capture all the backstage action for people to see and show how we have created the film.
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22. We used many different types of media to help us create, plan, research and evaluate our short film; in fact I don’t think we used anything that wasn’t modern technology with the exception of paper and pens.
23. Computers became our best friends and so did our blogs that we made on blogger.com. We kept, typed, created, embedded codes and analysed everything on our blogs. We scanned in pictures of mind maps, storyboards and other work we had done, used publisher to create our poster and mini picture diary, as well as our original marketing questionnaire.
24. Obviously we used Microsoft to type everything up first before pasting it onto our blogs and used PowerPoint to create more interesting evaluations, research and analysis.
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26. When we did work at home, we would go on Facebook chat or msn so we could stay in contact with each other during work and also use our mobiles.
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28. We did try and overcome these by scheduling into our production calendar and shooting and acting schedule other filming days.
29. Apart from a few issues like that we believe the planning process went really well.
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31. Although there are small changes we would like to make to it if we had the chance to improve or remake it such as: the running scenes, the fact that we could only find one person to play two roles, possible costume changes, the end credits and small continuity errors.
32. We realise now that we did everything we possibly could in the time that we had.
33. We both think we have worked hard to get our blogs and film up to a high standard and hope it is enough for us to receive good grades for this coursework unit. We are happy with our poster and wouldn’t make any changes to it.
34. We wanted the poster to be simple, but with enough information to intrigue teenagers, we wanted it to have an air of mystery.
35. We are also happy with our magazine review, we think it looks like a proper online blog magazine and we got to use the other photo that we edited for the poster (so thankfully it didn’t go to waste).
36. We tried to keep a theme running through the film, poster and magazine.