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How Can Social Networking  Help Enhance My Business?
Presented by: ,[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Developed by: ,[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Workshop Goals ,[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
What This Workshop Is Not: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Introductions ,[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
A World Online:  Basics Before Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
What Is Social Media? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
What Is Social Media? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Why Do You Care? ,[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Who Uses Social Media? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Why Does Your Business Care? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
What Is Social Media? Interconnected © 2011 Women, Work & Community
Social Media Is Interconnected ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
What Is Social Media? Interactive © 2011 Women, Work & Community
Social Media Is Interactive ,[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
If You Build It, They Will Come? © 2011 Women, Work & Community
[object Object],© 2011 Women, Work & Community
Drive Your Content © 2011 Women, Work & Community
Stay Current ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Your Marketing Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Your Marketing Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
© 2011 Women, Work & Community
Netiquette ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Social Media Exercise ,[object Object],© 2011 Women, Work & Community
Newsworthy Networking ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
In-depth: Social Media Applications © 2011 Women, Work & Community
Facebook Business or Personal? © 2011 Women, Work & Community
Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Facebook ,[object Object],© 2011 Women, Work & Community
Twitter ,[object Object],[object Object],© 2011 Women, Work & Community
Twitter ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Twitter ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Twitter ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Twitter ,[object Object],© 2011 Women, Work & Community
Blogging ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Blogging ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Blogging ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Blogging ,[object Object],© 2011 Women, Work & Community
Are You Out There? © 2011 Women, Work & Community
Can I Find You? © 2011 Women, Work & Community
Search Engine Optimization (SEO) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Search Engine Optimization (SEO) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Media-Rich Tools & Technology © 2011 Women, Work & Community
Media-Rich Tools & Technology ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Media-Rich Tools & Technology ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Connecting to Traditional Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Input: Receptive Use © 2011 Women, Work & Community
Social Media Scenarios ,[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Output: Find Your Voice! © 2011 Women, Work & Community
Your Social Media Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Wrap Up ,[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Thank You! ,[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community
Need More Help? ,[object Object],[object Object],[object Object],[object Object],© 2011 Women, Work & Community

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How Social Media Can Help Enhance Your Business

Notes de l'éditeur

  1. Sources: http://www.dreamgrow.com/tag/facebook-market-share-2011/; http://www.businessinsider.com/chart-of-the-day-how-many-users-does-twitter-really-have-2011-3
  2. Sources: http://www.internetworldstats.com/am/us.htm, http://www.comscoredatamine.com/2011/01/average-time-spent-online-per-u-s-visitor-in-2010/, http://blog.nielsen.com/nielsenwire/global/social-media-accounts-for-22-percent-of-time-online/
  3. Source: http://www.pewinternet.org/Reports/2010/Older-Adults-and-Social-Media/Report.aspx
  4. Sources: http://techcrunch.com/2010/03/08/forrester-forecast-online-retail-sales-will-grow-to-250-billion-by-2014/, http://thenextweb.com/socialmedia/2010/09/21/evidence-that-social-media-really-does-drive-sales/
  5. Image from http://sivers.org/interactive-website, Derek Sivers 2007
  6. Source: http://geofflivingston.com/2011/02/20/civility-tonality-and-manners/ (Judith Martin, aka Miss Manners)
  7. Source: http://www.getrichslowly.org/blog/2011/01/22/blogging-a-demanding-task-with-few-rewards/
  8. Sources: http://www.socialmediaexaminer.com/ultimate-bloggers-guide-to-search-engine-optimization/,
  9. Sources: http://www.flyteblog.com/flyte/2011/01/magnetic-seo-what-electromagnets-can-teach-us-about-seo.html,
  10. Sources: http://www.flyte.biz/resources/newsletters/11/02-qr-code-marketing.php, http://azonmedia.com/qrcode-generator