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www.informatm.com                       5/17/2010    1
©Confidential
The Emergence of China




›   840m mobile subscriptions by end-2010
›   +1b mobile subscriptions by 2012
Size with similarities...


                            ›   Regional & global leader

                            ›   Macrocosm – mirror – for
                                ‘emerging markets’

                                ›   Economic

                                ›   Mobile Subscriptions

                                ›   3G

                                ›   Applications & Services
Economic Growth

    Real GDP Growth, 2005 - 2014




        Economist Intelligence Unit



›   Emerging market means high growth
›   Four largest emerging markets by population bear this out
Technology Growth
    Emerging vs Developed APAC Mobile Subscriptions, 2015
                                Developed
                                 Markets
                                   8%




                                            Emerging
                                             Markets
     Informa Telecoms & Media                 92%




›   3.9bn mobile subscriptions in APAC by 2015
›   92% will be in emerging markets; 77% ex-China & India
Technology Leadership…
    3G Subscriptions, APAC Top 10, 2010 - 2015




     Informa Telecoms & Media; figures do not include EVDO



›   7/10 top 3G markets to come from emerging markets
›   China will lead, but significant growth in South and Southeast Asia
›   Drivers: Cheaper devices, consumer aspirations, richer services
...Enables New Ideas and Innovation


›    Cheaper connectivity

›    Internet for newly connected…

›    …and a new Internet

›    Mobile markets

     ›   App Stores

     ›   New ways to connect

     ›   Productivity applications

     ›   Media for the masses
Make better business decisions

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Charles Moon - Informa - Ericsson Business Innovation Forum 2010 - China

  • 1. Make better business decisions www.informatm.com 5/17/2010 1 ©Confidential
  • 2. The Emergence of China › 840m mobile subscriptions by end-2010 › +1b mobile subscriptions by 2012
  • 3. Size with similarities... › Regional & global leader › Macrocosm – mirror – for ‘emerging markets’ › Economic › Mobile Subscriptions › 3G › Applications & Services
  • 4. Economic Growth Real GDP Growth, 2005 - 2014 Economist Intelligence Unit › Emerging market means high growth › Four largest emerging markets by population bear this out
  • 5. Technology Growth Emerging vs Developed APAC Mobile Subscriptions, 2015 Developed Markets 8% Emerging Markets Informa Telecoms & Media 92% › 3.9bn mobile subscriptions in APAC by 2015 › 92% will be in emerging markets; 77% ex-China & India
  • 6. Technology Leadership… 3G Subscriptions, APAC Top 10, 2010 - 2015 Informa Telecoms & Media; figures do not include EVDO › 7/10 top 3G markets to come from emerging markets › China will lead, but significant growth in South and Southeast Asia › Drivers: Cheaper devices, consumer aspirations, richer services
  • 7. ...Enables New Ideas and Innovation › Cheaper connectivity › Internet for newly connected… › …and a new Internet › Mobile markets › App Stores › New ways to connect › Productivity applications › Media for the masses