5/27/09 DWC+ Teleclass: Linked In For Beginners
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This presentation by Diane K. Danielson, CEO, Downtown Women's Club and Jennifer Taylor, Director of Footbridge Staffing was presented the Downtown Women's Club (http://www.downtownwomensclub.com) as part of their ongoing Teleclass series.
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5/27/09 DWC+ Teleclass: Linked In For Beginners
- 1. LinkedIn for Beginners & Job Hunters Diane K. Danielson Ceo, Downtown Women’s Club Jennifer Taylor Director, Footbridge Staffing 1
- 2. Profile Basics: Picture Status updates Complete titles Keywords Recommendations Connections Profile Basics 2
- 3. Websites • Edit these to show the actual name. Public Profile • Edit to include your name so that search engines can find you. Profile Basics 3
- 4. Blog Link Slideshare Google Presentation Applications 4
- 5. Inviting people to link: • Limited to people you know/intros to people your friends know. • Quality, not quantity • Always customize your invite • Rule of thumb: If you think you may need to contact them again in the future. • LinkedIn Open Networkers (LIONs) • Defer Facebook Friend requests Networking 5
- 6. Keeping Your Name Out There: • Updating your profile • Writing recommendations • Status updates • Adding presentations/links to white papers Interacting with others: • Groups • Answers Networking 6
- 7. Groups – join or start one 7
- 8. Answers – ask and answer 8
- 9. “LinkedIn is not just your profile, it’s your online portfolio.” - Jennifer Taylor A recruiter’s viewpoint 9
- 10. Three reasons recruiters use LinkedIn: • Knowledge seeking • Target recruiting • Networking (Groups) InMails v. Introductions • Recruiters use paid plans to be able to contact candidates without utilizing the “introduction”. • Strategy in targeting is key for reputable networking and referrals. A recruiter’s viewpoint 10
- 11. Help recruiters (and others) find you: • Complete your profile • Include all keywords, titles, certifications • Add in any blogs/slides/presentations that demonstrate your expertise • Create a public profile • Join industry groups A recruiter’s viewpoint 11
- 12. Build your own network • Start with those in your niche – at all career levels, and expand to include those you work with indirectly. • Seek out Recruiters who specialize in your niche space. • Target your network expansion to include where you’d “like to be” in your career. A recruiter’s viewpoint 12
- 13. Thank you Diane & Jennifer 13