Organizations today constantly face challenges in the area of data growth and management. While data is a valuable asset to every business, managing growing volumes of data is not an easy task. Although the goal is to make use of business data for better decision-making and improved performance, most often, improper management of data defeats the very purpose of storing data, and makes it a liability rather than an asset.

1. Integrating IBM Optim Data Management for Better Business Results
Organizations today constantly face challenges in the area of data growth and management. While
data is a valuable asset to every business, managing growing volumes of data is not an easy task.
Although the goal is to make use of business data for better decision-making and improved
performance, most often, improper management of data defeats the very purpose of storing data,
and makes it a liability rather than an asset. This is why strategic data management is of high
significance in the current business scenario.
Many leading industry experts have developed data management solutions to help enterprises
organize and manage data in a strategic fashion. However, not all data management solutions
address the data management challenges faced by enterprises. Some solutions merely add up to
the number of applications employed by the enterprise making it much more difficult to manage
data. The key is to adopt a solution that can integrate with the system and manage data efficiently
across multiple applications, without disrupting other activities.
IBM Optim data management solution does just this. It is a comprehensive data management
platform that can be completely integrated and can manage data efficiently, and make it available
at the right time in the required format, such that it can be used to make better business decisions
and can foster improved performance. IBM Optim helps manage data from requirements through
retirement to promote business driven governance.
But how does a business benefit from integrating IBM Optim data management with its overall
system? The answer lies in understanding the information integration and governance strategy.
With more interconnectivity, digital dependence and globalization, the quantity of digital data is
increasing manifold. However, with this growth the quality of information is often compromised.
Hence, in order to establish sustainable governance of information quality, to master the complete
lifecycle of information, to secure and protect privacy, and to establish standards across all types of
information projects, it is important to adopt a data management solution like IBM Optim that
offers a single platform where all the requirements are addressed , like IBM Optim data growth
management ,Optim data privacy , Optim test data management , etc.
It has often been noted that organizations which implement an information management strategy
have been able to realize better business results. They are better equipped to analyze new
information faster and to make timely decisions for achieving business goals within a small budget.
IBM Optim data management solution empowers organizations by offering them these unique
capabilities.