1. E-tailing in India
Some India
Specific
Growth Enablers
& Inhibitors
Arvind Singhal
27th February 2014

2. Key
Growth
Enabler
s

3. 1. Still Birth Of
Modern
Brick &
Mortar Retail
In India

4. 2. Increasing Time
Poverty In Metro /
Mini Metro And
Then
In Most Of Urban
India

5. 3. Rise In
Consumer
Aspirations And
Convergence Of
Consumer
Lifestyles Across
India

6. 4. Rapid Increase
In Penetration
Of Digital
Devices
Especially
Smart
Phones

7. 5. Sustained
High
Inflation

8. 6. Very Rich
Ecosystem Of
Relatively Young,
Brighter, And
More Ambitious
Entrepreneurs

9. Indian
E-tailing’s
Growth
Inhibitors

10. 1. Weak &
Inadequate Last
Mile Delivery
Infrastructure

11. 2. Unreal Consumer
Expectations Being
Created By Some Etailers To Acquire
Customers Or Boost
Top-line (And
Valuation)

12. 3. (Still) Limited
Access To
Financial Capital

13. 4. Poor Quality
(Speed & Reliability)
Of Data
Communication
Networks

14. Future Of
E-tailing
&
Some
Suggestions
For E-tailers
In India

15. Merchandise Retail Channel Share
Projections…
US$ 490 Billion
US$ 640 Billion
0.2
7
2
12
US$ 865 Billion
7
17
Pure Play E-tail
Modern Retail:
Brick & Mortar
92
2013
86
2018 (P)
76
2023 (P)
Independent
Retail

16. Some Suggestions …
• Take a pause and re-strategize using
learning from own experience and then
also the emerging competitive landscape
• Differentiate, and continue to focus on
maintaining differentiation from myriad
competitors (present and future)
• Put some focus on profitability too, while
building business and chasing revenue
growth
16

17. Thank You !
17

18. For Further Dialogue, Please Contact :
Arvind Singhal
Chairman,
Technopak Advisors (India)
T : (+91) 124 454 1111
E : arvind.singhal@technopak.com
Web : www.technopak.com