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Jacques Balducci
International Sales Director
Scripted Series : a reflection of our society
Abstract
Source: Eurodata TV Worldwide / Relevant Partners - All rights reserved 2
Eurodata TV Worldwide: a multidimensional expertise
A BUSINESS
CULTURE
ACCESS TO A
UNIQUE
VOLUME OF TV
DATA
3.7 BILLION+
POTENTIAL VIEWERS
100+
TERRITORIES
7,000+
CHANNELS
LONG-LASTING
RELATIONSHIPS
WITH WORLD
MEASUREMENT
INSTITUTES
THEMATIC
AD-HOC Tailor Made Services
Sources
T H E M A T I C
Sport Report Entertainment Report
Scripted Series ReportKids TV Report
Young Adult Report
C R O S S
S E C T O R
International
TV trends Multiscreen
One TV Year
In The World
3
What’s hot ?
Society issues in series
Scripted series consumption on TV
Summary
What will tomorrow be made of ?
4
Scripted series consumption on TV
1
Semi-national Co-production
6%
Imported
30%National
65%
Local series win viewers’ heart
Methodology: Figures based on Scripted Series Report 2015: Sept2014-Jun2015 / Prime time / Main channels only / Countries: Denmark, France, Germany, Israel, Italy, Netherlands, South Korea,
Spain, Sweden, Turkey, United Kingdom, USA Networks, Venezuela. Each country has the same weight and each channel is weighted depending on its audience and volume.
Source: Eurodata TV Worldwide / Relevant partners – All rights reserved 6
Scripted series
viewing in
prime time
Scripted series consumption on TV
100% 100%100% 100%
South Korea Turkey
% Hours % Viewing
87% 87%89%
67%
Venezuela Sweden
% Hours % Viewing
Source: Based on the 10 best performing programs in 2015 – 78 territories – OTVY in the world 2016
Source: Eurodata TV Worldwide / Relevant partners – All rights reserved
Scripted series consumption on TV
New series top the 2015 rankings
NEW
SERIES34%in the Top 10 of 78 territories
Rodina (Hatufim adaptation)
#10#2 #3
Uzalo TV
#1 11.2 m / 65.1% shr (SABC1)
5.7 m / 22.3% shr (FOX TV)
6.3 m / 26.5% shr (Rossiya 1)
1.4 m / 64.3% shr (NRK1)
#2 1.7 m / 33.5% shr (TVI)
Television
Surec Film AB Svensk Filmindustri / NRK Twentieth Century Fox Television
Distribution
7
What’s hot ?
2
What’s hot ?
Making history
9Source: Eurodata TV Worldwide / Relevant partners – All rights reserved
OTHER UPCOMING: The Black 22s (USA)…
Biopics
Bodo
Telewizja Polska S.A.
Global Screen
Rivals Forever :
The Sneaker Battle
Luisa Spagnoli
Rai Fiction
+39.3% shr vs
prime 4+ (TVP1)
+54.9% shr vs
prime 4+ (Rai 1)
Ex-onnelliset
Dionysos Films
What’s hot ?
Dramedies to picture family and people bond
10Source: Eurodata TV Worldwide / Relevant partners – All rights reserved
OTHER UPCOMING: Wanderlust (UK), Bonusfamiljen (Sweden)…
Family
Tetra Media Fiction/ La Pépinière
Irresponsable800 Words
All3Media International
Non dirlo al mio capo
Lux Vide / Rai Fiction
This is us
20th Century Fox TV
The Durrells
BBC Worldwide
+78.9% shr vs
prime 0+ (Seven)
+64.7% shr vs
prime 4+ (ITV)
+45% shr Premiere
vs prime 10+ (MTV3)
Society issues in series
3
Society issues in series
People facing their issues in nowadays society
Source: Eurodata TV Worldwide / Relevant partners – All rights reserved
SVT / Film Väst
#Hashtag
Lâcher prise
Encore Television
OTHER UPCOMING: WhenWe Rise (ABC), The House (Arte)
12
Kiara
Côte Ouest Audiovisuel
Boomerang
Encore Television / Contenu QMI
+45.8% shr vs
prime 2+ (TVA)
What will tomorrow be made of ?
4
What will tomorrow be made of ?
The rise of adaptations in Europe
14
Euope includes: Denmark, France, Germany, Israel, Italy, Netherlands, Poland, Spain, Sweden, Turkey, United Kingdom – World: + Argentina, Australia, Brazil, China, Egypt, Japan, South Korea,
United States – Same scope of channels – Only originals and adaptations taken into account
Source: Eurodata TV Worldwide / Relevant partners – All rights reserved
Countries that inspire Europe in 2015-2016
4% 5%5%
11%
% of adaptations among new
launches
Sept12-Jun13 Sept15-Jun16
A lot of upcoming adaptations in…
Key learnings
Social, political, economical issues influence this creation
The question of responsibility is at stake
Collective or individual responsibility to show a unique point of view of our
contemporary society
Europe: home of a booming original creation
15
Thank you for your attention!
Jacques Balducci
International Sales Director
jbalducci@eurodatatv.com
+33 1 47 58 94 34
16

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Society issues and adaptations shaping scripted TV trends

  • 1. Jacques Balducci International Sales Director Scripted Series : a reflection of our society Abstract
  • 2. Source: Eurodata TV Worldwide / Relevant Partners - All rights reserved 2 Eurodata TV Worldwide: a multidimensional expertise A BUSINESS CULTURE ACCESS TO A UNIQUE VOLUME OF TV DATA 3.7 BILLION+ POTENTIAL VIEWERS 100+ TERRITORIES 7,000+ CHANNELS LONG-LASTING RELATIONSHIPS WITH WORLD MEASUREMENT INSTITUTES
  • 3. THEMATIC AD-HOC Tailor Made Services Sources T H E M A T I C Sport Report Entertainment Report Scripted Series ReportKids TV Report Young Adult Report C R O S S S E C T O R International TV trends Multiscreen One TV Year In The World 3
  • 4. What’s hot ? Society issues in series Scripted series consumption on TV Summary What will tomorrow be made of ? 4
  • 6. Semi-national Co-production 6% Imported 30%National 65% Local series win viewers’ heart Methodology: Figures based on Scripted Series Report 2015: Sept2014-Jun2015 / Prime time / Main channels only / Countries: Denmark, France, Germany, Israel, Italy, Netherlands, South Korea, Spain, Sweden, Turkey, United Kingdom, USA Networks, Venezuela. Each country has the same weight and each channel is weighted depending on its audience and volume. Source: Eurodata TV Worldwide / Relevant partners – All rights reserved 6 Scripted series viewing in prime time Scripted series consumption on TV 100% 100%100% 100% South Korea Turkey % Hours % Viewing 87% 87%89% 67% Venezuela Sweden % Hours % Viewing
  • 7. Source: Based on the 10 best performing programs in 2015 – 78 territories – OTVY in the world 2016 Source: Eurodata TV Worldwide / Relevant partners – All rights reserved Scripted series consumption on TV New series top the 2015 rankings NEW SERIES34%in the Top 10 of 78 territories Rodina (Hatufim adaptation) #10#2 #3 Uzalo TV #1 11.2 m / 65.1% shr (SABC1) 5.7 m / 22.3% shr (FOX TV) 6.3 m / 26.5% shr (Rossiya 1) 1.4 m / 64.3% shr (NRK1) #2 1.7 m / 33.5% shr (TVI) Television Surec Film AB Svensk Filmindustri / NRK Twentieth Century Fox Television Distribution 7
  • 9. What’s hot ? Making history 9Source: Eurodata TV Worldwide / Relevant partners – All rights reserved OTHER UPCOMING: The Black 22s (USA)… Biopics Bodo Telewizja Polska S.A. Global Screen Rivals Forever : The Sneaker Battle Luisa Spagnoli Rai Fiction +39.3% shr vs prime 4+ (TVP1) +54.9% shr vs prime 4+ (Rai 1)
  • 10. Ex-onnelliset Dionysos Films What’s hot ? Dramedies to picture family and people bond 10Source: Eurodata TV Worldwide / Relevant partners – All rights reserved OTHER UPCOMING: Wanderlust (UK), Bonusfamiljen (Sweden)… Family Tetra Media Fiction/ La Pépinière Irresponsable800 Words All3Media International Non dirlo al mio capo Lux Vide / Rai Fiction This is us 20th Century Fox TV The Durrells BBC Worldwide +78.9% shr vs prime 0+ (Seven) +64.7% shr vs prime 4+ (ITV) +45% shr Premiere vs prime 10+ (MTV3)
  • 11. Society issues in series 3
  • 12. Society issues in series People facing their issues in nowadays society Source: Eurodata TV Worldwide / Relevant partners – All rights reserved SVT / Film Väst #Hashtag Lâcher prise Encore Television OTHER UPCOMING: WhenWe Rise (ABC), The House (Arte) 12 Kiara Côte Ouest Audiovisuel Boomerang Encore Television / Contenu QMI +45.8% shr vs prime 2+ (TVA)
  • 13. What will tomorrow be made of ? 4
  • 14. What will tomorrow be made of ? The rise of adaptations in Europe 14 Euope includes: Denmark, France, Germany, Israel, Italy, Netherlands, Poland, Spain, Sweden, Turkey, United Kingdom – World: + Argentina, Australia, Brazil, China, Egypt, Japan, South Korea, United States – Same scope of channels – Only originals and adaptations taken into account Source: Eurodata TV Worldwide / Relevant partners – All rights reserved Countries that inspire Europe in 2015-2016 4% 5%5% 11% % of adaptations among new launches Sept12-Jun13 Sept15-Jun16 A lot of upcoming adaptations in…
  • 15. Key learnings Social, political, economical issues influence this creation The question of responsibility is at stake Collective or individual responsibility to show a unique point of view of our contemporary society Europe: home of a booming original creation 15
  • 16. Thank you for your attention! Jacques Balducci International Sales Director jbalducci@eurodatatv.com +33 1 47 58 94 34 16